Search results for "Theory of planned Behaviour"
showing 10 items of 28 documents
Using physical education to promote out-of school physical activity in lower secondary school students : a randomized controlled trial protocol
2019
Background Given the documented decline in levels of physical activity in early adolescence, promoting physical activity in young people is a priority for health promotion. School physical education (PE) is an important existing network in which participation in physical activity beyond school can be promoted to the captive young people. The objective of current article is to present the protocol for a PE teacher-delivered theory-based trial to promote secondary school students’ participation in physical activity out-of-school contexts. The intervention will be guided by the trans-contextual model explaining the processes by which PE teachers’ support for autonomous motivation in the classr…
The choice of offshoring operation mode: A behavioural perspective
2019
Since offshoring has recently become an integral part of corporate strategies, choosing the specific offshoring operation mode is a crucial aspect for CEOs. Using a sample of 466 offshoring operations, this study analyses offshoring mode decisions from the rationale of the Theory of Planned Behaviour (TPB). Drawing on this perspective, our results indicate that this decision seems to be clearly influenced by the manager's intentions and partially determined by some competences originated in the resources and experience of the firm. Additionally, and contrary to the common view in the field, our findings suggest that instead of being a possible intermediate option between the “make or buy” d…
Predicting consumer purchase intention toward hybrid vehicles : testing the moderating role of price sensitivity
2020
PurposeToday, global warming is one of the most acute challenges in the world, prominently caused by greenhouse gases. The introduction of hybrid-vehicles (HVs) is thus, one of the industrial initiatives to tackle this challenge by allowing at least some proportionate reduction in global-gas-emissions. Such initiatives like HVs have also affected the consumers’ green-purchase-intention (GPI). Hence, underpinned into the theory of planned behaviour (TPB), this study aims to analyze consumers’ response in terms of GPI for HVs, in addition to exploring the moderating-effect of price-sensitivity between independent-variables (attitude, subjective norms and perceived behavioural control) and con…
Innovation strategies geared toward the circular economy: A case study of the organic olive-oil industry
2018
Circular Economy (CE) focuses on the (re)design of processes and products aiming to minimize negative environmental impact, by reducing the use of non-renewable resources, increasing products durability, improving waste management and enhancing the market for secondary raw materials. In the management field very few contributions deal with the topic of CE as a model that firms can implement from a business model perspective. The aim of the present study is to describe, by using a case study in olive oil industry, how firms in practice adapt their business model towards CE paradigm and the influence of personal drivers and stakeholders in this adaptation. The findings reveal that circular ec…
Developing and Validating a Behavioural Model of Cyberinsurance Adoption
2021
Business disruption from cyberattacks is a growing concern, yet cyberinsurance uptake remains low. Using an online behavioural economics experiment with 4800 participants across four EU countries, this study tests a predictive model of cyberinsurance adoption, incorporating elements of Protection Motivation Theory (PMT) and the Theory of Planned Behaviour (TPB) as well as factors in relation to risk propensity and price. During the experiment, participants were given the opportunity to purchase different cybersecurity measures and cyberinsurance products before performing an online task. Participants likelihood of suffering a cyberattack was dependent upon their adoption of cybersecurity me…
Working Adults' Intentions to Participate in Microlearning: Assessing for Measurement Invariance and Structural Invariance.
2021
The current study set out to understand the factors that explain working adults' microlearning usage intentions using the Decomposed Theory of Planned Behaviour (DTPB). Specifically, the authors were interested in differences, if any, in the factors that explained microlearning acceptance across gender, age and proficiency in technology. 628 working adults gave their responses to a 46-item, self-rated, 5-point Likert scale developed to measure 12 constructs of the DTPB model. Results of this study revealed that a 12-factor model was valid in explaining microlearning usage intentions of all working adults, regardless of demographic differences. Tests for measurement invariance showed support…
Reasoned and implicit processes in heavy episodic drinking : An integrated dual‐process model
2020
Objectives: University students commonly engage in heavy episodic drinking (HED), which contributes to injury risk, deleterious educational outcomes, and economic costs. Identification of the determinants of this risky behaviour may provide formative evidence on which to base effective interventions to curb HED in this population. Drawing from theories of social cognition and dual‐process models, this study tested key hypotheses relating to reasoned and implicit pathways to action for HED in a sample of Australian university students who drink alcohol. Design: A two‐wave correlational design was adopted. Methods: Students (N = 204) completed self‐reported constructs from social cognition th…
Protecting Young Children Against Skin Cancer : Parental Beliefs, Roles, And Regret
2017
Objective To examine the role of parental beliefs, roles, and anticipated regret toward performing childhood sun-protective behaviours. Methods Parents (N = 230; 174 mothers, 56 fathers), recruited using a nonrandom convenience sample, of at least 1 child aged between 2 and 5 years completed an initial questionnaire assessing demographics and past behaviour as well as theory of planned behaviour global (attitude, subjective norm, and perceived behavioural control) and belief-based (behavioural, normative, and control beliefs) measures, role construction, and anticipated regret regarding their intention and behaviour to protect their child from the sun. Two weeks later, participants complete…
The Role of Anticipated Guilt and its Neutralisation in Explaining Responsible Online Shopping
2023
Although responsible consumption has been the target of growing interest in academic research, the antecedents of responsible online shopping remain poorly understood. In this study, we address this gap in prior research by focusing on the role of anticipated guilt in explaining responsible online shopping. By using data from 479 Finnish consumers, we aim to answer two research questions: (1) how strong an antecedent of responsible online shopping intention is anticipated guilt in relation to other potential antecedents and (2) how efficiently can consumers regulate their resulting feelings of guilt by using different kinds of neutralisation techniques? We find anticipated guilt to be a str…
Farm Entrepreneurs’ Intentions to Develop Pluriactive Business Activities in Finland
2015
We contribute to the entrepreneurial intentions literature by applying the theory of planned behaviour and resource-based views to the model of active entrepreneurs’ intention to develop their pluriactive businesses. Using our 2012 survey data from farm firms in Finland, we address the limited focus on active entrepreneurs and their intentions to develop on-going income-generating, off-farm related business activities. We found that attitudinal proxy antecedents such as innovation, cooperation and growth for pluriactivity differ for active and non-active entrepreneurs and with respect to the entrepreneurs’ age and production line and innovation behaviour. Praca wnosi wkład w badania nad int…