Search results for "Behaviour."
showing 10 items of 1323 documents
The Role of Parasocial Interaction and Teleparticipation on Teleshopping Behaviour
2011
Nowadays, television media has evolved into an important channel of direct selling that brands and advertisers are exploiting. Many technological changes (e.g., digital television appearance or the integration of Internet in the TV medium and mobile technology) have increasingly led to consumers see television as a channel for purchasing products and services and as a source of information (Beyer et al., 2007). However, researchers have put little interest on teleshopping, one of the consumer behaviour phenomena.
Health-related correlates of psychological well-being among girls and boys 6-8 years of age: The Physical Activity and Nutrition in Children study
2018
AIM Due to limited knowledge on the differences in the correlates of psychological well-being (PSWB) between girls and boys, we compared the correlates of PSWB between primary school girls and boys. METHODS A population sample of 412 children participated in the Physical Activity and Nutrition in Children study. Parents completed a questionnaire that included 19 questions on the components of PSWB, and a PSWB score was computed. We assessed correlates of PSWB, including physical activity, sedentary behaviour, cardiorespiratory fitness, diet quality, body fat content, sleep duration, sleep disordered breathing, prevalent diseases and parental characteristics. We used logistic regression to a…
The influence of belonging to virtual brand communities on consumers' affective commitment, satisfaction and word‐of‐mouth advertising
2011
PurposeThis paper aims to explore some of the effects of belonging to a virtual brand community on consumer behaviour. It also proposes the concept of belonging as a three‐dimensional construct.Design/methodology/approachThe paper proposes that belonging to a virtual community has positive effects on consumer satisfaction, affective commitment and word‐of‐mouth behaviour. After validation of the measurement scales the hypotheses are contrasted through modelling.FindingsThe data show that belonging to a virtual community may enhance consumer satisfaction, affective commitment and word‐of‐mouth advertising towards the brand around which the community is developed. In addition, the paper intro…
The Dual Nature of Spreading Negative eWOM for Branded Offers: Emotional Reaction or Social Response? – A Structured Abstract
2017
The exchange of comments online about branded offers is defined in the literature as electronic word of mouth (eWOM). Most of the existing academic research on consumer behaviour focuses on positive emotions and behaviour about branded offers (Veloutsou and McAlonan 2012; Zarantonello et al. 2016). However, next to sharing positive comments, consumers are increasingly using online media to distribute unfavourable experiences and opinions about products and brands (Ullrich and Brunner 2015), and more research on the effects of the expression of negative comments online is needed. The negative electronic word of mouth (NeWOM) is defined in this study as negative statements made or distributed…
Exploring relationships between customer-based brand equity and its drivers and consequences in the hotel context. An impact-asymmetry assessment
2016
The development of customer-based brand equity plays a critical role in tourism. This paper attempts to study which variables contribute to brand equity creation and to examine whether brand loyalty can be considered as a consequence of brand equity in the hotel context. In addition, it seeks to provide a more detailed insights into possible asymmetric effects among customer-based brand equity and its drivers and consequences. Four constructs are found to influence significantly brand equity: two perceptual (image and perceived quality) and two relational variables (trust and affective commitment). Additionally, both behavioural and attitudinal components of loyalty are confirmed as brand e…
Emotions in segmentation
2004
Abstract This paper presents an empirical study into tourist segmentation based on consumption emotions evoked by the enjoyment of leisure and tourism services. The research was conducted with 400 tourists visiting attractions. Taking as a basis the bidimensional approach to emotions—pleasure and arousal dimensions—the results provide support for the suitability of emotions as a segmentation variable. Those experiencing greater pleasure and arousal showed an increased level of satisfaction as well as more favorable behavioral intentions, meaning loyalty and willingness to pay more. Among the recommendations directed towards service organizations is the incorporation of affective variables i…
Exploring User Behavior in Destination Websites: An Application of Web Mining Techniques
2021
The development of the Internet has so strongly affected the way a tourist destination can be promoted that portals now play an important role in defining the marketing strategies of tourist destinations. Hence, investigating website surfing behavior has become crucial to understanding the needs of potential tourists. Using Web Mining techniques, our study explores the information-seeking behavior of those who log on to a website promoting the island of Sicily, a well known tourist destination in the South of Italy. The study explores whether a tourist’s country of origin affects their information needs and surfing behavior. Actually, our results do show differences in behavior between user…
A particle based simulation model for glacier dynamics
2013
This publication is contribution number 22 of the Nordic Centre of Excellence SVALI, “Stability and Variations of Arctic Land Ice”, funded by the Nordic Top-level Research Initiative (TRI). The work has been supported by the SVALI project through the University of Lapland, Arctic Centre, and through the University Centre in Svalbard. Funding was also provided by the Conoco-Phillips and Lunding High North Research Program (CRIOS: Calving Rates and Impact on Society). A particle-based computer simulation model was developed for investigating the dynamics of glaciers. In the model, large ice bodies are made of discrete elastic particles which are bound together by massless elastic beams. These…
Évaluation neuro-éthologique du comportement alimentaire olfacto-guidé du lapin nouveau-né
2012
Le document qui a justifié la délivrance du diplôme est en cours de traitement par la bibliothèque de l'établissement de soutenance.; L'olfaction est une sensorialité essentielle aux mammifères, dès les stades les plus précoces du développement. Ainsi, chez le lapin européen (Oryctolagus cuniculus), les nouveau-nés interagissent avec la mère et s'orientent vers ses tétines suite à la perception de signaux odorants appris périnatalement, ou d'au-moins un signal à l'action prédisposée, la phéromone mammaire (PM; molécule contenue dans le lait de lapine). La PM est très fortement réactogène au cours des 15 premiers jours postnatals, période d'alimentation lactée exclusive. Elle déclenche alors…
Cannabinoid-‐mediated modulation of hippocampal hyperexcitability: focus on the interplay with nitrergic system in different rat models of temporal l…
2015
Temporal lobe epilepsy (TLE) is the most common type of partial complex seizure in adulthood [1]. Within the framework of hyperexcitability, growing interest has risen on the impact of cannabinoids on the control of paroxysmal phenomena [2], despite their reputation as psychotropic substances with addictive properties [3; 4]. In this regard, it was reported that the on-demand production of endocannabinoids from over-activated postsynaptic cells inhibits neurotransmitter release, hence protecting against excitotoxicity in the hippocampus [5; 6]. Nonetheless, the potential anticonvulsant action of cannabinoids has not been fully addressed. Indeed, CB-mediated effects in animal models are attr…