Search results for "Turing"
showing 10 items of 2644 documents
A contribution to the linear programming approach to joint cost allocation: Methodology and application
2009
Abstract The linear programming (LP) approach has been commonly proposed for joint cost allocation purposes. Within a LP framework, the allocation rules are based on a marginal analysis. Unfortunately, the additivity property which is required to completely allocate joint costs fails in presence of capacity, institutional or environmental constraints. In this paper, we first illustrate that the non allocated part can be interpreted as a type of producer’s surplus. Then, by using the information contained in the Simplex tableau we propose an original two-stage methodology based on the marginal costs and the production elasticity of input factors to achieve an additive cost allocation pattern…
The Early Entrepreneurial Stage in Finnish Family and Nonfamily Firms
2000
This study examined factors influencing the survival and success of 200 Finnish family and nonfamily firms in the metal-based manufacturing industry and business services over the first three years of their operation. The features that this study reviewed include owner-manager personality attributes, entrepreneurial competence, and motives for the start-up. Strategic choices of the firms were also examined. The study found that family firms were better equipped to survive beyond the early entrepreneurial stage than were nonfamily businesses. The entrepreneurial abilities and resources of the family business owners enabled them to operate relatively successfully in the nearby market, often w…
Closing the sensing-reasoning-actuating loop in resource-constrained WSANs through distributed symbolic processing
2015
Many issues in creating complex applications for pervasive environments are primarily due to the effort required to integrate perception, reasoning and actuating tasks in an efficient and homogeneous way, especially when the underlying infrastructure consists of wirelessly networked embedded devices. To mitigate the complexity of the actual implementation, satisfactory programming paradigms supporting the integration and coordination among heterogeneous devices are required. In this paper we show how a distributed symbolic processing approach that is particularly suited for resource constrained devices, such as the nodes of a Wireless Sensor and Actuator Network (WSAN), may be apt to the pu…
Museoparks and re‐enchantment of the museum visits: an approach centred on visual ethnology
2012
PurposeThe purpose of this paper is to identify the structural dimensions of a new museal offer, museoparks, which use edutainment and more generally re‐enchantment strategies.Design/methodology/approachTo bring out the symbolic dimensions specific to these cultural sites, the methodology used is based on the analysis of photographic media.FindingsThe analysis reveals four main symbolic dimensions structuring these hybrid cultural offers: spectacularization, immersive character, ritualized character, and very intense merchandizing of the experience.Research limitations/implicationsThis analysis allows us to update a hybrid, complex and re‐sized form of cultural experience that goes beyond t…
Product Placement in the Pharmaceutical Industry: The Case of Sinemet in ER
2015
While physician-oriented marketing remains the largest factor in drug advertising and direct-to-consumer advertising has increased its budget during the last few years (IMS Health, 2001), pharmaceutical brands are exploring new ways to target consumers in a softer way. Product placement in entertainment media allows the promotion of brand drugs in a natural and entertaining context. Using a case study methodology, this chapter analyses the use of product placement of a brand drug (Sinemet) in the television series ER (NBC). To do so, first of all product placement definition and main marketing goals are provided. Then the authors address the legal framework of product placement for brand dr…
Key factors of teenagers' mobile advertising acceptance
2013
PurposeThe purpose of this paper is to analyse key drivers of teenagers' attitude toward mobile advertising and its effects on teenagers' mobile advertising acceptance.Design/methodology/approachA proposed model of affective (irritation and entertainment) and cognitive (perceived usefulness) antecedents of attitude toward mobile advertising and its effects on mobile advertising acceptance is analysed. The sample consisted of 355 Spanish teenagers. The model was tested using structural equation modelling.FindingsFindings show that entertainment, irritation and usefulness are key drivers of teenagers' attitude toward mobile advertising. Moreover, perceived usefulness reduces irritation. The a…
Can company restructuring create a healthier work environment, promote corporate entrepreneurship, and improve productivity?
2015
Abstract This study explores relationships between best practices in human resource (HR) management and the humanization of production processes. The study analyzes how best practices in HR management affect organizational health, productivity, and competitiveness in 4 workplaces with 480 employees. These workplaces implement a 3-year program of 20 practices in a sector specializing in fresh cut IV gamma products. Results show that these practices yield significant improvements in productivity indicators, risk prevention, corporate entrepreneurship, and work environment.
Contractual Satisfaction: The Polish and Tanzanian Perspectives
2013
Purpose: Interfirm satisfaction has been studied at the aggregate level, which has limited use in terms of understanding specific dimensions. Contractual satisfaction relates to the specific level of analyzing interfirm satisfaction. This study contributes towards understanding contractual satisfaction and the contextual nature of the concept. To achieve the latter, two heterogeneous emerging markets were used (Poland and Tanzania). Methodology: The study was conducted in Poland and Tanzania, focusing on manufacturing firms. The sample included 201 Polish firms and 240 Tanzanian firms. Findings: The major findings suggest that ex ante costs and ex post specifications have a significant posi…
Paradoxes and coping mechanisms in the servitisation journey
2022
Servitisation is conceptualised as product manufacturers' transition towards bundling products and services to offer customers enhanced value. Scholars have raised concerns regarding the potential challenges that firms face during servitisation, often termed servitisation paradoxes. Limited studies have explored the paradoxes experienced during the servitisation journey and the associated coping mechanisms. We utilise the open-ended essay methodology to unravel various paradoxes and coping mechanisms to address the gap. We collected data in two stages—from 69 participants in the first stage and 32 in the second stage. The study's findings reveal three broad paradoxes: the paradox of organis…
An Integrated Retailer Image and Brand Equity Framework : Re-examining, Extending, and Restructuring Retailer Brand Equity
2017
Retailers are amongst the world's strongest brands, but little is known about retailer brand equity. In spite of their extensive use, we argue that current operational models are too abstract for understanding the uniqueness of the retail industry and too simplistic to understand the interrelationships among the dimensions in the retailer brand equity building process. This study contributes to the existing and largely generic retailer equity frameworks in three ways: first, by incorporating retail specific dimensions from the retailer image literature; second, by re-examining and developing the structures and relationships between the dimensions of retailer equity by testing alternative st…