6533b829fe1ef96bd128abe9

RESEARCH PRODUCT

Information and communication technologies in rural hotels

Beatriz Moliner-velázquezIrene Gil-sauraMaría-eugenia Ruiz-molina

subject

Sustainable developmentEconomics and EconometricsGeneralLiterature_INTRODUCTORYANDSURVEYbusiness.industryRural tourismInformation technologyDevelopmentCustomer relationship managementRural managementConceptual frameworkHospitalityInformation and Communications TechnologyComputerApplications_MISCELLANEOUSManagement of Technology and InnovationBusinessBusiness and International ManagementMarketingFinance

description

There is a consensus about the beneficial effects of the applications of information and communication technologies (ICT) in several business contexts. Rural tourism companies have embraced these technological advances that have made a positive contribution to their quick expansion in recent years. Nevertheless, some technologies have received scarce attention from rural accommodation managers. The aim of this paper is to generate a conceptual framework on ICT development in the tourism market and, in particular, in rural accommodations. Thus, we aim at providing an overview of the main technological developments applied in this sector, analysing the level of ICT implementation in Spanish rural accommodation and identifying the opportunities and challenges for the sector regarding the use of these technologies.

yearjournalcountryeditionlanguage
2010-01-01International Journal of Sustainable Economy
https://doi.org/10.1504/ijse.2010.029938