6533b7d2fe1ef96bd125e717
RESEARCH PRODUCT
Paradoxical social representations of linky smart meters and privacy paradox
Virginie SchweitzerFrançoise Simonsubject
Empowerment psychologiqueEnergy consumption reductionPrivacy paradoxPsychological empowermentMaîtrise de la consommation électriqueReprésentations sociales[SHS.GESTION] Humanities and Social Sciences/Business administrationParadoxe de la vie privéeSocial representationsdescription
Consumer participation to electricity consumption reduction (ECR) has become a major challenge in a context of Energy Transition. The Linky french Smart Meter, which use contributes to ECR, is confronted to many controversies reflecting the social legitimation at stake which underlies its evaluation. This article proposes to study privacy paradox regarding Linky Smart Meter use, mobilizing the conceptual background of consumer psychological empowerment. In that aim, a social representation analysis was conducted involving 271 respondents. Results highlight, on one hand, a privacy paradox involving 3 out of the 4 dimensions of psychological empowerment, and on another hand, the presence of multiple paradoxes suggesting other tensions related to the use of the smart meter. In the light of the obtained results, managerial implications are proposed.
year | journal | country | edition | language |
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2021-01-01 |