Search results for "Experience"

showing 10 items of 1093 documents

Transmedia Experience and Narrative Transportation

2016

The aim of this research is to better understand the impact of transmedia storytelling on consumers' experiences in the cultural field (e.g., at a museum or heritage site). Transmedia storytelling refers to the interaction among different forms of media leading to convergence (telling a single story across multiple platforms and forms, namely, using digital technologies). This article discusses whether this multidimensionality of platforms enables a greater appropriation of the story and improves consumers' experience with the cultural object and whether the transmedia experience can lead to a positive attitude toward transmedia platforms and the cultural object.

Intention attitudinale[SHS.INFO]Humanities and Social Sciences/Library and information sciencesExpérience de consommationConsumption experienceAppropriation[SHS.INFO] Humanities and Social Sciences/Library and information sciencesTransport narratif[SHS]Humanities and Social SciencesJEL: M - Business Administration and Business Economics • Marketing • Accounting • Personnel Economics/M.M3 - Marketing and AdvertisingTransmedia storytellingAttitudeImmersionTransmédia[SHS.GESTION]Humanities and Social Sciences/Business administrationNarrative transportation[SHS.GESTION] Humanities and Social Sciences/Business administrationComputingMilieux_MISCELLANEOUS
researchProduct

Interactionist Approach to Visual Aesthetics in HCI

2021

Visual Aesthetics has gathered interest among scholars in HCI research. The growing interest stems from examinations of the aesthetic-usability effect (“what is beautiful is usable”), and possibly vice versa. Thus, numerous studies focus on understanding how we make sense and experience visual entities in interacting with technology. However, theoretical, and methodological stances vary, which impact conclusions of the studies conducted, and thus, affect design implications. Visual experience research in HCI lacks detailed conceptualizations of the constituents of visual experience and understanding of how these conceptualizations affect the overall research results through implicit methodo…

InteractionismVisual perceptionComputer sciencevisualisointiihmisen ja tietokoneen vuorovaikutusFluencyhuman-computer interactionSubjectivismCognitive sciencekokeminenConceptualizationkäytettävyyskuvallinen viestintävisuaalisuusPerspective (graphical)metodologiavisual aestheticsvisuaalinen viestintäCognitionmethodologyinteractionismkognitiiviset prosessitestetiikkavisual experienceObjectivismhahmottaminentutkimus
researchProduct

LAS REDES SOCIALES VIRTUALES Y LAS MARCAS: INFLUENCIA DEL INTERCAMBIO DE EXPERIENCIAS eC2C SOBRE LA ACTITUD DE LOS USUARIOS HACIA LA MARCA

2013

RESUMENFrente a la irrupción de los nuevos medios de comunicación digital, las marcas se enfrentan al desafio de encontrar nuevos formatos, tonos y contenidos que capturen la atención de los usuarios que navegan por las redes sociales. Este artículo indaga la eficacia publicitaria de las campañas en redes sociales virtuales (actitud hacia el anuncio, actitud hacia la marca e intención de compra) utilizando el Modelo de Mediación Dual y el MOA (motivación, oportunidad, habilidad). Los resultados constatan la influencia que el intercambio de experiencias eC2C (experiencias online entre consumidores) tiene en la actitud hacia la marca y de ésta en la intención de compra y en el eWOM (boca a oí…

Intercambio experiencias eC2CActitud hacia el anuncio y las marcasad attitudes and brand attitudesGeneral Earth and Planetary SciencesSocial networks siteseC2C exchange experiencesRedes sociales virtualesGeneral Environmental ScienceRevista Española de Investigación de Marketing ESIC
researchProduct

Educated for migration? Blind spots around labor market conditions, competence building, and international mobility

2018

Young European graduates are crossing borders to work abroad more often than in the past. This trend is particularly evident in Southern Europe, where recent economic downturn has significantly diminished professional opportunities and career prospects. This study will investigate Spain, a country where unemployment has increased dramatically since 2008, as a case study to examine recent graduate’s experiences to develop a professional career in Germany. In particular, this study will draw upon various sources: official statistics; review literature; and education and training policies throughout the European Union. The investigation features an interview with Spanish graduates working in …

International mobilitymedia_common.quotation_subject05 social sciencesProfessional development050301 educationRecessionWork experience0506 political scienceEducationWork abroadPolitical scienceUnemployment050602 political science & public administrationDemographic economics0503 educationCultural competenceCompetence (human resources)media_commonEuropean Educational Research Journal
researchProduct

Entry in a psychically distant market:

2008

Summary This paper investigates the market entry and entry mode choice of eight small and medium-sized Finnish software firms in the Japanese market. The findings in this study reveal that, despite of the psychic distance between Finland and Japan, most of the firms entered Japan at a very early stage of their internationalization process by using direct entry modes. This was mainly due to the market size, sophisticated industry structure, and requirements for intensive cooperation with the customers during the sales process. The firms were able to overcome psychic distance by hiring local employees and western managers who already had working experience in the Japanese market. This finding…

