Search results for " identity."

LAS ESTRATEGIAS DE AUTOTRADUCCIÓN, MANIPULACIÓN Y PERSUASIÓN EN "30 DÍAS EN MADRID/30 GIORNI A MADRID", SECCIÓN HABITUAL DE ACTUALIDAD DE LA REVISTA:…

2018

The purpose of this article is to analyze the self-translation strategies, together with the manipulation and persuasion policies present in the column “30 Días en Madrid/30 Giorni a Madrid” of the journal Legiones y Falanges/Legioni e Falangi. This column, written by the critic Masoliver relating briefly the political events of the time, represents a sample of how, in those times, translation – as intersemiotic processes – could be considered an ideal expression of a linguistic ideology, as well as an expression of the desire to build a national identity.

Negotiating an identity : the mediated discursive self-representation of the Polish immigrant community in the UK

2017

The chapter investigates the mediated entextualizations of the identities of Polish immigrants to the UK in the period of post-crisis politics and economic reforms. The media discourse studied is collected from MojaWyspa.co.uk (MyIsland), one of the largest Polish-language online hubs designed for the substantial Polish community living on the British Isles. The study shows which discursive strategies of othering are employed to delimit the Polish immigrants’ collective identity, which self/other-presentation techniques are used, and how this group identity is legitimized argumentatively. It examines the linguistic realizations of self/other reference, active/passive and positive/negative p…

Rosticceria: ibridazioni gustative e logiche identitarie

2020

this contribution is dedicated to the analysis of a particular dish of sicilian, and in particular palermitan, cuisine known as 'rosticceria'. the essay investigates the ambivalent status of such bread dough-based dishes, halfway between street food and other categories of dishes. the analysis concerns both the manner and timing of consumption and the food-object itself from the point of view of its gustatory and sensory characteristics.

L’Ateneo di Palermo, da Università a L’Univercittà: un caso di comunicazione pubblica in Sicilia

2014

Se consideriamo l'istituzione universitaria come un soggetto che si muove nella società e che agisce in essa, confrontandosi costantemente con i suoi pubblici, interni ed esterni, e, più o meno direttamente, con gli altri atenei, e se riteniamo significante ogni tipo di azione, a prescindere dalla sostanza espressiva, non potremo fare distinzioni tra immagine e identità, tra comunicazione e reputazione: l'identità si dà solo attraverso unÊimmagine percepibile (espressione), e viceversa, l'immagine non può che comunicare un insieme di valori, cioè un'identità (contenuto). L'identità di un soggetto sociale, come un'istituzione, va considerata come l'esito finale di tutte le manifestazioni tes…

Semiotic Roadmap for Designing Packaging

2015

This paper concerns the main aspects of semiotics of packaging. Packaging has to be considered as a special communicative touchpoint between brands and consumers, since it is a syncretic object (using various languages) with textures, materials, shapes and colours that consumers can see, touch, smell, involving different modes (visual, verbal, tactile) that convey a brand's core values.

Qualche domanda (sul) queer in Italia

2010

Understanding family dynasty: Nurturing the corporate identity across generations

2010

This study aims to analyse the Ahlstrom annual reports. The content analysis contributes to family business corporate identity. According to the results family business corporate identity is based both on history and on the future. Human resource management, customer relationships, high quality, and also family ownership reflect corporate identity in large family corporations. Modern family business corporate identity is based on continuously developing the business concept and its core competency. Meeting the needs of customers and technical quality standards combined with upgrading and developing the business idea characterises family business corporate identity. peerReviewed

Communicating interculturality in the workplace

2015

Los "femminielli" napolitanos: algunas reflexiones antropológicas

2021

The essay explores the anthropological meanings of Neapolitan "femminielli" and their gender implications

The relation between social identity and test anxiety in university students

2018

Social identification has been shown to be a protective resource for mental health. In this study, the relationships between social identification and emotional, as well as cognitive symptoms of test anxiety are investigated. Participants were university students diagnosed with test anxiety ( N = 108). They completed questionnaires regarding a range of psychopathologic stress symptoms, and their social identification with fellow students and with their study program. Results reveal negative relations between social identification and almost all investigated emotional and cognitive symptoms of test anxiety. Based on this study, interventions could be developed that strengthen the social iden…