Search results for "values."
showing 10 items of 1353 documents
What kind of values could be recognised in green messages, with special emphasis on children
2015
A lot of attention has been put on analysing why people behave in a certain way in many different aspects of life. Sustainability and environmental protection has started as early as in the 60s, but it was not until the early 90s that corporations showed serious attempts to turn towards greener business practices. Various researchers have highlighted the tremendous responsibility of companies and the role of marketing for a more sustainable society. Furthermore, it has been noted that values tend to be the base for environmental conduct, be it awareness, concern, worldview, attitude or behaviour itself. In general, it looks like that the more a person feels connected to nature, the less lik…
Values and sustainable food consumption - promoting sustainably produced food products to Finnish consumers
2018
Food consumption and food choices are a vital part of humans’ lifestyles. In addition, it is widely acknowledged that food is one of the key consumption contexts for environmental and social impacts around the world. The purpose of this study is to contribute to the discussion on promoting sustainable food consumption. More specifically, this study provides insights into the promotion of sustainably produced food to consumers as well as into the value orientations linked with sustainable food consumption. This dissertation contributes to the existing literature on sustainable food consumption by showing that such consumption may be motivated by a plethora of value orientations – and their c…
Myth about altruistic organic consumption : values influence in perceiving organic meat consumer
2015
The aim of this study was twofold: Firstly, to find out whether organic meat consumers are perceived pro-social as defined by Griskevicius et al (2010) with attributes: Caring, Altruistic and Nice. The second theme was to find out what values of the perceiver influence that judgement; a glimpse to who finds the organic bacon consumer as pro-social. Quantitative methods were used in this study and an internet survey was conducted within students of University of Helsinki and Aalto University as well as a pre-requited Food West panellists. As anticipated, the results show that the organic bacon consumer is indeed perceived significantly more pro-social than the user of conventional bacon. The…
Advertising for Sustainability – Promoting Sustainably Produced Food to Finnish Consumers
2013
The objective of this research is to analyse the amount and the content of food advertisements from three Finnish magazines from the years 2006-2007 and 2010-2012. Moreover, the aim is to outline what are the values reflected in the appeals used to advertise sustainably produced food to Finnish consumers. The diffusion of innovations –theory together with a theoretical framework consisting of three value orientations related sustainably oriented behaviour is used. A gradual increase in the popularity of sustainably produced food is indeed visible in the quantity as well as the content of advertisements from the years 2010-2012 compared to 2006-2007. The appeals of the earlier advertisements…
ELINET-symposium kokosi yhteen lukutaitotoimijoita : kansainvälisestä yhteistyöstä intoa työhön
2018
ELINET-verkosto (European Literacy Policy Network) järjesti heinäkuun lopulla lukutaitosymposiumin Kölnissä, Saksassa. Symposiumiin kokoontui satakunta lukutaitotutkijaa, opettajaa ja kouluttajaa sekä lukutaidon parissa järjestötyötä tekevää asiantuntijaa lähes 20 maasta. Symposiumin teemoina olivat osallisuus, inkluusio ja tasa-arvo. nonPeerReviewed
O kilku aksjologicznych komponentach zasady fair play
2017
W 1975 r. na polecenie UNESCO został opublikowany przez Międzynarodową Radę Wychowania Fizycznego i Sportu (CIEPS) Manifest o fair play (Mannifeste sur le fair play). Jest on apelem o przywrócenie sportowi wierności zasadzie fair play. Tekst manifestu odwołuje się do określonych wartości. Można w nim wskazać kilka aksjologicznych komponentów, m.in.: poszanowanie reguł, troskę o kompetencje oraz odpowiedzialność za drugiego człowieka. Postawy te mają znaczenie nie tylko w sporcie, lecz także w innych dziedzinach życia i aktywności człowieka (życie zawodowe, polityka, relacje społeczne). Obowiązują tam różnego rodzaju normy (obyczajowe, tetyczne, moralne), wymagany jest rozwój i poszerzanie k…
Professional competences: Personality and Axiological Model (MOA) in verifying the sense of life quality
2016
Testowane w prezentowanym badaniu hipotezy zostały sformułowane w oparciu Model Osobowościowo-Aksjologiczny MOA B. Mróz, który zakłada, że poczucie jakości życia u pracowników wyższego szczebla jest uwarunkowane takimi wymiarami osobowościowo-aksjologicznymi, jak: struktura potrzeb, przystosowanie, osiągnięcia i wartości. W badaniach zastosowano: Test ACL, Wskaźnik Osiągnięć Zawodowych WOZ, Test Niedokończonych Zdań (RISB), Skalę Wartości Rokeacha oraz Kwestionariusz Poczucia Jakości Życia (KPJŻ). Za pomocą analizy regresji oraz równań strukturalnych oceniono wpływ badanych zmiennych. Okazało się, że model MOA różnicuje pracowników wyższego szczebla. Współczynnik determinacji uzyskał 47% wa…
Diversity – a Challenge for Educators
2006
The challenge for most European countries is to educate second generation immigrants in particular in order to fulfill their parents’ dreams, but above all, to create a situation where students have hope of finding meaningful life in serving their new country in different workplaces. Effective education is a vital source of personal opportunity as well as means to support the economic development of young people in any society. Diversity must be viewed as a valuable learning source for all students in any classroom. In working and doing things together, students can develop a sense of respect for, and tolerance towards, different cultural and ethnic groups in our societies. Only through int…
Technology in culture : a theoretical discourse on convergence in human-technology interaction
2014
Technology touches so many facets of contemporary life that one is not necessarily conscious any more of how and why it affects daily experience. Awareness of technology’s role often surfaces only when something goes wrong with a product. At that moment, people become aware of a misalignment between their ways of thinking, feeling and behaving, and the form/function of a product, presumably designed to make life easier. Equally ubiquitous and beyond daily awareness are cognitive, affective, and behavioural processes patterned by culture. It has been noted that cultural factors influence the perception and usage of technology. Understanding these processes is important to researchers, design…
Sport jako doświadczenie wychowawcze
2016
Sport is an educational experience because is the upbringing a process of transmitting values. Values education can take place at home, as well as in schools, colleges, sport. This article presents the concept of education through sport. According to pope Francis there are three fundamental pillars in an educational path (apart from family and Church): school, sport and work. Sport can teach young people values: honesty, respect, engagement, friendliness, culture of meeting.