Search results for "STRATEGY"

showing 10 items of 2256 documents

Antecedents of entry mode choice when diversifying

2009

Abstract Corporate diversification is one of the broadest investigation topics in strategic management, but there are important gaps in the literature regarding entry mode choice. Few studies have examined the extent to which pre-entry conditions influence the choice of entry mode into new businesses. Past research has focused exclusively on internal development and acquisition as ways of entering new businesses, without considering the existence of hybrid forms, such as strategic alliances, that have experienced extensive growth during the last decade. Here we present an in-depth analysis of entry mode choice that uses an integrative perspective of corporate diversification and considers s…

MarketingExtensive growthCooperative AgreementsStrategic managementBusinessMarketingDiversification (marketing strategy)Mode choiceIndustrial Marketing Management
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Potential agency problems in European club football? The case of UEFA Financial Fair Play

2014

Purpose– With the licence season 2013/2014 onwards Union of European Football Associations (UEFA) Financial Fair Play (FFP) fully came into force. Among other things, FFP demands from the clubs to operate within their own revenues in order to counteract the increasing over indebtedness in European club football. The purpose of this paper is to cast further light on the relationship between UEFA and the clubs as the main actors of FFP and to derive implications to UEFA to improve the efficacy of this regulatory intervention.Design/methodology/approach– This paper explicitly examines the case of FFP from an agency theory perspective. A positivist agency approach is applied in order to describ…

MarketingFinancebusiness.industryStrategy and ManagementCorporate governancePrincipal–agent problemFootballInformation asymmetryIncentiveTourism Leisure and Hospitality ManagementPolitical scienceAgency (sociology)ClubBusiness and International ManagementbusinessLegitimacySport, Business and Management: An International Journal
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Three decades of subsidiary exits: Parent firm financial performance and moderators

2020

Abstract This study aimed to find important constructs and relationships among models of subsidiary divestment during the period from 1989 to 2018 using correlation matrices of 80 studies, the selection of which was based on six criteria. It revealed eight important constructs, namely firm innovativeness, environmental factors in the target country, type of experience, organizational characteristics, investment strategy, parent firm financial performance, subsidiary divestment, and the moderating effects of advertising intensity and product diversification. Furthermore, it shed light on seven relationships that should be considered in future attempts to assess parent performance related to …

MarketingFinancial performanceInvestment strategy05 social sciencesDiversification (marketing strategy)ModerationMultinomial logistic regression analysisNegocis0502 economics and business050211 marketingBusiness050203 business & managementDivestmentIndustrial organizationJournal of Business Research
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Activity of the Elderly in an Eight-Week Case Study

2015

This study explores the engagement of the elderly with a new health-enhancing mobile-optimised web-service: An eight-week case study was carried out. Participants of the study were elderly people: 45 females and 19 males with the average age of 72.3 (SD 5.2) years. Their baseline information and communication technology experiences were evaluated, the data of using each service component was saved to a server and the usability of the service was evaluated. The majority of the users remained active throughout the study. The most frequently used components in the study were memory puzzles and physical exercise. The usability of the components was correlated with the age of the participants. T…

MarketingGerontologyService (business)Computer Networks and Communicationsbusiness.industryStrategy and Managementta3141AdvertisingUsabilityPhysical exerciseelderlyComputer Science ApplicationsManagement Information Systemsmobile technologymHealthhealth behaviourInformation and Communications Technologytablet computereHealtheHealthMobile technologyBaseline (configuration management)businessPsychologymHealthInternational Journal of E-Services and Mobile Applications
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Ūdeņraža enerģētikas mārketinga nepieciešamības attīstīšana Latvijā

2013

Elektroniskā versija nesatur pielikumus

MarketingHydrogen technologyRenewable energyMārketingsatjaunojami energoresursipatērētāju attieksmeMarketing strategyEkonomikaSocial marketingūdeņradis enerģētikāConsumer attitude
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Aseguramiento del informe de sostenibilidad en España y Latinoamérica

2015

Este trabajo presenta un estudio sobre el aseguramiento de los informes de sostenibilidad emitidos en España y Latinoamérica. Sobre una muestra de 783 empresas que envían su informe de sostenibilidad al Global Reporting Initiative, se identifican en primer lugar las características corporativas que conducen a las empresas a someter a aseguramiento dicho informe. En segundo lugar, se analiza la evolución del mercado de aseguramiento y su distribución que se evidencia dominado por firmas auditoras. En tercer lugar, se estudia el contenido del informe de aseguramiento para observar las diferentes tendencias en su confección, así como para crear un índice sobre la calidad del mismo. Las conclus…