InternationalizationSoftwareMarket economybusiness.industryStrategy and ManagementCultural diversityMarket sizeUppsala modelPsychic distancePersonal experienceBusinessMarketingMode choiceEuropean Management Journal
researchProduct

"Usually I like school PE, but..." : school physical education described in Internet discussion forums

2014

InternetopinionskeskustelupalstatmielipiteetsitoutuminenInternet discussion forumsLaadullinen tutkimusmessageskoululiikuntavieraantuminenkokemuksetschool physical educationexperiencesSisällönanalyysiengagement
researchProduct

Parvalbumin Interneurons and Perineuronal Nets in the Hippocampus and Retrosplenial Cortex of Adult Male Mice After Early Social Isolation Stress and…

2021

Both early life aversive experiences and intrinsic alterations in early postnatal neurodevelopment are considered predisposing factors for psychiatric disorders, such as schizophrenia. The prefrontal cortex and the hippocampus have protracted postnatal development and are affected in schizophrenic patients. Interestingly, similar alterations have been observed in the retrosplenial cortex (RSC). Studies in patients and animal models of schizophrenia have found alterations in cortical parvalbumin (PV) expressing interneurons, making them good candidates to study the etiopathology of this disorder. Some of the alterations observed in PV+ interneurons may be mediated by perineuronal nets (PNNs)…

Interneuronbiologysocial isolationPerineuronal netHippocampusNeurosciences. Biological psychiatry. NeuropsychiatryCell BiologyinterneuronHippocampal formationearly aversive experienceschizophreniaCellular and Molecular Neurosciencemedicine.anatomical_structureRetrosplenial cortexnervous systemparvalbuminmedicinebiology.proteinChromatin structure remodeling (RSC) complexPrefrontal cortexNeuroscienceParvalbuminNeuroscienceOriginal ResearchRC321-571Frontiers in Synaptic Neuroscience
researchProduct

Universally Designed Beacon-Assisted Indoor Navigation for Emergency Evacuations

2019

International audience; The United Nations (UN) Convention on the Rights of Persons with Disabilities (CRPD) obligates national governments to ensure the protection and safety of persons with disabilities in emergency situations. This article examines the application and accessibility of state-of-the-art ICT solutions in emergency situations. Research has indeed shown that the design and implementation of evacuation procedures in emergency situations play a critical role in ensuring personal safety and protection. While research has examined the experiences of persons including persons with disabilities in emergency situations, research has yet to examine fully the role that cutting-edge in…

IoTInternet of thingsbusiness.industryComputer science020208 electrical & electronic engineeringInternet privacyBig data020207 software engineeringBeacon-assisted indoor navigation02 engineering and technologylaw.inventionBeaconBluetoothUser experience designlawInformation and Communications Technology0202 electrical engineering electronic engineering information engineering[INFO]Computer Science [cs]businessMobile deviceVDP::Teknologi: 500::Informasjons- og kommunikasjonsteknologi: 550Emergency evacuations
researchProduct

Konwersja językowa pisarzy pochodzenia środkowoeuropejskiego jako strategia komunikacji z literaturą większościową

2014

Artykuł podejmuje problematykę przedstawiania doświadczeń życia w totalitarnym bądź socjalistycznym państwie na podstawie powieści trzech autorek piszących w języku innym, niż rodzimy: pochodzącej ze Słowacji Ireny Brežnej i z Czech Libušy Moníkovej, których twórczość powstała po niemiecku, oraz mieszkającej w Kanadzie i piszącej po angielsku Ewy Stachniak. Analizie zostały poddane powieści: Verklachte Nacht Moníkovej, Die beste aller Welten, Roman Brežnej i Necessary Lies Stachniak. W swoich utworach autorki podejmują różne strategie przekazywania informacji o życiu za żelazną kurtyną: od stricte publicystycznej przez informacyjną, wplecioną w fabułę, po strumień świadomości, ukazujący, w …

Irena BrežnáLibuše Moníkováliteratura emigracyjnaEwa Stachniakdoświadczenie totalitaryzmuexperience of totalitarismliterature in exilePorównania. Czasopismo poświęcone zagadnieniom komparatystyki literackiej oraz studiom interdyscyplinarnym
researchProduct

Sociability in Virtual Reality

2021

This study investigates sociability in the context of immersive Virtual Reality (VR). A Design Science Research process was applied, and three iterative development versions of a VR application were studied. Sociability around the technology was investigated with two theoretical perspectives: social presence and social interactions. The results of qualitative interviews and observations as well as a quantitative experiment are combined to make a proposal for four design principles enhancing the beneficial sociability of VR systems. These principles address the importance of ease-of-use and personalization in the activation of a customer, customer empowerment and emancipation through familia…

Iterative and incremental developmentComputer sciencebusiness.industryProcess (engineering)media_common.quotation_subject05 social sciencesGeneral EngineeringContext (language use)Virtual realityPersonalizationUser experience designHuman–computer interaction0502 economics and business050211 marketingDesign science researchEmpowermentbusiness050203 business & managementmedia_commonACM Transactions on Social Computing
researchProduct