Search results for "RELATION"
showing 10 items of 10542 documents
How do Members of Parliament View the Public Value of Public Service Media? The Case of Latvia
2013
Abstract The Development of public media in Latvia as a post-communist country has essentially been influenced by politicians. The political community has had consensus that certain reforms are necessary to ensure the development of public media given the changes in the communication space and its role in the facilitation of the strengthening of democracy, yet during the last fifteen years the political elite has not been able to come to a common agreement and to make decisions on systemic reforming and the development of public media. Since the communication environment has changed post digitalisation of television, the question about public media development and legitimisation has become …
Public Perception of Costs Associated with Major Sporting Events
2014
Sporting events have become first-order promotional tools of large cities, allowing them to reach levels of dissemination economically unaffordable as conventional advertising. The social impact of the event on residents is very important, given their role as main actors. Perceptions of the residents of the cities that host sporting events have been extensively studied, although in this case a singular point of comparison to study the perception of the costs of organizing and holding the sporting event is provided. The purpose of this chapter is to assess the perception of the citizens of Valencia (Spain) on specific aspects of three sports events held in the city in 2012: European Grand Pr…
Volunteering in Religious Events
2019
Religious event volunteering is a contemporary form of religious tourism that has interest for both scholars and practitioners: for the former, it is a social behavior that can be analyzed through many disciplines, consumer behavior being the one chosen here; for the latter, religious events do contribute to destinations development, although their impact is difficult to measure. This chapter explores (conceptually) the common origins of religion and volunteering and reviews briefly the event marketing to better understand the second part, which (empirically) reflects the results of two surveys undertaken with volunteers in two Catholic mega-events held in Spain. Findings show appropriatene…
The effectiveness of interregional security cooperation: evaluating the joint engagement of the EU and the AU in response to the 2013 crisis in the C…
2017
African Union (AU)–European Union (EU) interregional security cooperation has not so far been analysed systematically with regard to its effectiveness despite the substantial support of African cap...
The Use of Geomarketing to Promote Personal Branding
2017
This document aims to show how teachers can make their mark in the territory through the appropriate use of their personal brand and geomarketing techniques, with the example of the author, and how this methodology can be transferred to students in their connection with the professional world. It is a process of structuring and decentralization of personal branding in the territory, linking physical space with online space and where geography acquires a new integral dimension through SoLoMo methodology (Social, Local, and Mobile).
RELIGIOUS CONSIDERATIONS OF ATTITUDES TOWARDS CORPORATE SOCIAL RESPONSIBILITY
2020
Debate about the ways of limiting negative consequences of organization functioning is going. Among them corporate social responsibility is indicated. Today’s and tomorrow’s managers should have positive orientation to such practices. Then, a lot of attempts were made to identify factors connected with attitudes towards corporate social responsibility. While, among such factors very rarely religiosity was taken into accout. In the article an attempt to identify relation between level of religiosity and attitudes towars corporate social responsibility was made. For this purpose, scales based on multidimensional understanding of religiosity were used. Besides research was made in Poland, wher…
Researching News Media
2020
Finnish Superintendents Are Striving with a Changing Operational Environment
2015
When one considers Finland’s education system through the 10-year curriculum reform cycle, slogans of trust and mild evaluation or results from international surveys on learning outcomes, one may think that Finnish superintendents’ operational environment is placid and serene. The truth, however, is very different. For historical reasons, Finnish society is now undergoing many of the changes that, for example, the other Nordic countries already encountered decades ago. Of course, the same contemporary international trends which affect the other Nordic countries influence Finland as well, but because they do so in a nation that is in many ways in a different developmental phase, they often m…
Public Relations in Latvia at the Beginning of the 21st Century: Problems and Solutions
2013
The understanding of public relations undergoes constant changes. If in the beginning public relations was understood more as media relationship, then now this awareness has become more comprehensive and complex.