Search results for " Marketing."

showing 10 items of 1502 documents

La revolución de las finanzas éticas y solidarias

2016

La exclusión financiera, a la vez que produce mayor exclusión social y pobreza, está contribuyendo a la aparición de nuevas formas organizativas en finanzas, bancarias y no bancarias, basadas en la ética y la solidaridad, que favorecen la inclusión entre los colectivos más marginados. La banca ética y los bancos de proximidad, entre los que se incluyen las cooperativas de crédito, ofrecen una alternativa a la banca convencional y cada vez tienen mayor acogida. Por otra parte, la propia sociedad civil está liderando un movimiento que ha propuesto nuevas iniciativas de finanzas éticas y solidarias no bancarias, como las cooperativas de servicios financieros, las cooperativas integrales, las f…

0502 economics and business05 social sciences050211 marketing050212 sport leisure & tourismOikonomics
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Innovation and Knowledge in Academia

2020

It has recently become very popular among academics to study the process of knowledge transfer within their own organization, with the aim of improving their innovation and performance on a general scope. Knowledge can be divided into two main groups: “explicit” and “tacit” knowledge. The main interest lies in tacit knowledge, since it is one that includes the specific “know-how” of an organization. The cooperation between the different units of an organization promotes the transfer of knowledge between the different organizational areas and positions the departments in an ideal situation to promote innovation. To understand the evolution of the scientific production in terms of innovation …

0502 economics and business05 social sciences050211 marketingBusiness050203 business & management
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The Role of Family Ownership in Survival and Bouncing Back

2021

The latest global economic and financial crisis has been a litmus test for companies, especially for SMEs. These companies have had to demonstrate their ability to be resilient, surviving first and then recovering. This chapter studies the role of family ownership in the survival and recovery of SMEs during a stressful event. From a perspective based on the complementarity or substitutability of goals that family firms pursue, the authors propose that family ownership has a positive effect on survival but a negative effect on recovery. Furthermore, they propose that the risk of bankruptcy before a crisis moderates the relationship between family ownership and survival. Hypotheses have been …

0502 economics and business05 social sciences050211 marketingBusiness050203 business & managementhealth care economics and organizations
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The Accumulation of Distinctive Competences in Family Firms

2020

Taking as its basis the resource- and capability-based view of the firm, this study provides an in-depth exploration of the ability of the family tourism firm to accumulate and develop the distinctive competences that are key to its success. Specifically, the analysis centres on how the family tourism firm acquires distinctive competences through the development of managerial capabilities. Using structural equation modelling (SEM), the empirical analysis focuses on a sample of 1,019 Spanish tourism firms. The results of the study suggest that family businesses face certain problems in accumulating distinctive competences. Moreover, the study indicates that such problems are due in part to t…

0502 economics and business05 social sciences050211 marketingBusinessEconomic geography050203 business & management
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Contractual safeguarding of specific assets in cross-border and domestic buyer–supplier relationships

2018

Safeguarding specific investments and mitigation of potential opportunistic behaviours are among the most prominent functions of formal contracting in buyer–seller relationships. Extending the extant literature, the present study investigates the relationship between specific investments and the extent of formal contracting in cross-border and domestic relationships. Based on a sample of 156 buyer–seller relationships, the analysis shows that there is a positive association between specific investments and the extent of formal contracting. However, the emphasis on formal contracting is stronger in cross-border relationships than in the domestic ones. Interestingly, the association between …

0502 economics and business05 social sciences050211 marketingBusinessSafeguarding050203 business & managementIndustrial organizationJournal of Strategic Contracting and Negotiation
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Tablets zur Neubestimmung des Lernens?

2016

Der Beitrag bietet unterschiedliche Perspektiven auf die Integration von Tablets an weiterfuhrenden Schulen. Den Ausgangspunkt stellt die Frage dar, ob sich im Zusammenhang mit der Tabletnutzung auch von einer Neubestimmung des Lernens sprechen lasst. Der Begriff geht auf die hochste Stufe des SAMR-Modells (Puentedura 2006) zuruck, auf der die Medienintegration ganzlich neue Lernaufgaben ermoglicht. Bastian geht der Frage nach, indem sie ausgewahlte Daten aus ihrer Begleitforschung an neun Schulen zeigt: Zum einen verdeutlichen Befragungsdaten subjektive Perspektiven der beteiligten Akteure. Zum anderen werden Wandlungsprozesse auf Basis konkreter Unterrichtsbeobachtungen evaluiert. Die Dat…

0502 economics and business05 social sciences050301 education050211 marketing0503 education
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Transforming a class from the Psychology degree into a <em>flipped classroom</em>

2016

La flipped classroom es una metodologia docente que trata de modificar la dinamica de la clase tradicional, en la que el alumnado estudia la materia antes de asistir a clase (fundamentalmente mediante Tecnologias de la Informacion y Comunicacion), y el tiempo en el aula se emplea para clarificar contenidos y realizar actividades significativas, con el apoyo continuado del profesorado. Estudios recientes muestran que se han obtenido resultados positivos respecto a la utilizacion de esta metodologia. Sin embargo, la implantacion de esta metodologia en el grado en Psicologia es escasa. Por ello, el objetivo de este trabajo fue aplicar la metodologia flipped classroom en un tema de la asignatur…

0502 economics and business05 social sciences050301 education050211 marketing0503 educationHumanitiesFlipped classroom@tic. revista d'innovació educativa
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The Psychological Foundations of Management in Family Firms: Emotions, Memories, and Experiences

2021

Exploring the psychological foundations of management in family firms is necessary to understand why they formulate and implement strategies differently from nonfamily firms, and why and how family firm behavior varies across different family firms. Picone et al. (2021. The psychological foundations of management in family firms: Values, biases, and heuristics. Family Business Review, 34(1), 12-32) have proposed a conceptual framework for the psychological foundations of management in family business, examining how the values, biases, and heuristics of family firm members affect strategic decision-making and family firm outcomes. Drawing on this framework, we examine emotions, memories, an…

0502 economics and business05 social sciencesBusiness Management and Accounting (miscellaneous)050211 marketingfamily business emotions memories experiences psychological foundations decision-makingSettore SECS-P/08 - Economia E Gestione Delle Imprese050203 business & managementFinance
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Preferencias respecto a métodos instruccionales de los estudiantes universitarios de nuevo acceso y su relación con estilos de aprendizaje y estrateg…

2017

Introducción. El objetivo principal de este estudio es analizar las dimensiones que subyacen a las preferencias respecto a distintos métodos instruccionales de los estudiantes universitarios de nuevo acceso y su relación con sus estilos de aprendizaje y estrategias motivacionales.Método. La muestra está compuesta por 158 estudiantes de primer año de Magisterio de la Universidad de Valencia (España). El estilo de aprendizaje fue evaluado a través del Inventory of Learning Processes, la orientación motivacional a través del Motivated Strategies for Learning Questionnaire y las preferencias respecto a métodos instruccionales a través de una escala específicamente diseñada para este trabajo.Res…

0502 economics and business05 social sciencesDevelopmental and Educational Psychology050211 marketing050203 business & managementEducationElectronic Journal of Research in Education Psychology
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Economic Socialization: Childhood, Adolescence, and Early Adulthood

2017

0502 economics and business05 social sciencesEarly adulthoodSocialization (Marxism)Financial autonomy050211 marketingIndividual development050207 economicsPsychologyDevelopmental psychology
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