Search results for "consumer"
showing 10 items of 880 documents
Analyzing heterogeneity on the value, satisfaction, word-of-mouth relationship in retailing
2017
Purpose The literature recognizes the need to study differences in consumer behavior in highly competitive and dynamic markets. In this paper, the authors look at how the heterogeneous evaluation of retailing influences customer satisfaction and loyalty. The purpose of this paper is to analyze unobserved heterogeneity on customer value dimensions perceptions in retail establishments, and their potential effects on positive forms of behavioral outcomes considering customer satisfaction as a mediating variable. Design/methodology/approach On a sample of 820 retail customers, the authors apply a finite mixture structural equation modeling that analyzes unobserved heterogeneity simultaneously.…
Evaluating Multidimensional Prices in the Bundling Context
1999
Leasing offers, such as “... Jaguar XJ6 3.2, ..., down payment DM 22,325, DM 999 per month, 36 monthly installments...” or “... Audi A4 Avant, ..., down payment DM 15,000, DM 157 per month, repayment period 36 months, residual payment DM 5,000 ...”, have made regular appearances in advertisements for several years now. That offers of this kind are accepted by buyers of automobiles is confirmed by the leasing figures for German automobile manufacturers. Since the early 1990s, between 10% and 28% of all new automobiles have been sold under a leasing agreement, depending on the maker and the model series. The average leasing share for the automobile sector was approximately 23% in Germany in 1…
How Supportive Are Romanian Consumers of the Circular Economy Concept: A Survey
2016
The aim of this paper is to investigate consumer behavior regarding the environment and the adoption of new patterns of behavior and responsible consumption in the promotion of a Circular Economy (CE) in Romania. With this goal in mind, a questionnaire survey was performed on-line on a nationwide scale to explore consumers’ behaviors and attitudes, which was distributed in all four of Romania’s macro-regions and interviewing 642 respondents. The results indicate that the consumers have a positive attitude towards the importance of the environmental protection, in general and it also measures the frequency of adopting eco-friendly behaviors by the consumers, showing that the consumption beha…
Consumer Satisfaction towards Green Products: Empirical Insights from Romania
2021
The current model of linear economy is causing accelerated consumption and an extensive use of natural resources that accentuates the effects of the current global environmental crisis. In this context, green products are becoming a key element in the transition to a sustainable consumption and production model. The main goal of this paper is to identify the factors predicting youth consumer satisfaction towards green products and to analyze the public perception of green brand products in Romania. Considering these goals, a questionnaire was developed and applied to 268 participants. The results show that a positive attitude towards green products and the level of information held by the c…
Quality and readability of the dental information obtained by patients on Internet : criteria for selecting medical consultation websites
2019
Background The main objective of this study is to examine the quality of the information available for patients online with regards to the apicoectomy surgical procedure, both on general and critically selected websites. The hypothesis is that general websites has less quality than other that have been pre-selected. Material and Methods A search for the English term "apicoectomy” was performed online. The first 100 websites that appeared in both Google and Yahoo were analysed. Seven validated instruments were used for these two dimensions: quality (DISCERN, JAMA and EQIP), and readability (FRES, Fog Scale, FKRGL and SMOG). Results A total of 21 websites (10.5%) were selected. The readabilit…
Consumers’ Sustainability Perceptions of the Supply Chain of Locally Produced Food
2010
This article is based on a qualitative focus group study regarding consumer perceptions about the sustainability of locally produced food supply chains. Sustainability perceptions were analyzed through thematic content analysis, where the most important economic, environmental and social themes of the supply chain were emphasized. According to the research findings, the socio-cultural aspects encompassing locally produced food form the most important sustainability dimension for consumers. Although the sample size is small, consisting of 19 consumers and limited to Central Finland, the findings suggest that the sustainability of local food should be promoted via socio-cultural arguments alo…
Effect of low SO2 postharvest treatment on quality parameters of ‘Italia’ table grape during prolonged cold storage
2018
Table grape is a non-climacteric fruit with a low rate of physiological activity, very sensitive to water loss and fungal infection (Botrytis cinerea) during postharvest handling and cold storage. Gray mold is the most aggressive postharvest disease, because of its ability to develop at low temperatures, for that reason, it is standard practice to fumigate with sulfur dioxide (SO2) immediately after packing. ‘Italia’ table grape boxes were stored at 2°C for 4 months in a storage room with low concentrations of SO2 (0.20%) to extend their postharvest shelf life. Every 15 days, a sample of ‘Italia’ table grapes boxes was moved to 20°C for 3 days for the shelf life simulation. During storage, …
Analysis of Relationship between Net Wage and Consumer Price Index
2013
Abstract In the present paper is presented an econometric analysis of the relationship between net salary and consumer price index. After a brief historical overview will be review the calculating statistics for selected variables and coefficients and will be presented the obtained values. We will study the relationship between variables. It will be realized the cloud of points and will be applied Fisher test. The intensity of selected variables will be study too and some forms of relationship between the two chose variables will be done. Student test is applied. It will be performed the parameter estimation for regression functions and Akaike's criterion will be applied. The homoscedastici…
Wine Quality Perception: A Sensory Point of View
2016
Wine is a complex product, which had moved from a nutritional food to a hedonic beverage in consumer representation. This fact has increased the demand of quality products in the market. In this context, it is of high interest for wine producers to understand the underlying indicators of consumers’ quality perception as well as the relative importance they attach to these cues when inferring quality in wine to reach the alignment of consumers’ expectations, needs and wants. This chapter is aimed at giving an overview of the current state of knowledge of the indicators of wine quality perception from a sensory point of view. For this purpose, the factors driving perceived quality of wine as …
Modern Tendencies in Changing the Consumers’ Preferences
2014
Abstract In the middle of globalization era, when consumers have at their disposal more and more prosperous livelihood, when technology is more and more present, when everyone look for the newest and the most modern thing, food sector represents an exception. They try to establish links which go beyond the product itself and pay a special attention to the story behind the product. They want to know about the production site, the origin of ingredients, the persons involved in the production process. This is why the current consumers are looking for unique, sensorial experiences which, according to them, can be found only in original, simple, traditional products. The simplicity and authentic…