Search results for "LEADERSHIP"

showing 10 items of 625 documents

Application of geomarketing to coastal tourism areas

2019

Geomarketing allows geographic units to be defined with a certain degree of homogeneity in terms of tourist preferences, behaviours, needs, expectations, buying and consumption patterns, and analogous attitudes. The result is a “territorial segmentation” of the demand in accordance with the geographic characteristics of tourism areas. The objective of this work is to analyse the strengths and weaknesses of applying geomarketing to the territorial segmentation of demand in coastal tourism areas. An empirical analysis of hotels specialising in family tourism in tourist accommodation establishments in Costa Adeje (Spain) is presented. The main conclusion is that the tourist accommodation varia…

Market basedterritorial segmentationcomportamiento del consumidorbusiness.industryturismo familiargeomarketingconsumer behaviourcoastal tourism areaSupply sideCoastal tourism arealcsh:GV181.35-181.6segmentación territorialTourism Leisure and Hospitality ManagementRegional scienceBusiness Management and Accounting (miscellaneous)Área turística de litoralfamily tourismbusinessAccommodationGeomarketinglcsh:Recreation leadership. Administration of recreation servicesTourismConsumer behaviour
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Identification and study of research groups in Learning, Teaching and Education Leadership

2016

The bibliometrical indicators, based on the statistical analysis of quantitative data from scientific literature, are currently an essential tool to the study researchers’ activity. In these lasts years, the use of bibliometrical indicators as a complement to other scientific indicators to analyse the research situation of a country, its evolution in time and its position in the international context has been extended.  The objective of this study is to analyse the scientific productivity in Learning, Teaching and Education Leadership throughout the communications presented in all of the World Conference on Learning, Teaching and Education Leadership (WCLTA) included in the database Web …

MarketingCzechEconomics and EconometricsCITESDownloadGeneral Chemical EngineeringScientific literatureOpen learninglanguage.human_languageLeadership studiesEducational leadershipTeaching and learning centerPedagogylanguageGeneral Materials ScienceSociologySocial scienceInternational Journal of Learning and Teaching
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The human side of leadership: Inspirational leadership effects on follower characteristics and happiness at work (HAW)

2020

Abstract Leadership has received significant attention over the past years. Now is the time to refine how leaders impact on followers and their attitudes. This study examines how inspirational leaders influence follower characteristics (FC), and in turn, their happiness at work. In this study, the mediating effect of follower characteristics in the relationship between inspirational leadership and happiness at work was specifically examined. Data was gathered from 389 frontline banking employees working in Italian and Spanish banks. A confirmatory factor analysis revealed a positive partial mediating role of follower characteristics in the relationship between inspirational leadership and h…

MarketingInspirational leadership; Follower characteristics; Happiness at workHappiness at workeducation0502 economics and business05 social sciences050211 marketingPsychologySocial psychology050203 business & managementConfirmatory factor analysisJournal of Business Research
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Servitization research: A review and bibliometric analysis of past achievements and future promises

2021

Abstract Manufacturing firms are increasingly adopting a strategy known as 'servitization' to add services to existing product-based offerings to stimulate additional revenue and growth. While the emerging research domain of servitization is mobilizing relevant knowledge across academic establishments, the present study aims to perform a comprehensive bibliometric analysis to organize the prior knowledge in this area, more importantly, highlights areas for future research. This study acknowledges important contributions from authors and organizations, as identified through analyses of citation chains and co-authorship networks. Next, a co-citation analysis of the prior literature is used to…

MarketingKnowledge managementBibliometric analysisbusiness.industry:Samfunnsvitenskap: 200 [VDP]05 social sciencesBusiness modelVDP::Samfunnsvitenskap: 200::Økonomi: 210Extant taxonTransformational leadershipContent analysis0502 economics and businessRevenue050211 marketingProduct (category theory)businessCitation050203 business & management
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Small and medium enterprises web page design: a qualitative study

2012

The present paper is based on the results of seven consumer focus groups developed in Spain. The results are interpreted using an ethnographic summary of each focus group (qualitative approach) and a systematic coding procedure (quantitative approach). The research pursued two major objectives. Firstly, to identify the key design variables for building a successful transactional small and medium enterprises (SME) website. Secondly, the transactional relevance of each key design variable was tested in order to establish priorities according to Spanish online buyers’ preferences. The findings indicate that a SME transactional website should have three main strong points: 1 it must be secure 2…

MarketingKnowledge managementbusiness.industryComputer scienceWebsite designFocus groupWorld Wide WebTransactional leadershipDummy variableWeb pageSmall and medium-sized enterprisesbusinessCoding (social sciences)Qualitative researchInternational Journal of Internet Marketing and Advertising
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Political Leadership and Bureaucratic Autonomy: Effects of Agencification