MarketingISAE 3000lcsh:CommercePublic AdministrationSociology and Political ScienceStrategy and Managementsostenibilidadlcsh:Businesslcsh:Social Scienceslcsh:HGRIAA1000ASlcsh:HF1-6182Accounting3 Ciencias sociales / Social scienceslcsh:HF5001-6182RSCaseguramiento
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Identifying the Ideal Types of Online Shoppers : A Qualitative Analysis of Online Shopping

2020

The tremendous increase in online shopping has created a growing demand to understand online shopping behavior. This study contributes to this understanding by identifying ideal types among online shoppers. An ideal type is an analytical construct used to ascertain similarities and deviations to concrete cases in an individual phenomenon. Theoretically, the study draws from different perspectives to create a multifaceted view of online shoppers. The purpose is not to categorize online shoppers under a specific category but rather to help understand different typically occurring online shopping behaviors. Through thematic analysis of the data from 31 participants, this study presents five id…

MarketingIdeal (set theory)ostokäyttäytyminenComputer Networks and CommunicationsverkkokauppaStrategy and Management05 social sciencesAdvertisingIdeal typeComputer Science ApplicationsManagement Information SystemsQualitative analysisasiakkaatCategorization0502 economics and businessVanguard050211 marketingThematic analysisPsychologyConstruct (philosophy)050203 business & management
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Scatter tabu search for multiobjective clustering problems

2011

We propose a hybrid heuristic procedure based on scatter search and tabu search for the problem of clustering objects to optimize multiple criteria. Our goal is to search for good approximations of the efficient frontier for this class of problems and provide a means for improving decision making in multiple application areas. Our procedure can be viewed as an extension of SSPMO (a scatter search application to nonlinear multiobjective optimization) to which we add new elements and strategies specially suited for combinatorial optimization problems. Clustering problems have been the subject of numerous studies; however, most of the work has focused on single-objective problems. Clustering u…

MarketingIncremental heuristic searchMathematical optimizationComputer scienceStrategy and Management05 social sciencesEfficient frontierManagement Science and Operations ResearchMulti-objective optimization050105 experimental psychologyTabu searchManagement Information SystemsScheduling (computing)0502 economics and business050211 marketing0501 psychology and cognitive sciencesCluster analysisCombinatorial data analysisJournal of the Operational Research Society
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Innovation in retail: influence of ICT and its impact on customer satisfaction

2017

espanolEn la literatura se ha definido tradicionalmente el concepto “innovacion” como aspecto necesario para el desarrollo economico y competitivo de las empresas y/o industrias, considerando esta como un determinante primordial para la creacion de riqueza y crecimiento de las economias. Con este trabajo se pretende llevar a cabo una aproximacion al concepto “innovacion en el comercio minorista”, identificando su naturaleza y alcance, y definiendo vinculos con variables de larga tradicion en la investigacion en marketing como los beneficios y costes de la relacion, la satisfaccion percibida de los consumidores y la lealtad hacia el establecimiento. Se propone un modelo teorico que se invest…

MarketingInnovation in retailOrganizational Behavior and Human Resource Managementlcsh:CommerceStrategy and ManagementPerceived satisfactionEconomics Econometrics and Finance (miscellaneous)satisfactionperceived benefitsloyaltyGeographylcsh:HF1-6182Retail foodICTIndustrial relationsBusiness Management and Accounting (miscellaneous)sacrifices and costsBusiness and International ManagementHumanitiesCartographyFinanceManagement Letters/Cuadernos de Gestión
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The value drivers of high-tech consumer products

2011

Abstract This study investigates the influence of the customer-value hierarchy model and social network on the perceived economic value of high-tech consumer products. This quantitative empirical study was conducted among Finnish households in early 2008 using the form interview method. The non-probability quota sampling method was applied. The data consisted of 453 completed questionnaires. Hypothesis testing was conducted by linear multiple regression analysis. Goal-, consequence-, and attribute-level value perceptions were found to have a positive effect on the perceived economic value of high-tech consumer products. Attribute-level value had the strongest effect on the formation of perc…

MarketingInterviewSocial networkbusiness.industryStrategy and ManagementHigh techEmpirical researchQuota samplingValue (economics)EconomicsMarketingbusinessNetwork effectta512Statistical hypothesis testingJournal of Marketing Management
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