0000000000358316
AUTHOR
Zhi Shen
Foreign Market Entry Mode Research: A Review and Research Agenda
ABSTRACTThis article gives a retrospective look at the main determinants of foreign market entry modes and examines the variables and conditions used in empirical studies in this stream of research. We found that there is an “analytical context hazard” in past studies. The findings suggest: first, future research should focus on developing and extending theories with reference to strategy dimension and market/industry environment; second, the interrelationship between the main entry mode determinants should be figured out; third, attention has to be paid to the entry modes of firms from non-developed economies in research.
Clustering and interorganizational dynamics in foreign market entry strategies. Evidence from Chinese MNEs
Owing to the globalization and economic integration worldwide, countries and markets become more independent, and companies and people are all inevitably involved in the global marketplace. This situation increases the importance of international management (IM) in nowadays business practice and the relevance of study on it. The essential focus of IM research is on multinational enterprise (MNE) strategies, among which the foreign market entry strategies have been underlined and received a great deal of attention. The carried out research aims to increase the knowledge on MNE’s behaviors and strategic decisions in foreign direct investment (FDI). We first gave a retrospective look at foreig…