Search results for "lentoyhtiöt"

Mitigating the Climate Change Impacts of Aviation through Behavioural Change

2020

Aviation plays a crucial role for economic development and social welfare, but at the same time it also significantly contributes to climate change. Therefore, if the industry wants to follow the same growth path as it has in the past, it will need to mitigate its environmental impacts more seriously or it may otherwise face regulatory restrictions. The current literature has discussed five mitigation strategies. These are technological changes, market-based changes, operational changes, regulatory changes and behavioural changes. While several authors have regarded behavioural changes as the measure with the greatest mitigation potential, it is also the measure that has received far less a…

Performing Pan American Airways through coloniality : an ANTi-History approach to narratives and business history

2018

This paper centers on the role of narratives in business history from an ANTi-History perspective. We focus on the networked processes through which narratives are told of, for, and by multi-national companies embed the development of ‘new imperialism’ and coloniality. We set out to achieve this through a discussion and application of ANTi-History to a study of Pan American Airways and particularly its performance as a maturing multi-national company and its relationship to postcoloniality. In the process, we also hope to contribute to recent calls in business history for more explicit accounts of the methods used in the development of historical accounts. We are concerned to encourage ‘a n…

Historic constructions of the early multinational: on power, politics and culture in Pan Am narratives

2018

This paper examines how Pan American World Airways (Pan Am) - an early incarnation of a multinational enterprise (MNE) - developed its image as an international company. In particular, we examine how the company developed and managed potentially conflicting narratives, including the modernising US company and the airline of 'the Americas' (specifically South America); the carrier of US national interests and the politically neutral actor serving to unify cultures; the purveyor of exotic experiences and the pioneer of modernism. Through a focus on organisational narratives, we reveal the powerful influence of such story telling (through design and serendipity) on images of the peoples and co…

Does airlines’ eco-friendliness matter? Customer satisfaction towards an environmentally responsible airline

2022

The looming climate crisis requires an immediate response, also on an individual level. Consumers are being asked to reduce and replace their carbon-intensive consumption behaviors. One of the consumption behaviors with the largest impact is air travel. The growing awareness among consumers has led to the advent of flight shaming, which could seriously endanger airlines' existing business models. One way for airlines to respond to this threat is by becoming more eco-friendly. We therefore wanted to study whether the environmental responsibility of an airline could be positively associated with customer satisfaction and whether that could translate into more customer loyalty towards an eco-f…

An eco-label for the airline industry : instrument for behavioral change?

2017

Climate change is the biggest challenge humanity has ever faced and there is no doubt that human activities are the main cause. One activity that has received much attention in this discussion is air transportation. Although its contribution is still moderate, this industry is growing at a very fast rate and with that its impact on climate change. In order to enjoy its social and economic benefits also in the future and to avoid regulatory restrictions, the industry’s contribution needs to be kept in check. Various mitigation strategies exist such as technological, market-based, operational, regulatory and behavioral changes. This dissertation focuses on behavioral change. One instrument le…

Electronic services as a creator of competitive advantage in conventional scheduled airlines

2006

Corporate storytelling and the idea of Latin America

2021

The aim of this article is contributing to a great variety of theoretical perspectives and empirical settings to generate cumulative evidence about the influence of historical legacies and organisational ability for managing the past. In a continuation of critical perspectives that challenges the dominance of Anglo-Saxon onto-epistemologies in management and organisation studies (MOS), we conducted an empirical study on a multinational airline company whose past successes depended on the North/South, Anglo/Latin American borderlands. We analysed the grand narratives of Pan American Airways' (PAA) corporate archival material to determine its dominant discourses about people from Latin Americ…

The significance of environmental responsibility on airline customers' intention to purchase

2015

Operating in an energy intensive industry, airlines’ environmental performance is under constant scrutiny of the regulators and authorities. By contrast, it seems that not many airlines have considered gaining competitive advantage in by differentiating as an environmentally responsible carrier. The commissioning company for this Master’s Thesis was Finnair, and the intention of this study was to find out whether factors related to environmental responsibility affect Swedish airline passengers’ intentions to purchase from an airline. In addition, the study intended to offer Finnair suggestions for a suitable sustainability marketing-mix that could be used to target the intended consumer seg…