Search results for " Competitive"
showing 7 items of 237 documents
ARGUMENTS FOR CSR-BASED SUSTAINABLE COMPETITIVENESS OF MULTINATIONALS IN EMERGING MARKETS (PART I)
2014
The (two parts of the) paper aims to bring into discussion the case of CSR-based sustainable competitiveness of multinationals in emerging market economies, through an interdisciplinary approach (international business and strategic management) applied to a multilevel analysis (country and company). The main conclusion of the paper is that, despite the circumstances that nowadays characterize international business in general and the emerging market economies in particular, such a transformation in business models is not only desirable, but mandatory. Key arguments in favor of this assumption are found (both theoretically and empirically) at global/general level and, as well, at the emergin…
THROUGH CORPORATE SOCIAL RESPONSIBILITY TO GLOBAL COMPETITIVENESS FOR SUSTAINABLE DEVELOPMENT
2013
The goal of sustainable development is one of the most actual and stringent desideratum equally declaimed and assumed nowadays at all of the society’s levels – by individuals (politicians, academics, and civil society militants), organizations (firms as well as non-for-profit organizations of any kind) and authorities (local, national, regional, global). This goal offers to each one of them the opportunity to act responsible (through corporate social responsibility policies and practices developed by their management) but also the threat of falling into the trap of not reaching the global (sustainable) competitiveness that each one of them dreams about; so, it depends only on each and all o…
APPLYING SUSTAINABLE MARKETING STRATEGIES – THE KEY TO OBTAINING COMPETITIVE ADVANTAGES ON THE INDUSTRIAL PRODUCTS MARKET
2014
The crux of any marketing strategy is to give business an advantage in a competitive market. The success of implementing a strategy is measured in economic terms by: sales volume, market share, profits, listed stock prices etc. In general, managers attach too much importance to obtaining short-term profit and ignore or disregard the profit made by the company in the long run. If for a company the only objective is to achieve economic success in the short term, then the interest in the direction of sustainable development is not the subject of the discussion. The studies published in various economy publications, the media debates, the actions undertaken by different NGOs frequently bring to…
A New Spatial Shift‐Share Decomposition: An Application to Tourism Competitiveness in Italian Regions
2020
The paper proposes a new version of spatial shift-share decomposition to improve on the various approaches to conventional shift-share analysis found in the literature. The novelty of our proposal is that it enables researchers to assess spatial competitiveness effects controlling for the influence of industrial specialization at both regional and neighborhood level. This new version is applied to inbound tourism in Italian regions and enables us to identify the best and worst performers. Our empirical results identify favorable scenarios in some areas of the country, such as Sardinia as well as regional advantage in a sizeable number of well-known destinations.
La competittività di una destinazione turistica
2013
Measuring destination competitiveness and identifying its determinants are strategic goals for pol-icy makers and tourism stakeholders. In order to do so, the availability of valid and reliable moni-toring tools is requested. In this context quantitative measurement tools, such as composite indi-cators, able to account for complexity and providing easily interpretable measures, represent a useful option. Nowadays composite indicators are commonly used for these aims but some criticism is suggested on how this happens. In this paper we provide some definitions of destination competitiveness and focus on related measurement approaches. In particular, supply-side competitiveness is distinguish…
The Need to Approach the Management of the Tourist Destination by the Central and Local Public Authorities in Romania
2017
Abstract In the medium and long term, priorities in the development of tourism aim to develop a complex tourist offer, making the most of the natural and anthropogenic resources existing in connection with the preservation of the environment and the heritage. On the long run, it will contribute to raising the living standards of the population, especially social categories with lower chances of reintegration into the labour market (people made redundant in industry, elderly people etc.). Implementation of the strategy at regional level must be achieved through an active partnership between Romanian public authorities, economic agents and private investors, with the involvement of the federa…