Search results for "Profession"

Handling complaints on social network sites – An analysis of complaints and complaint responses on Facebook and Twitter pages of large US companies

2015

Social media provide numerous possibilities for consumers and other stakeholders to voice their complaints about organizations in public. While this can damage the reputation of an organization, effectively handling complaints also bears considerable opportunities to win back complainants and to win over observers of the interaction. This study analyzes how large companies handle complaints on their Facebook and Twitter pages. Results reveal that the companies are not fully embracing the opportunities of social media to demonstrate their willingness to interact with and assist their stakeholders. Organizational responsiveness is only moderate, and companies often try to divert complainants …

Journalism or public relations? A quantitative survey of custom publishing editors in Germany

2016

Abstract Custom publishing, the production of content that is edited in a journalistic manner for organizations, is a fast-growing professional field located at the intersection of journalism and public relations. These corporate (or organizational) publications, as a form of strategic communication, assist with organizations' image cultivation and aim to communicate their particular interests. However, in their stylistic, optical, and thematic composition, they resemble journalistic publications from which readers expect unbiased, objective reporting. This article focuses on the editors of these corporate publications, who must take into account the rules and norms of two different fields …

An alternative view of relationship marketing: a framework for ethical analysis

1996

At present, a continuing widespread debate on the moral nature of business is widely recognized. However, it seems that the ethical evaluation of business practices is not very common in the area of relationship marketing. Analyses relationship marketing from the viewpoint of ethical theories. The theories applied are deontology, utilitarianism, virtue ethics, and emotivism. Reviews and analyses studies on relationship marketing issues in order to construct a framework for the ethical analysis of relationship marketing principles. Finally presents a framework for ethical analysis in the form of a constructive solution. Includes a model or code of business ethics for relationship marketers. …

2020

Abstract This paper compares the explanatory power of consumer engagement (CE) regarding service continuance intention with the variables of attitude (utilitarian and hedonic) and satisfaction. Survey data were collected from users of mobile music (n = 596) and mobile parking (n = 297) services. The partial least squares method was applied to analyze the data. In line with expectations, the findings show that attitude and satisfaction are superior drivers of service continuance intention compared to CE when service is used for utilitarian reasons. In contrast, when service consumption is driven by hedonic reasons, CE is a stronger driver than satisfaction. However, no evidence for the super…

Quality of consulting services and consulting fees

2015

Abstract This study explores whether consulting service clients' degree of satisfaction can explain differences in consulting service fees to the same clients. By monitoring factors having a relationship with consulting fees as well as consulting service quality attributes, this study notes that client satisfaction with consulting team positively and strongly affects consulting fees. A dimension of consulting client satisfaction, which is not a consulting service quality attribute, is the factor that better explains consulting service pricing. This satisfaction dimension may allow consultants to charge higher fees through higher leverage while setting prices during contracting process. Clie…

Moving Away from Patronage: A Feedback Approach

2022

Patronage appointments in government are a continuing issue in many administrative systems. Especially for countries in Latin America and Africa patronage is considered a major impediment to developing more effective administrative systems. A great deal has been written describing patronage and discussing the causes for patronage, but much less research has addressed the dynamics of moving away from patronage to more merit-based systems. This paper reviews the patronage literature and then develops a dynamic feedback model for movement away from patronage. The model links the quality of the services provided by the government, the nature of the political party system, and levels of trust t…

The entrepreneurial process: The link between intentions and behavior

2020

Abstract Entrepreneurship has been widely studied in recent decades, and it has been linked to other research areas such as social psychology. Remarkable contributions have combined these fields to explore how to predict entrepreneurial intentions. Building on previous research on the factors that predict students' intentions to start a business, this study explores the link between intentions and behavior. The aim is to ascertain whether university students have genuine intentions to start a business and see themselves as capable of doing so. This study draws upon Ajzen’s theory of planned behavior to examine the role of students' and/or prospective entrepreneurs' skills and capabilities. …

Conflicting values of ethical consumption in diverse worlds - A cultural Approach

2013

This paper examines the plurality of ethical consumption and aims to illustrate how consumers cope with its complexity in the context of everyday food consumption. This study seeks to outline the tensions that consumers inevitably face when pursuing ethical choices and to shed light on the various ways in which they solve these tensions in the rhythms of everyday life. The research applies Boltanski and Thévenot's theory of orders of worth as an interpretive framework. The research data has been collected from Finnish online discussion forums in which consumers debate various aspects of ethical food consumption. The analysis indicates that the participants in the discussions recognize vario…

Creating Better Human Motivation Theories for Personal Flourishing in Organizations

2017

In order to pursue organizational objectives effectively and to develop skills and virtues that lead to flourishing in the workplace, motivation has to be properly understood and explained. This study contends that the classical and most popular taxonomies describing employee motives and needs have either neglected or minimized the importance of the ethical and spiritual dimensions of motivation, resulting in a model of a person as self-interested, amoral and non-spiritual. This work summarizes, discusses and expands some of the ideas recently published by the author and two other colleagues in the Journal of Business Ethics. There they presented a new categorization of motivations that bri…

Évaluer la qualité d'une formation à l'aune des représentations estudiantines

2014

Les pratiques qui consistent à interroger les bénéficiaires d'une formation pour en évaluer la qualité et impulser, par la prise en compte des opinions estudiantines, une dynamique de changement au sein des équipes pédagogiques tendent à s'imposer désormais dans l'enseignement supérieur, notamment au travers des exigences formulées par l'AERES. Prenant appui sur la formation des enseignants, cette recherche s'intéresse plus particulièrement au sentiment de professionnalisation des étudiants, pour questionner la validité scientifique des évaluations internes partant du point de vue de l'usager et montre les limites de leur exploitation dans le cadre d'évaluations externes visant à apprécier …