Search results for "conceptual model"
showing 10 items of 110 documents
Why do retail consumers buy green apparel? A knowledge-attitude-behaviour-context perspective
2021
Consumers' increased knowledge and awareness of environmental issues have not translated into a pervasive rise in purchasing green apparel, resulting in a phenomenon known as the ‘attitude-behaviour gap’. The current study seeks to explicate this gap by examining the drivers of green apparel buying behaviour. Towards this end, the study examines the association of environmental knowledge, green trust, and environmental concern with environmental attitude and green apparel buying behaviour. It further investigates the association of labelling desire and labelling satisfaction with this type of buying behaviour as well. In addition, the study uses the theoretical lens of the knowledge-attitud…
Antecedents to permission based mobile marketing: an initial examination
2009
PurposeThis paper's aim is to develop a conceptual model to examine the influence of four antecedent factors (personal trust, institutional trust, perceived control and experience) on consumers' willingness to participate in permission‐based mobile marketing. The model is to be tested empirically across three European countries and gender.Design/methodology/approachData are collected from surveys of consumers in Finland, Germany and the UK. The partial least squares (PLS) approach is utilised to test the model fit.FindingsThe main factor affecting the consumers' decision to participate in mobile marketing is institutional trust, which is a significant factor in all three countries and acros…
Destination image
2002
Abstract This paper presents a review and discussion of the concept and measurement of destination image, within an intradisciplinary marketing perspective. Both theoretical and methodological aspects of this concept and measurement are treated. Based on the existence of three dimensions of object, subject and attributes, previous studies are analyzed. A taxonomy of the methodological and statistical procedures for measuring the image of the destinations is also proposed in order to help researchers to capture and measure the image construct. The paper proposes a conceptual model featuring its complex, multiple, relativistic and dynamic nature as a more comprehensive framework of destinatio…
Balance of Hedonic and Utilitarian Values in Information Systems Use
2015
This paper investigates the balance of hedonic and utilitarian values in information systems (IS). More specifically, we are interested in the continuum of such values in IS use. The paper reviews a set of literature to investigate the differences of hedonic and utilitarian IS and the role of hedonism in them. Furthermore, we define hedonic and utilitarian values in this context. We propose that the balance between hedonic and utilitarian values varies depending on the nature of the IS, and we present a conceptual model of hedonic and utilitarian values in IS use. The article provides an argument that the nature of the IS influences the balance of hedonic and utilitarian values that the IS …
Measuring user responses to interactive stories: Towards a standardized assessment tool
2010
With the increasing number of prototypes and market applications of interactive storytelling, the understanding and optimization of how end users respond to computer-mediated interactive narratives is of growing importance. Based on a conceptual model of user experiences in interactive storytelling, a measurement instrument for empirical user-based research was developed. We report findings from an initial test of the self-report scales that was conducted with N=80 players of the adventure game "Fahrenheit". Interactivity was manipulated experimentally in order to validate the measures. Results suggest that the scales will be useful for comparing user responses to 'real' interactive storyte…
Author Index
2007
In the framework of function points associated to OO-method conceptual models (OOmFP), measuring the functional size of an information system in a precise and automatic way starting from its conceptual model is today a reality. The industrial application of the OO-Method modelling tools has resulted in their evolution, incorporating support for new functional elements. The present work shows the measurement rules associated to the new functional elements supported by OO-Method conceptual models, applying these rules in tools that generate executable code from OO-Method conceptual models. Finally, a comparative analysis is performed over OO-Method models of real systems. The comparative anal…
The dynamics of technological substitution: the case of eco-innovation diffusion of surface cleaning products
2016
Some eco-innovations have already reached a mature state, but they diffuse slowly. There is little known about the importance of various factors on the diffusion process of eco-innovations. The aim of this research is to propose a conceptual model for eco-innovation diffusion, where particular case study of eco-innovation – micro-fibre cloth (MFC) for surface cleaning purposes – is given. The work will study the relative importance of various motivations on diffusion processes as well as the influence of information campaigns. This novel methodology has been developed under the system dynamics framework and is coupled with the logistic regression model. Structural validation tests were done…
The Role of External Environment in Upper Echelons Theory
2014
Upper echelons research has largely focused on the antecedents and consequences of top management teams (TMTs) from the team and firm levels of analysis. This paper reviews empirical research on TMTs with a specific emphasis on the role of the external environment. Applying institutional and industrial organization theories, a cross-level conceptual model outlining the direct, mediating, and moderating effects of the external environment on upper echelons is developed. This review distinguishes between industry and institutional levels of analysis and three types of environmental characteristics: stable, dynamic, and transformational. The paper further explains the relationships between ea…
Student commitment to social responsibility: Systematic literature review, conceptual model, and instrument
2021
Purpose: This study aims to carry out a systematic literature review on empirical manifestations of the student commitment to social responsibility in order to propose a conceptual model that systematizes the underlying patterns in these manifestations and an instrument that makes it measurable. Design/methodology/approach: Four macro-processes were deployed: identify (locate the relevant literary space; the initial sample comprised 52 studies which later resulted in a sample of 24 studies), describe (narrative synthesis of the studies), deepen ( grouping patterns, validation, and characterization of the relevant literary space), and disseminate (preparation/refinement of the report). Findi…
Media and Information in Times of Crisis: The Case of the COVID-19 Infodemic
2021
Media play an important role in informing the public about issues on the political agenda, different opinions, and public statements, thereby establishing and bringing forth new spaces of information flow. One of the media’s main roles in democratic societies is to give publicity to central issues on the political and public agenda, especially in times of crisis. Nevertheless, studies have found that, in times of crisis, the public and the media tend to “rally ’round the flag,” leading to significant decreases in their criticality, alongside (almost) unreserved support for nation(al) or region(al) leaders. This paper aims to bridge the gap between both media and communication studies and ge…