Search results for "Publishing"
showing 10 items of 349 documents
Same Citius, Altius, Fortius…more women, crashes, and McTwists?
2013
Almost half of the record 98 events being held at the 2014 Sochi Winter Olympic Games were either not held 20 years ago at Lillehammer or have been substantially modified. The Olympics as a global sports event are not stationary but must adapt and evolve in response to changing demands, just as the remarkable athletes who are competing do. While the Winter Olympics program has steadily grown since Chamonix in 1924, the rate of development has greatly accelerated in the last 20 years. Three factors seem to be instrumental. First, the Winter Olympics program has become more gender balanced. Female hockey teams are battling for gold, and this year women will compete in ski jumping for the firs…
First Published Record of a Neurosurgical Procedure on the North American Continent, Mexico City, by Pedro Arias de Benavides, 1561:Secretos de Chiru…
2000
The first published account of a neurosurgical intervention performed on the North American continent is described. The operation took place in Mexico City in 1561. The neurosurgical intervention was performed by a Spanish surgeon, Pedro Arias de Benavides, on a 13-year-old boy who had sustained head trauma that caused an open depressed cranial fracture and exposed the cerebrum. A description of this case was first published in Valladolid, Spain, 6 years after the event, in a book entitled Secretos de Chirurgia ("Secrets of Surgery").
Adoption of the ADA/EASD guidelines in 10 Eastern and Southern European countries: Physician survey and good clinical practice recommendations from a…
2021
Aims: Evidence from cardiovascular outcomes trials (CVOTs) of glucagon-like peptide-1 receptor agonists and sodium-glucose cotransporter-2 inhibitors was reflected in the most recent guidelines from the American Diabetes Association (ADA) and the European Association for the Study of Diabetes (EASD). The aim of the present study was to assess the adoption of the ADA/EASD guidelines in a convenience sample of physicians from Eastern and Southern Europe, the barriers to the implementation of these guidelines and the measures needed to facilitate their implementation. Methods: Attendees at two international diabetes conferences could volunteer to respond to a fully anonymous survey. Responses …
Handbook of Research on Gender and Marketing (Edward Elgar Publishing Limited, 2019) edited by Susan Dobscha
2020
Handbook of Research on Gender and Marketing (Edward Elgar Publishing Limited, 2019) edited by Susan Dobscha, constitutes a key source for academics and practitioners willing to better understand how gender permeates marketing strategies, consumer experiences, public policy initiatives and marketing practices in general. The book includes 13 chapters providing different approaches from 26 academics showing that considering gender in Social Sciences research is much wider than just studying differences between men and women.
Journalism or public relations? A quantitative survey of custom publishing editors in Germany
2016
Abstract Custom publishing, the production of content that is edited in a journalistic manner for organizations, is a fast-growing professional field located at the intersection of journalism and public relations. These corporate (or organizational) publications, as a form of strategic communication, assist with organizations' image cultivation and aim to communicate their particular interests. However, in their stylistic, optical, and thematic composition, they resemble journalistic publications from which readers expect unbiased, objective reporting. This article focuses on the editors of these corporate publications, who must take into account the rules and norms of two different fields …
Educational Publishers and Educational Publishing
2018
This chapter focuses on the institutional originators of educational materials for primary and secondary education. On the basis of publications from recent decades up to the present, it gives an overview of insights about textbook publishers (as they can be called for short) from different disciplines, from subject field didactics to media linguistics. These insights are categorised in accordance with aspects like organisations, processes, state interventions, and new models for the provision of materials. Moreover, the chapter presents critical positions towards schoolbook publishers with respect to their alleged undue promotion of hegemonic views. Finally, and originally, it takes a rath…
Identifying paths to audience success of media products: the media decision-makers’ perspective
2017
Research on media success factors is a fragmented field. Definitions, measures, and methods vary, and findings are often inconsistent. In an attempt to fill this perceived research gap, we distilled generic success factors of media products from the literature. Guided by theory and empirical findings, these factors were aggregated to complex concepts, building blocks of success that we further investigated in an exploratory qualitative study. We found that the building blocks are applicable to all types of media, independent of seriality and content types of media products. Subsequently the research question of this article is: Which building blocks of success are most important for media p…
Does a Crisis Change News Habits? A Comparative Study of the Effects of COVID-19 on News Media Use in 17 European Countries
2021
Abstract: Exogenous shocks like the COVID-19 pandemic unleashes multiple fundamental questions about society beyond public health. Based on the classical concept of 'need for orientation' and the literature on the role of the media in times of crisis, we investigate to what extent the COVID-19 pandemic affected news consumption in comparative perspective. Based on a two-wave panel survey in 17 mostly European countries, our study targets the role of both legacy news brands (TV, radio, newspapers) and so-called contemporary news media (Internet-based and social media) during this global health crisis. Our results show an overall rise of news use across countries, but only for some types of n…
Evaluación de competencias en redacción científica tras dos modalidades diferentes de cursos de formación: protocolo del Estudio SCRIU-B
2021
La redacción de artículos científicos es una de las competencias necesarias y solicitadas por los profesionales de la salud. Existen distintos formatos de cursos para adquirirlas, pero no siempre se evalúa objetivamente su impacto. Con un diseño experimental abierto y no aleatorizado, el estudio SCRIU-B pretende evaluar la adquisición de competencias en redacción científica tras la realización de cursos de formación específicos (presenciales y en línea), así como la satisfacción de los participantes. Se incluye un grupo control con alumnado de otras actividades formativas no relacionadas con la escritura científica. Mediante distintos cuestionarios de evaluación de conocimientos, actitudes …
Sharing Mare Nostrum: An Analysis of Mediterranean Maritime History Articles in English-Language Journals.
2015
This discussion paper is a follow-up to a previous bibliometric analysis of articles published in The International Journal of Maritime History and maritime-themed articles published in other economic and business history journals over the last 25 years. The paper looks more closely at articles dealing with the Mediterranean and articles written by scholars from the Mediterranean countries. The article is structured around five propositions about current trends in Mediterranean maritime history publishing in English-language journals.