2009

Submitted version of an article published in the journal: Governance Published version available from Wiley-Blackwell: http://dx.doi.org/10.1111/j.1468-0491.2009.01458.x Previous studies have shown that agencification tends to reduce political control within a government portfolio. However, doubts have been raised as regards the robustness of these findings. In this article we document that agency officials pay significantly less attention to signals from executive politicians than their counterparts within ministerial (cabinet-level) departments. This finding holds when we control for variation in tasks, the political salience of issue areas and officials’ rank. Simultaneously we observe t…

MarketingPublic AdministrationSociology and Political ScienceVDP::Social science: 200::Political science and organizational theory: 240::Public and private administration: 242media_common.quotation_subjectLawCorporate governancePolitical leadershipSociologyBureaucracyPublic administrationAutonomymedia_common
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Training strategic thinking: Experimental evidence

2014

Abstract Strategic behavior is crucial for strong firm performance, especially in competitive environments. Thus, designing a good strategy is a key issue for firms. Designing a strategy requires a combination of strategic thinking—which involves analyzing a firm's strategic environment, defining a vision of its future, and devising new ideas to out-think competitors – and strategic planning – which implies using these ideas to formulate a business plan. Although many firms excel at strategic planning, few devote enough resources to strategic thinking, which results in strategic insanity (i.e., firms repeatedly applying the same strategies with the expectation of different outcomes). To fos…

MarketingStrategic planningStrategic sourcingStrategic Choice TheoryStrategic thinkingStrategic leadershipStrategic controlBusinessProfit impact of marketing strategyMarketingStrategic financial managementJournal of Business Research
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B2B influencer marketing : Conceptualization and four managerial strategies

2023

While there is a growing body of research on influencer marketing, it focuses almost exclusively on the consumer marketing context, and offers limited insights for business-to-business (B2B) organizations. To address this gap, the purpose of this study is to explore the use of influencer marketing in B2B markets. We draw empirical insights from 22 interviews with a) 12 senior marketing managers representing influencer marketing users in various B2B industries, ranging from industrial product manufacturers to professional service providers, and b) 10 experts from marketing agencies who advise other B2B firms on how to apply influencer marketing. The study findings identify the key elements o…

Marketingmielipidejohtajatmarketing communicationsopinion leadershipcontent marketingsocial media marketingsosiaalinen mediamarkkinointiviestintäinfluencer marketingvaikuttajamarkkinointimarkkinointisisältödigital marketingdigitaalinen markkinointi
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Le stragi, Cosa nostra e la forbice sociale

2020

Oltre che per la sua soggettività politica, Cosa Nostra si è distinta nel tempo per la sua complessa pervasività sistemica, per la sua capacità di sfruttare le “intersezioni” tra dimensioni criminali e economia legale e per la duttile capacità di adattamento ai “vincoli di contesto” che, via via, le si sono presentati. Per comprenderne, quindi, l’attuale configurazione, occorre partire da tale complessità, senza appiattirne la storia in una “notte nera” dove “tutte le mafie sono uguali”, ma valorizzando le sue dimensioni identitarie, radicate su fatti, eventi e intersezioni assolutamente unici. Limitando l’attenzione all’ultimo trentennio, punto di osservazione privilegiato sono le stragi d…

Massacres Cosa Nostra mafia socio-economical inequalities leadershipStragi Cosa Nostra mafia forbice sociale leadershipSettore SPS/12 - Sociologia Giuridica Della Devianza E Mutamento Sociale
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Empowerment and Employee Well-Being: A Mediation Analysis Study

2021

This study examines the relationship between structural and psychological empowerment and its effects on employees’ psychological, physical, and social well-being. Despite the quantity of previously published works, empirical evidence about these relationships in the workplace is scarce. We developed a mediation model in which structural empowerment predicts employee well-being via psychological empowerment. We based our study on the EU-27 data from the 6th European Working Conditions Survey (EWCS). Data were collected from a questionnaire administered face-to-face to a random sample of employees and the self-employed representative of the working population in the European Union (number of…

Mediation (statistics)Health Toxicology and Mutagenesismedia_common.quotation_subjectpsychological healthPhysical healthPsychological empowermentempowerment at workArticleJob SatisfactionSurveys and Questionnaires0502 economics and businessmedia_common.cataloged_instance03.- Garantizar una vida saludable y promover el bienestar para todos y todas en todas las edadesEuropean unionEmpirical evidenceEmpowermentWorkplacemedia_commonMediation AnalysisWork engagementEmpowering leadership05 social sciencesempowering leadership050209 industrial relationsPublic Health Environmental and Occupational HealthRPsychological health08.- Fomentar el crecimiento económico sostenido inclusivo y sostenible el empleo pleno y productivo y el trabajo decente para todosEuropeLeadershipWell-beingORGANIZACION DE EMPRESASMedicineJob satisfactionPower PsychologicalPsychologySocial psychologyphysical health050203 business & managementEmpowerment at workInternational Journal of Environmental Research and Public Health
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