Search results for "MARK"
showing 10 items of 10630 documents
"Last Signification Bits" Method for Watermarking of Medical Image
2011
International audience; In this paper, we present a new approach for watermarking of medical image that we are trying to adapt to telemedicine. This approach is intended to insert a set of data in a medical image. These data should be imperceptible and robust to various attacks. It's containing the signature of the original image, the data specific to the patient and his diagnostic. The purpose of the watermarking method is to check the integrity and preservation of the confidentiality of patient data in a network sharing. This approach is based on the use the LSB (least significant bits) of the image and tools borrowed from cryptography.
Yhteisöllisyys uskollisuuden huipentumana : yhteisöllisyyden käsite teleoperaattorialalla
2010
Teleoperaattorialalla kilpailu asiakkaista on kovaa. Ala on dynaaminen ja muuttuu suurella nopeudella jatkuvasti. Prospektien houkuttelu asiakkaiksi ja uusien asiakkuuksien solmiminen on huomattavasti kalliimpaa yrityksen näkökulmasta kuin vanhojen asiakkaiden säilyttäminen. Haasteena alalle onkin se, miten jo olemassa olevista asiakkaista saataisiin uskollisia. Määräaikaisuudet ovat usein käytetty ratkaisu, mutta ne eivät saa asiakasta sitoutumaan kokonaisvaltaisesti. Jos asiakas saataisiin vietyä uskollisuuden ”yli”, asiakasyhteisöön saakka, yritys olisi vahvoilla. Tämä tutkimus selvittää sitä, onko teleoperaattoreista puhuttaessa olemassa yhteisöllisyyttä, mistä se rakentuu ja miten siih…
Transmedia storytelling and Lost path to success
2012
This thesis analyses the transmedia storytelling strategy applied to promote the TV series Lost. As transmedia storytelling one may understand it as a story told throughout different media, with exclusive content pointing back to the main narrative, working as a potential new audience entry-point. “Which transmedia elements of the Lost formula could be transferable to other cases?” is the research question proposed and in order to answer it, all Lost transmedia events and other marketing elements are discussed and analysed. Alternate Reality Games (ARG) were the main part of this transmedia strategy, counting five in total. Added to ARG, there were mobisodes/websodes and a pseudo-documentar…
Telpiskās attīstības plānošanas izglītība un darba tirgus Latvijā
2017
Maģistra darba ietvaros autore apskatījusi telpiskās attīstības plānošanas izglītības struktūru un darba tirgu Latvijā. Darbā apkopota starptautiskā pieredze telpiskās attīstības plānošanas jomā un analizēta telpiskās attīstības plānošanas izglītība un tās sistēma Latvijā, vērtēts un analizēts studiju programmas absolventu viedoklis par studiju devumu darba tirgū, kā arī apkopots darba devēju viedoklis par esošo telpiskās attīstības plānošanas izglītības sistēmu. Balstoties uz maģistra darba ietvaros apkopoto informāciju autore sniegusi savu vērtējumu telpiskās attīstības plānošanas izglītības sistēmas uzlabošanai Latvijā.
Temporality and firm de-internationalization : Three historical approaches
2022
This paper contributes to process-oriented international business research by showing how three distinct historical approaches can enrich theoretical understanding concerning temporality in firm de-internationalization. First, we show how comparative historical analysis unleashes the causal structure of the process and provides explanatory understanding of the temporal grounding of the mechanisms driving the process. Second, we explicate how interpretive history reveals the embeddedness of de-internationalization in the prevailing spirit of the time. Finally, we consider how poststructuralist history enables us to focus on the strong subjectivity of individuals in which multiple temporaliti…
Axiology of the historial city and the cap rate. The case of the old town of Ragusa Superiore
2017
Il contributo affronta il tema del ruolo che il mercato immobiliare assume nei processi di valorizzazione dei tessuti urbani storici nella logica dell’approccio al valor capitale. L’articolazione, eterogeneità e multi-contestualità del patrimonio immobiliare della città storica, la molteplicità delle relazioni tra valori e prezzo, la complessa dialettica fondo/flusso, l’eterogeneità dei profili dei soggetti economici che interagiscono nel mercato, danno vita ad un assortimento di approcci all’investimento immobiliare che in questo contributo, attraverso l’analisi del saggio di capitalizzazione si intendono rappresentare. La convergenza tra valori di contesto e potenzialità inespresse da una…
The Crisis on the Labor Market in Romania
2007
In the last 17 years the labor market in Romania has suffered deep changes. We can found two distinct stages regarding the evolutions on the labor market in Romania after 1989. The first stage, which includes the period 1990 – 2003, is defined as a period of deep restructurations of the Romanian economy. It is characterized as a period of relatively high unemployment and the undertaken actions were directed mainly at limiting the unemployment and its harmful effects on the society. We consider that after 2005 the employment evolution heads towards a new crisis on the labor market, but its cause is not a high unemployment, but rather an offer dropping on the labor market. The causes and the …
Réalités (ou apparences ?) de l'hyperréalité : une application au cas du tourisme de loisirs
2005
Although hyperreality is not a subject commonly studied in marketing, it characterizes an increasing number of leisure and tourist places. In this article, we build a theoretical model to have a better understanding of this phenomenon in order to define it. This model as well as a study of leisure tourist universes help us to identify the attributes and commercial strategies that are used to create a hyperreal environment. We also explore the strategic opportunities and threats associated with developing hyperreality on commercial grounds.
On the Choice of the Extracellular Vesicles for Therapeutic Purposes
2019
Extracellular vesicles (EVs) are lipid membrane vesicles released by all human cells and are widely recognized to be involved in many cellular processes, both in physiological and pathological conditions. They are mediators of cell-cell communication, at both paracrine and systemic levels, and therefore they are active players in cell differentiation, tissue homeostasis, and organ remodeling. Due to their ability to serve as a cargo for proteins, lipids, and nucleic acids, which often reflects the cellular source, they should be considered the future of the natural nanodelivery of bio-compounds. To date, natural nanovesicles, such as exosomes, have been shown to represent a source of diseas…
Utilisation des critères non financiers pour évaluer ou piloter la performance : analyse théorique
2005
The determinants which explain the use of non-financial measures in order to evaluate or drive the performance belong to disciplinary (contractual) and knowledge-based approaches. The aim of this paper is to propose a theoretical analysis of these explanations. For the disciplinary view, we realize a typology of the existing literature. We show that others theories explain the choice of non-financial measures too. For the knowledge-based view, we propose a synthesis of the existing literature in which the link between non-financial and theoretical explanations exists. Finally, we explain why the Balanced Scorecard can be associated to the disciplinary view and the Intellectual Capital to th…