Search results for " Comparative"
showing 10 items of 657 documents
Alternative paths to high consulting fees: A fuzzy-set analysis
2016
Abstract Little research exists on factors that cause high consulting fees. This study examines what combinations of factors can generate the kind of competitive advantage that consulting firms can benefit from. Accordingly, this study performs a fuzzy-set qualitative comparative analysis (fsQCA) to ascertain whether consulting-client satisfaction explains differences in consulting fees and determine the conditions that lead to high consulting fees. This analysis suggests complex pathways driving companies' willingness to pay higher consulting fees. This methodological approach sheds new light on the relationship between combinations of conditions and high consulting fees. The set of condit…
The role of the store in managing postpurchase complaints for omnichannel shoppers
2020
Abstract This paper focuses on postpurchase complaint behavior to understand under which conditions omnichannel shoppers choose to complain at the physical store instead of doing it through online channels. Using fuzzy-set Qualitative Comparative Analysis (fsQCA), we find that four different combinations of situational, channel-related, and individual variables lead to complaining at the store. The motivation of seeking redress together with assertiveness and high dissatisfaction, play an essential role in the choice of complaint channel. The channel of purchase is not determinant for the choice of the store to complain. These findings have implications in terms of redefining the role of th…
Competitive (versus Loyal) Showrooming: An Application of the Push-Pull-Mooring Framework
2021
Abstract Showrooming is an increasingly popular practic that threatens retailers' performance. This paper adopts the push-pull-mooring framework to understand the shopper decision to purchase online from a different retailer (competitive showrooming) rather than from the same retailer visited to gather information (loyal showrooming). Going beyond the customer motivation to get the best value, we focus on retailer-situational variables (store crowding and quality of salesperson service) and retailer-relational variables (customer satisfaction, trust and loyalty) in the decision on competitive (vs loyal) showrooming. Data was collected via a survey answered by 659 showroomers and analysed us…
Predicting future intentions of basketball spectators using SEM and fsQCA
2016
This study analyzes relationships among service quality, perceived value, satisfaction, emotions, and future intentions of spectators of a professional basketball competition using a sample of 429 basketball spectators of a premier division in Spain. The results from structural equation modeling support the hypotheses, except for the effect of emotions and match result on future intentions. The results from fuzzy-set qualitative comparative analysis (fsQCA) with the same data set show that none of the variables are necessary conditions for positive future intentions of spectators. However, seven combinations of these variables are sufficient conditions for explaining positive future intenti…
Exploring the relationship between co-creation and satisfaction using QCA
2016
Abstract Customer behavior is one of the key components of value co-creation. Several authors believe that co-creation generates satisfaction. However, few studies exist that focus on that relationship. This study explores the relationship between value co-creation and customer satisfaction in spa services through a fuzzy-set qualitative comparative analysis (fsQCA). QCA analysis allows exploring the relations between the variables. The main contribution of this article is going beyond identifying the concrete co-creation variables that relate to satisfaction. The sample consists of hotel clients that use the spa service.
Using high-potential firms as the key to achieving territorial development
2016
Abstract This study examines which entrepreneurial antecedents like education, gender, motivation, and age; and environmental variables like citizen insecurity enable high-potential firms to establish themselves and act as the key to territorial development. The inclusion of the variable citizen insecurity is unusual, but several authors note how a violent context can affect entrepreneurial activity in Latin America. Insecurity generates massive expenses for entrepreneurs, who must invest to protect themselves against violence and cover the extraordinary expenses arising from this violence. The data analysis technique is fuzzy-set qualitative comparative analysis (fsQCA), a powerful techniq…
C2C interactions creating value in the Route of Santiago
2016
The role of interaction between customers (customer-to-customer; C2C) is a key factor when extracting value from a touristic experience. Several studies incorporate quantitative and qualitative aspects referring to interactions and can provide a holistic view about C2C experiences, being therefore more capable of predicting the effects of C2C interaction on customer behavior. This study analyzes C2C interactions in backpackers’ experience and their effect on the cruise experience and vacation satisfaction. The study uses fuzzy-set qualitative comparative analysis (fsQCA) to explore a causal relationship with dichotomous outcomes, both the presence and the absence of the variables. The study…
Gender and age differences in the psychosocial risk factors of workplace bullying
2017
Bullying at work means harassing, offending, or socially excluding someone or negatively affecting someone's work. Bullying affects all kinds of organizations, although organizations in the public sector are some of the worst affected. To date, no studies have examined how the combination of psychosocial risk factors leads to bullying. Using a sample of Spanish prison employees (n = 488) and fuzzy-set qualitative comparative analysis (fsQCA), this study analyzed how five combined effects (role conflict, role ambiguity, social support, esteem, and work overload) lead to bullying at work. Two classification variables (gender and age) were also considered. Based on these classification variabl…
To post or not to post: social media sharing and sporting event performance
2017
Social networks are becoming increasingly important for consumers, especially in the context of sport, where the service experience is highly intense. Few studies have combined subjective event performance variables and social network variables to analyze social network content sharing by sports practitioners. This article investigates the use of social networks in relation to sporting events. An empirical study examined the role of social network variables and sporting event performance variables in social media use. The sample consisted of 410 triathletes (72.2% male) aged between 18 and 66 years (mean 37.03 ± 8.62). Four analyses were performed using fuzzy-set qualitative comparative ana…
Determinants of migratory flow in Europe: A fuzzy-set approach
2018
Abstract This article examines the variables that explain immigrants' decisions to remain in 18 European countries at three key stages of the European economic cycle: 2006 (economic boom), 2009 (the height of the economic and financial crisis), and 2014 (beginning of recovery). Population variables, environmental and health service variables, and economic variables were considered. Fuzzy-set qualitative comparative analysis (fsQCA) was used to conduct the analysis. The findings indicate that immigration behavior differs according to the stage of the economic cycle. When the economic cycle is in a favorable stage (boom and economic recovery), the GDP growth and land surface area of the recei…