Search results for "Knowledge management"
showing 10 items of 1359 documents
Barriers for Co-creating and Innovating in a Netgora Environment
2009
This research is focused on the barriers and their reasons concerning collaborative innovating and co-creating in networked societies called netgoras. As knowledge is seen as the basis of innovation, and an important factor for our economies, we need to be able to create, leverage and use this benefit together. The results give evidence that people have barriers on several levels originating from different reasons. It is necessary to foreground the reasons for the barriers restraining people from co-operation in innovation societies in network environments.
Social Interaction Technologies
2010
This chapter explores a relationship between social interaction technologies (SIT) and guanxi, a major Chinese informal style of networking, in the context of the careers of women managers in the information technology (IT) field in China. Addressing women’s under-representation in non-traditional occupations (such as IT), prior research has established that networking, especially informal, is an important career management tool for women. Recent advances in social capital theory and social network analysis provide a framework for understanding the role of social processes in achieving career success. Today, the growing web-based social and professional networking in China weighs against th…
Knowledge management – a source of sustainable competitiveness in the knowledge based economy
2006
Confirming the well known thesis knowledge is power, A. Toffler argued that the knowledge based society represents the acme of the human society development and P. Drucker said that the developed countries passing through the knowledge based society represents the biggest change of the modern world. That made possible and helped the emerging of the managerial revolution (defined as knowledge applied to knowledge itself) at the firm’s level. Under these circumstances, knowledge has to be seen as a strategic resource – source of competitive advantages and of managerial performances as well. Considering this, a firm’s management have to define a coherent behavioral model in order to seriously …
Introducing a sensemaking perspective to the service experience
2021
PurposeMost recent service experience research considers customers as sensemakers and sensemaking as a focal process in experience construction. Despite this, the sensemaking theory engendered in organization studies has not been applied in the quest for an in-depth understanding of the service experience. This study introduces a sensemaking perspective to the service experience and develops a conceptualization of how customers construct their experiences cognitively through sensemaking.Design/methodology/approachThe service experience literature is dominated by a focus on firms implementing service experiences for customers. This study, in contrast, investigates service experience and its …
A Research Review on Building Information Modeling in Construction―An Area Ripe for IS Research
2012
Published version of article of an article in the journal: Communications of the Association for Information Systems. Also available from the publisher : http://http://aisel.aisnet.org/cais/vol31/iss1/10/ This article presents a review of the research on Building Information Modeling (BIM) in construction, with the aim of identifying areas in this domain where IS research can contribute. The concept of BIM comprises an infrastructure of IT tools supporting collaborative and integrated design, assembly, and operation of buildings. This integrated construction approach, with all stakeholders editing or retrieving information from commonly shared models, requires major changes to well-establis…
Bibliometrics and Science Mapping of Digital Marketing
2021
This research paper focuses on marketing areas and specifically in the field of digital marketing. Marketing and other commercial endeavors are of the utmost importance for both companies and professionals in this field. The current research aims to determine how influencers persuade internauts in their consumption initiatives. Bibliometrics and science mapping are at the core of this study, and the yielded metrics highlight details that empower strategies and tactics in digital marketing. Thoroughly designed messages delivered by influencers can increase the visualization of companies enhancing their brands and positioning their products above the competence. Researchers can also use the p…
Viable Systems Approach and Consumer Culture Theory: A Conceptual Framework
2013
The aim of this study is to depict the relational dynamics between the firm/ brand and the individual/consumer or communities of consumers. To this aim we propose a conceptual framework, integrating the viable systems approach (VSA) with consumer culture theory (CCT), which considers the individual as an active co-maker of the product/brand (‘prosumer’). The VSA view of the firm overcomes the limitations of CCT research, which is mainly focused on the individual, giving little consideration to the other actors in the context. Among the different approaches under the umbrella of viable systems we chose the VSA because of its emphasis on the analysis of the systemic external relations with th…
COLLABORATIVE ECONOMY AS AN INDICATION OF SUSTAINABLE CONSUMPTION IN RESULTS OF EXAMINED PEOPLE
2017
Sustainable consumption takes inspiration from the newest trends in economics which is a collaborative economy. This type of economy changes the model of organization and distribution based on sharing, using and creating together. The basic aim of this study is pointing out a purpose of a collaborating economy in the accomplishment of sustained consumption rules and in a conscious and self-motivated limit of personal consumption to the purpose of co-sharing. This task is going to be achieved with empirical verification of consumers behavior based on answers to a questionnaire. Research has confirmed the suggested hypothesis. People want to attend in collaborative consumption, which is posit…
CONCEPTUAL MODEL IN INTEGRATED MARKETING COMMUNICATION
2018
Integrated marketing communications are developing, with IMC approaches to communication with consumers seeing further enhancements in the scientific literature. However, in order to reach the marketing targets, a variety of IMC tools may be used in combination when implementing marketing activities. Despite each IMC tool in itself being highly distinctive, they all depend on each other in the creation of product consumption value and the enhancement of economic, communicational and social benefits. Purpose of the paper: The goal of the research is to assess the integrated marketing communications used in the marketing strategy of Latvian food retail chains. Methodology/methods: The followi…
Less is More! Preliminary Evaluation of Multi-Functional Document-Based Online Learning Environment
2019
This work-in-progress paper in innovative practice category presents and evaluates a multi-functional document-based learning management system, TIM (The Interactive Material). This system is developed with the goal of integrating a rich set of features seamlessly into teachers’ every-day pedagogical and disciplinary needs. The aim is that a single system (“Less”) would provide all technological solutions necessary for online teaching and learning (“More”), hence the punchline “Less is More!” We illustrate the system and evaluate it based on feedback from teachers. This preliminary evaluation focuses on how teachers reacted to the multi-functional system and is discussed in the context of T…