Search results for "ohtaminen"

A learning organization : machine or human?

2001

Job Resources and Work Engagement: Optimism as Moderator Among Finnish Managers

2014

The aim of the present study was to investigate the moderating role of optimism in the relationship between job resources (organizational climate, job control) and work engagement among Finnish young managers (N = 747). Hierarchical regression analyses showed that both job resources and optimism exerted a positive effect on work engagement and its three dimensions of vigor, dedication, and absorption. The moderation results showed that optimism can diminish the negative impact of low job resources on work engagement. These findings provide evidence to the importance of including personal resources in future research conducted on motivational process. Additionally, these findings provide sig…

The development of ethical human resource management practices : Changes in Finland 1994–2014

2019

This study discusses how ethical human resource management practices have developed over time. The study asks: How did ethical HRM practices change in industrial companies in Finnish society from 1994 to 2014? Did the changes in the economic situation in the society influence the changes in ethical HRM practices? To answer these research questions, we have conducted a survey in the years 1994, 1999, 2004, 2009 and 2014 in Finland. The study shows that ethical HRM practices have strengthened during the 20 year research period. nonPeerReviewed

Synergy and social orientation as quality dimensions for the future communication policy

2009

In this paper it is argued, that nowadays synergy as a quality dimension for communication management needs to be balanced with social orientation. The inner-directedness needed for synergy should not lead to a rigid control. It needs to be balanced with outer-directedness in a continuous dialogue for the organization to be able to connect to the multiple stakeholders that are important for its functioning in today’s society. This balance is a value in framing the future communication policy. peerReviewed

CSR Communication in Corporate Social Media : An Empirical Investigation of European Top Companies’ Use of Social Media between 2012 and 2020

2023

Social media (SM) platforms have emerged as an online arena in which people can have conversations both about and with organisations. They have become a place where organisations inform key stakeholders about their corporate governance and responsibility initiatives and address accountability concerns. However, early public relations (PR) research on SM and stakeholder engagement found that many organisations use SM as a way to push content instead of engaging their stakeholders. This chapter presents a two-wave study (2012–2013 and 2019–2020) investigating large European corporations’ use of SM for communicating their corporate social responsibility (CSR). We selected ten highly reputable …

Muutoksessa tarvitaan dialogia

2016

Environmental rhetoric in Finnish business : environmental values and stakeholder relations in the corporate argumentation of acceptable environmenta…

2009

Technical and strategic orientations have dominated the field of environmental management research as well as corporate practices. Understanding of the power of language, cultural words and human interaction has been missing in environmental management research.This study focuses on understanding rhetoric construction of acceptable environmental management. The research task here is to describe and interpret the rhetoric forms that are used to produce acceptable environmental action in Finnish business, with a special interest on environmental values and stakeholder relations produced in the studied data. I adhere to the school of new rhetoric that suggests that difference between rhetoric …

Look closer to see further : exploring environmental life cycle management, LCM

2006

Product life cycle management, LCM, is an emerging concept describing the efforts to study and develop the environmental efficiency of product life cycles. Its definitions vary and the understanding on its goal and related activities also affect the possible outcomes. The purpose of this study is to explore what is LCM and what are the related activities. The research related to corporate environmental management often relies on realist assumptions and technology-based views. These often fail to grasp the factors related to social interaction, subjective experiences and understanding that may be crucial in advancing environmental considerations in companies, and therefore a phenomenological…

Finnair competitive advantage through environmental responsibility

2011

Air transportation plays a vital role in many aspects of our every day life. Due to strong growth and the increasing amount of green house gases released, the aviation industry cannot be considered as operating sustainable. To change this all stakeholders of the aviation industry have to act. A special role hereby play the airlines as they can most directly influence the amount of green houses gases released e.g. by operating modern and fuel efficient aircraft. Offering flights that are producing less emissions has its price as e.g. acquiring modern aircraft can be very costly. At the same time competition between airlines is getting continually tougher forcing also established airlines to …

Vaikuttaminen kansainvälisessä etujärjestössä

2016

Tämän maisterin tutkielman tutkimustehtävänä oli kuvata, millaista etujärjestön vaikuttamaan pyrkivä viestintä on kansainvälisessä kontekstissa. Tutkielman tavoitteena oli tarkastella vaikuttamisen prosesseja ja muotoja etujärjestössä, sekä sitä kuinka kyseistä kokonaisuutta johdetaan strategisen viestinnän näkökulmasta. Tutkimuskohteena oli case-tutkimuksenomaisesti Brysselissä toimiva etujärjestö. Tutkielman pyrkimyksenä oli yksittäistapauksen kokonaisvaltainen ymmärtäminen sen puheviestinnällisestä näkökulmasta. Tutkimus toteutettiin laadullisin menetelmin monimenetelmällisesti avainhenkilöhaastatteluja ja dokumenttianalyysiä sisällönanalyysin periaattein hyväksikäyttäen. Dokumenttianaly…