6533b822fe1ef96bd127cb8a

RESEARCH PRODUCT

Finnish Franchisee Training Program — Findings from the First Ten Programs 1999–2001

Jenni Torikka

subject

Medical educationEntrepreneurship educationThird partybusiness.industryFranchiseSmall businessTraining programPsychologybusiness

description

The Finnish franchisee training program is a unique training because it is given to prospective franchisees by a third party. The program aims to find people interested in franchising and to give them the essential skills and knowledge a franchisee needs. Additional goal is to help the trainees to choose a franchise. In total, more than 200 trainees graduated from the first ten programs held in 1999–2001. The graduates comprise the samples of the current study. The data was collected in two separate phases. The present study explores the potential differences of the samples. The purpose of the research is to analyze the effectiveness of the franchisee training program by describing the career shifts of the trainees.

yearjournalcountryeditionlanguage
2004-01-01
https://doi.org/10.1007/978-3-7908-2662-3_18