6533b856fe1ef96bd12b2938
RESEARCH PRODUCT
Institutional logics and social enterprises: Entry mode choices of foreign hospitals in China
Christoph LattemannChristoph LattemannYijun XingYipeng Liusubject
institutional logichybrid organizationMarketingChinabusiness.industryentry mode05 social sciencesSocial missionMode (statistics)social enterpriseExpert groupInstitutional logicMarket economy0502 economics and businessHealth care050211 marketingProfitability indexBusinessBusiness and International ManagementMode choiceChinaforeign hospital050203 business & managementFinancedescription
When social enterprises, being defined by their social mission and profitability, internationalize, they need to\ud respond to institutional logics in the host country. By juxtaposing institutional logic and entry mode choice\ud literature, this paper shows how social enterprises accommodate different institutional logics when they enter\ud foreign markets. We collected data on Chinese healthcare reform, governmental policies and their changes, and\ud conducted 36 in-depth interviews and three expert group meetings. By analyzing five non-Chinese hospitals\ud entering China, we show how social enterprises, as hybrid organizations, respond to governmental, commercial,\ud and social institutional logics, when entering a foreign market.
| year | journal | country | edition | language |
|---|---|---|---|---|
| 2020-08-01 | Journal of World Business |