Search results for "audience"
showing 10 items of 102 documents
Que pèsent les syndicats ? Note pour la Fondation pour l'innovation politique
2018
Les syndicats sont les acteurs incontournables d’une démocratie sociale marquée par de nombreuses réformes depuis les années 2000. Ces réformes cherchent à promouvoir une nouvelle régulation entre les employeurs et les représentants des salariés, au plus près des problématiques des entreprises, voire une nouvelle fabrique des réformes liées au travail et aux relations professionnelles. Elles sont le produit de négociations sociales entre les partenaires sociaux et de concertations avec les gouvernements successifs. Elles ont également soulevé des contestations. Mais que pèsent exactement les syndicats dans le monde du travail et comment se fonde leur légitimité ? Depuis 2008, la CFDT, la CG…
They are looking at me! Understanding how Audience Presence Impacts on Public Display Users
2017
It is well known from prior work, that people interacting as well as attending to a public display attract further people to interact. This behavior is commonly referred to as the honeypot effect. At the same time, there are often situations where an audience is present in the vicinity of a public display that does not actively engage or pay attention to the display or an approaching user. However, it is largely unknown how such a \textit{passive audience} impacts on users or people who intend to interact. In this paper, we investigate the influence of a passive audience on the engagement of people with a public display. In more detail, we report on the deployment of a display in a public s…
American Horror Story e i suoi fan italiani: interazioni e costruzione del discorso on-line
2020
A partire dal concetto sociologico di “audience performativa”, che contraddistingue alcune forme della spettatorialità televisiva contemporanea, in questo contributo prendo in considerazione l’attività di produzione dei fan; in particolare, la produttività testuale e discorsiva, che è spesso riferita alle serie TV. Discuto, poi, il posto dell’horror nella narrazione seriale, traendo spunto da American Horror Story, la serie di successo ideata, nel 2011, da Ryan Murphy e Brad Falchuk. Quindi, attraverso una ricerca empirica di tipo quali-quantitativo, provo a descrivere e spiegare le modalità d’interazione e i discorsi dei fan italiani, iscritti ad una pagina Facebook dedicata alla serie, fa…
On Theodor Adorno
2016
I have never fully bought (albeit often tempted to) into the simplistic and somewhat caricaturist versions of Theodor Adorno’s ideas about the cultural industry and the alienated consumer given by some supporters of the “active” audience. Even more so today, when digital social media seem to make participatory culture, creativity and active citizenship a dream coming true. I have always thought instead that, beyond the traps of binary thinking (powerful media vs active audience), there is a much more complex story to be told and that we, as cultural analysts and media literacy educators, need to patiently reconstruct – with all possible evidence coming from empirical data – the intricacy of…
Active Audiences
2019
The concept of the active audience has been one of the most fruitful and provocative ones in the field of media literacy as it has brought media educators to seriously question the traditional ways of defining both their students’ involvement with the media and the effects they supposedly produce on them.
Financial Literacy Self-Evaluation of Young People in Latvia
2021
Regular and proportionate voluntary savings in private pension funds can become an important part of oldage pensions. However, this can happen if the savings are made for a long period of time. This justifies the target group of the 3rd pension level, which are young people who have started to receive a regular income from their professional activity. One of the most discussed issues in promoting voluntary pension savings is the level of financial literacy. In addition to other motivating factors, such as financial incentives, the level of knowledge of the population about the opportunities to participate in the third pillar of pensions makes them want to build up voluntary savings. Effecti…
Two-year retrospective analysis of the international impact of Journal of Optometry: part II
2011
The Journal of Optometry – Peer-reviewed Journal of the Spanish General Council of Optometrists- was launched in March 2008 publishing the first issue by September 2008. It is now reaching 2.5 years of activity in spreading clinical and scientific knowledge in the field of Optometry and Visual Science and related areas. Despite this short path within the international scientific publication scenario, it is appropriate to stop and reflect about the challenges, achievements and the numbers that are making J Optom a reference in this competitive area. In this editorial we will discuss the steps followed to setup the journal and the actual international impact in terms of audience from the read…
A typology of theatre audiences based on the impact of various sources of influence and the use of information channels
2020
En: Doxa Comunicación: revista interdisciplinar de estudios de comunicación y ciencias sociales. e-ISSN 2386-3978 n. 30, 2020, pp 127-143. Este estudio presenta una tipología de espectadores teatrales que contempla la influencia de los medios de comunicación y otras instancias de prescripción en sus decisiones de asistencia al teatro, un aspecto no abordado por ninguna investigación previa. La investigación se basa en una encuesta a 210 asistentes a representaciones teatrales de tres salas de la ciudad de Valencia. La aplicación de diversas técnicas estadísticas multivariables ha permitido identificar una tipología de cuatro perfiles de consumidores escénicos: los informados-alternativos, l…
Codeswitching in the comedy of George Lopez
2011
This paper explores the intersectionality of language, culture and identity in the performance of a U.S.-born bilingual Spanish-English speaking comedian, George Lopez. Codeswitches in his comedy are examined through the speaker’s relationship to the audience using Bell’s (1984) theory of audience design. Two specific performances with two distinct audiences are compared using the following questions: How does a bilingual comedian, Lopez, use language mixing to underscore his Latino identity? How does he construct his audience through his choice of codes? How and when does he accommodate monolingual English speaking audiences? I conclude that Lopez intentionally matches his code choice to c…
‘You really are a great big sister’ – parasocial relationships, credibility, and the moderating role of audience comments in influencer marketing
2020
This study examines the moderating role of audience comments in influencer marketing. A YouTube vlog entry by a social media influencer featuring the endorsement of a brand was studied, and an experimental design featuring two conditions related to audience comments was created. The results indicate that a parasocial relationship with the influencer builds the perceived credibility of the influencer, while comments by other audience members moderate the effect. Influencer credibility positively affects brand trust and purchase intention. The findings enhance the understanding of the role of an active audience in influencer marketing. peerReviewed