Search results for "channel"

Nuevas perspectivas de análisis para entender la migración cualificada del sur de Europa hacia México

2018

This article focuses on skilled migration flows from Southern Europe into Mexico. From semi-structured interviews with Spanish and Italian immigrants living in four Mexican cities of Mexico, it addresses both reasons for immigration and labour incorporation in Mexican labour markets. Specifically, it explores: i) the role of the economic crisis and the lack of good employment in the countries of origin as a key factor when deciding an international migration; ii) the employment opportunities offered in Mexican labour markets for the highly-skilled immigrants, and iii) the role played by the Mexican state and its current immigration law when channelling this group into the labour market

How Do QR Codes Enhance Customer Experience? : Omnichannel Customer Experiences in a Brick-and-Mortar Fashion Store

2023

In this qualitative study, we investigate how customers perceive QR codes enhancing their customer experience (CX) in the brick-and-mortar (B&M) store environment. Introducing QR codes to B&M stores is a part of the larger phenomenon of retailers creating omnichannel CXs by utilizing digital and cyber-physical elements in B&M stores. To collect data from real customers’ CXs, we displayed QR codes in a Finnish fashion brand’s B&M store and interviewed customers who had authentically visited the store. The QR codes displayed in the store were linked to a product information page on the brand’s online store, a brand ambassador’s Instagram posts, and an online survey. The data consist of 15 ind…

Customers’ QR Code Usage Barriers in a Brick-and-Mortar Store : A Qualitative Study

2023

The purpose of this study is to explore the factors that hinder customers from utilizing QR codes when they visit brick-and-mortar (B&M) stores. The research was conducted at a Finnish fashion retailer, where three types of QR codes were displayed for customers to use. In order to identify the barriers that customers face, two different sets of data were collected and analyzed: open-ended survey data (n = 101) and interview data (n = 16). The findings showed two main categories of barriers,customer and company related, with seven sub-barriers. The customer-related barriers included lack of interest in QR codes, user-related usage issues, desire for a device-free B&M store, and dislike towar…

Who are the Showroomers? Socio-Demographic Factors Behind the Showrooming Behavior on Mobile Devices

2022

This quantitative study focuses on socio-demographic variables and their associations with different forms of showrooming behavior. The purpose of this study is to find which consumer groups based on age, gender, and income level are demographically the most probable showroomers, and how much each of these variables explain showrooming. The data used is a structured online survey from 1,028 Finnish omnichannel consumers aged between 18 and 75 years. We compare the means of demographic groups’ shares on different aspects of showrooming, and then use partial least squares structural equation modeling with confirmatory factor analysis to see how much each of the variables explain showrooming. …

The Cross-Channel Effects of In-Store Customer Experience in the Case of Omnichannel Fashion Retailing in Finland

2023

Although omnichannel retailing has emerged as a popular research topic in academic research, there are still gaps in our understanding of this phenomenon. One such gap concerns omnichannel customer experience and particularly the cross-channel or spillover effects of how customer experience in one channel may affect customer behaviour not only in that specific channel but also in the other channels of the same retailer. In this study, we aim to address this gap by examining how customer experience in the offline channel affects customer behaviour in both the offline and the online channel, more specifically how in-store customer experience affects both brick-and-mortar store and online stor…

Flow-bed interactions analysis and application of automatic close range digital photogrammetric survey in a laboratory flume

2014

This paper reports on a laboratory study in which the automatic digital photogrammetric survey was applied to derive the high-resolution Digital Surface Model (DSM) of the bed topography, used for the flow-bed interactions analysis, in a large amplitude meandering laboratory flume. The analysis has been conducted with the aid of detailed data of three-dimensional flow field previously collected using the acoustic Doppler velocity profiler DOP2000. The applied surveying procedure has allowed the evaluation of the DSM with a resolution of ±0.5 mm. The detailed DSM has been compared with peculiar maps describing the flow velocity pattern (downstream and the crossstream flows) and the shear vel…

Statistical analysis of life sequence data

2016

Sequent depth ratio of B-jumps on smooth and rough beds

2013

A hydraulic B-jump has the toe section located on a positively sloping upstream channel and the roller end on a downstream horizontal channel. This paper analyses the B-jump on a rough bed, such as at the transition from a block ramp to the stilling basin. Laboratory measurements of the sequent depth were carried out using three different channel slopes for the rough bed and a single slope for the smooth bed. A solution useful for estimating the sequent depth ratio in a rectangular channel for different relative roughness and bed slope is proposed and positively tested by the present measurements. This solution can also be used to estimate the sequent depth ratio of classical hydraulic jump…

HIGH-RESOLUTION SURFACE AND BED TOPOGRAPHY MAPPING OF RUSSELL GLACIER (SW GREENLAND) USING UAV AND GPR

2020

Abstract. This study presents the detailed survey of the northern marginal part of Russell Glacier, SW Greenland using the combination of unmanned aerial vehicle (UAV) photogrammetry and low-frequency ground penetrating radar (GPR) measurements. Obtained digital elevation model (DEM) and ice thickness data from GPR data allowed the generation of high precision subglacial topography model. We report uncertainties arising from GPR, GPS, and DEM suggesting sufficient accuracy for the reconstruction of glacier bed topography. GPR data and generated subglacial topography model does not reveal any possible Nye channel that could be incised into the bedrock, however, we were able to detect englaci…

River-bed erosion due to changing boundary conditions: performance of a protective measure

2018

Abstract. Due to the introduction of man-made sediment barriers along a river, the amount of sediment load entering the downstream river reach is different to that leaving the reach, and erosion processes occur downstream of the barrier itself. Designers are often required to take into account the scouring process and to include adequate protective measures against the local scour. This paper addresses the performance of bio-engineering protective measures against the erosion process. In particular, a green carpet, realized with real flexible vegetation, has been used as the protective measure against erosion processes downstream of a rigid bed. Analyses are based on experimental work carri…