Search results for "ISING"
showing 10 items of 1141 documents
Efectos de las consultas boca a boca en redes sociales en la compra de cosméticos en Ecuador.
2022
Las redes sociales han reestructurado el paradigma de la comunicación en el marketing. Investigaciones recientes demuestran que la conducta de consultar reseñas está adquiriendo un rol fundamental en la decisión de compra de los consumidores. En este contexto, el presente estudio desarrolló un marco de investigación para determinar la cadena de relación entre influencia social, credibilidad percibida del boca a boca, adopción del boca a boca e intención de compra aplicada a la industria cosmética del Ecuador. A través de una muestra de 406 consumidores y la aplicación del método de análisis de ecuaciones estructurales, los resultados evidencian el vínculo existente entre las variables plant…
Metamorfosis de la prensa de referencia en el contexto digital: clickbait y estrategias de tabloide en Elpais.com
2016
En un contexto marcado por la incertidumbre tecnológica y la búsqueda de un modelo de negocio viable, los medios digitales han sucumbido a diversas estrategias para captar audiencia, reflejada en los clicks que genera cada titular. Este artículo centra la atención en un medio de referencia como El País para analizar qué opciones ha incorporado para atraer visitas a la web. A partir de una metodología cuantitativa y cualitativa, se estudian los contenidos de cuatro secciones que ha sumado Elpais.com en los últimos dos años (SModa, Icon, BuenaVida y Verne), que han logrado generar –en especial la última– un tráfico importante. Las conclusiones del análisis muestran una apuesta por la tabloidi…
Lisämateriaali artikkeliin "Exposure to environmental radionuclides is associated with altered metabolic and immunity pathways in a wild rodent".
2022
Electronic material for Kesäniemi J, Jernfors T, Lavrinienko A, Kivisaari K, Kiljunen M, Mappes T & Watts PC. 2019. Exposure to environmental radionuclides is associated with altered metabolic and immunity pathways in a wild rodent. Molecular Ecology 28: 4620–4635. Contains transcriptome annotation data and output of differential expression and gene ontology enrichment analyses. Parts of the dataset originally published in DRYAD (https://doi.org/10.5061/dryad.j3c6r69).
The Strategic Cognition View of Issue Salience and the Evolution of a Political Issue : Landis & Gyr, the Hungarian Uprising and East-West Trade, 195…
2017
Why do firms facing similar stakeholder issues respond quite differently? The recently introduced strategic cognition view of issue salience and firm responsiveness (hereinafter: issue salience model) seeks to tackle this core question of stakeholder theory. I extend the nascent theorizing with a historical case study in order to rethink the model’s firm-centric perspective. The firm under examination in this historical case study is the Swiss multinational Landis & Gyr (LG) during the Cold War period. Like many other Swiss exportoriented companies in the 1950s and early 1960s, LG was challenged by Swiss pressure groups, which were highly effective at putting an issue on the public agenda: …
PREMISES OF GASTRONOMIC TOURISM
2013
Since the competition among tourism destinations has risen, local culture has developed into a competitive advantage and a priceless resource of new products and services to attract and captivate tourists. Gastronomy plays a vital role in the process of attracting tourists because food has an important part in the tourist experience, plus gastronomy developed over the year's styles and tastes and become a critical source of establishing patterns in postmodern civilization.
Cooperation and competition strategies in advertising
2009
Kasvavan liikenteen kannattava kanava : Saimaan kanavan rahtiliikenne autonomian aikana
2013
Study on the Reputation of the (MASS) Media in Romania
2021
Abstract Part of a bigger research project conducted by Media Reputation Lab (Media REP Lab) on the reputation of media in Europe, the study explores the reputation of media among informed population in Romania. A sample of 100 cases was involved in the online survey taking place in December 2019. The results provide a description of the country’s media reputation (media in general: radio, print, digital and television). For each one of these media, the valuation obtained by each of the reputational attributes (credibility, rigor, impartiality, willingness to rectify) by the informed population would be indicated. Moreover, insights on the knowledge and use, as well as on the reputation (ov…
Optical Fiber Based Dosimeter Data From RADEF Pulsed Electron Beams - Oscilloscope Traces
2021
These data are from tests of fiber optic based dosimetry systems. The purpose of the collected data is to use it for characterizing the different tested samples responses against pulsed electron radiation, for different electron bunch sizes. The tested samples are sol-gel silica glass rods doped with Ce, Cu, or Gd ions, making the rods radioluminescent. The samples were connected to a multimode pure-silica core optical fiber, which transported the radiation induced luminescence (RIL) to a photomultiplier tube (PMT) with an optical band pass filter in front of it. The samples were subject to a pulsed 20 MeV electron beam. The resulting output pulses from the PMT from the induced RIL light we…