Search results for "Stint"
showing 10 items of 1527 documents
Communication quality and added value: a measurement instrument for municipalities
2009
PurposeThis study aims to achieve a better understanding of communication quality and how it can be measured in the municipal context. A previously developed instrument for measuring communication in municipalities is tested and evaluated.Design/methodology/approachThe instrument draws on the balanced scorecard of Kaplan and Norton and quality control procedures as utilised by the European Foundation of Quality Measurement (EFQM). For municipalities, communication quality can be defined as the degree to which communication contributes towards the effectiveness of municipal policy and how it strengthens the relationship between citizens and municipal organisations. Three communication functi…
Communication students' motives for and attitudes towards personal branding
2015
Henkilöbrändäys ja profiloituminen ovat olleet pitkään eri alojen kuuluisuuksien etuoikeus. Sosiaalinen media on kuitenkin mahdollistanut henkilöbrändäyksen hyvin laajalle yleisölle. Onkin arvioitu, että sosiaalisen median kanavat ovat nykyisin pääasiallisia areenoita henkilöbrändäykselle. Lisäksi digitaalinen viestintä ja sosiaalinen media ovat luoneet uuden viestinnän muodon: yksilöiden joukkoviestinnän. Näin ollen näyttää siltä, että sosiaalinen media on ollut sekä henkilöbrändäys-ilmiön aiheuttaja että mahdollistaja. Informaatioteknologian vallankumouksen aikana on kasvanut myös kaksi uutta sukupolvea, joiden tavat käyttää teknologiaa eroavat merkitta…
“Selling” chronic pain: physiotherapists’ lived experiences of communicating the diagnosis of chronic nonspecific lower back pain to their patients
2019
Introduction: Chronic nonspecific lower back pain (CNSLBP) is a common musculoskeletal condition which can be a source of significant distress and disability for patients. Approaches to managing CNSLBP have been explored in healthcare literature, as has the importance of communication in physiotherapy practice. However, no previous studies have explored clinicians’ experiences of communicating their understanding of this diagnosis to their patients. Methods: A qualitative research design, using hermeneutic phenomenological methodology, was employed. Five participants were purposively recruited for the research and data collected via semi-structured interviews. Interpretative phenomenologica…
Opportunities for Strategic Public Relations : Evaluation of International Research and Innovation Project Dissemination
2018
Abstract European industry, academia and potential end users for future solutions are widely involved in applying for European Union (EU) funding of research and innovation and implementation of the projects. Funding instrument requirements emphasise the influence of skills and know-how of these project consortia professionals. This chapter proposes a co-creative model for communication and dissemination, or project PR, based on the experiences of both planning and coordinating dissemination activities of three EU funded projects. Multidisciplinary international project Public Relations (PR) offers strategic opportunities for PR professionals. The model employs the co-creation methods based…
Comparing the Effect Size of School Level Support on Teachers’ Technology Integration
2020
Teachers are expected to lead the innovative use of Information Communication and Technology (ICT) at the classroom level of context. However, research literature shows that a number of factors influence their ICT pedagogical practices. Therefore, the present study investigates the influence of school level support on teacher educators’ technology integration. A mixed method is used to collect data through three focused interviews (N = 19) and self-completion survey (N = 136). The data collected is analysed both qualitatively and quantitatively. The result shows support for the model hypothesized and suggests that the ICT pedagogical practices of the teacher educators do not predict their t…
Marketing communication metrics for social media
2011
The objective of this paper is to develop a conceptual framework for measuring the effectiveness of social media marketing communications. Specifically, we study whether the existing marketing communications performance metrics are still valid in the changing digitalised communications landscape, or whether it is time to rethink them, or even to devise entirely new metrics. Recent advances in information technology and marketing bring a need to re-examine measurement models. We combine two important research topics and set directions for potential future research. Metrics to measure marketing communications performance have developed towards a customer orientation. There is no broadly accep…
Risk communication and risk perception : the case of nuclear power public debate in Lithuania
2012
The purpose of the present study is to investigate the risk communication of organizations and risk understanding, or risk perception, of the public at large. The theoretical analysis generates the methodological model of risk communication and risk perception. This framework provides the ground for the empirical study focusing on nuclear power debate in Lithuania with the purpose of investigating the overall risk communication of Lithuanian organizations in relation to nuclear power issues, as well as citizens’ perceptions about the technology. The empirical investigation is based on a content analysis of qualitative data concerning risk communication of the target organizations, as well a…
Enhancing Digital Skills of Early Childhood Teachers Through Online Science, Technology, Engineering, Art, Math Training Programs in Estonia
2022
Teacher professional development programs, including mid- and long-term Science, Technology, Engineering, Art, Math (STEAM) courses, have recently moved from in person learning at university premises to an online environment. Whether it is a temporary change in learning methods caused by the COVID-19 restrictions or whether it will become a new normal is currently under discussion in many teacher training institutions around the world. The aim of this study was to design and implement time- and money-saving synchronous online teacher training format for conducting co-design courses for early childhood teachers in the theme of STEAM integrated learning activities. Based on Tallinn University…
A Performance-Based Test for Assessing Students’ Online Inquiry Competences in Schools
2018
In this paper, we introduce a performance-based test for measuring adolescents’ competences in online inquiry. The test covers four competence dimensions: (1) searching and selecting relevant sources, (2) identifying the main ideas presented in the sources, (3) evaluating the credibility of the sources, and (4) synthesizing information across the sources. We implement a technological solution called NEURONE to carry out this routine. The scoring of the test data is demonstrated by presenting preliminary results of a case study. Finally, we discuss the strengths and limitations of the test.