Search results for "jel:M14"
showing 5 items of 15 documents
L'instrumentalisation des valeurs:une ressource stratégique pour l'entreprise?La démarche du groupe Fournier
2000
Cet article s'intéresse au phénomène d'instrumentalisation des valeurs fondamentales de l'entreprise comme force d'homogénéisation. Ce besoin semble répondre à la nécessité de construire une identité sociale. La démarche du groupe Fournier est explicitée dans le cadre d'une approche "Ressources". L'analyse des conditions de réussite de cette démarche met en évidence la nécessité pour l'entreprise de parvenir à maintenir une cohérence d'ensemble de sa politique générale et de réduire l'inévitable tension entre l'idéal et le réel.
Une typologie de la formalisation de l'éthique en entreprise: l'analyse de contenu de 50 documents
2000
The study of corporate ethics reported in this article sheds light on the content and status of 50 formal ethical statements in large France based companies. Content analysis (with SPAD.T software) reveals potentially divergent view among companies as to the primary nature and purpose of a corporate ethics document. On the one hand, codes contain detailed rules and guidelines devoted to employee conduct. Their objective is to make sure that employees strictly abide by the firm's rules. These documents allow to convey standards setting apart which is good or bad. On the other hand, values statements and corporate principles are shorter documents based on the idea of common trust and includin…
The influence of culture on the economic freedom and the international business
2006
The firms who decide to expand their business in an international environment must modify their management style through international management. Certainly, international management must adapt their on functions to the different framework of the business development. The culture is a cardinally factor, being an essential component in the success equation of multinational companies. The culture, the habits and the attitudes became points of major interests on the global market. Their importance is obvious through numerous "blunders" which find out in international trade and international. For the success of international business the economies must bees free, but the economic freedom is inf…
Adaptación al castellano y estructura factorial del Denison Organizational Culture Survey
2009
[EN]: This article presents a Spanish adaptation of the Denison Organizational Culture Survey, a questionnaire designed to evaluate organizational culture. This survey consists of 60 items, grouped in 12 subscales, which identify 4 cultural dimensions. These dimensions have been widely studied and their influence in organizational effectiveness has been accepted. This adaptation was applied to 488 participants, and analysed with confirmatory factor analysis. Results show adequate psychometric properties, so it can be concluded that the Spanish adaptation almost completely replicates the structure of the original version in English. © 2009 Psicothema.
STUDY REGARDING THE ATTITUDES TOWARD CORPORATE SOCIAL RESPONSIBILITY OF THE WORLD’S TOP TRANSNATIONAL CORPORATIONS
2012
Transnational corporations (TNCs) are the leading actors of the global economic scene; so their strategic behaviors tend to be followed by their challengers - in search for global competitiveness. Therefore (and in spite of some well known blunders and slippages), Corporate Social Responsibility (CSR) may have the vocation to become a generalized dimension of the corporate strategy - as well as an answer to some of the very thorny problems facing the humankind. The aim of the paper is to analyze the attitudes toward CSR of the world's top TNCs, in order to see if there is a pattern regarding their strategies.