Search results for "CONSOMMATION"
showing 10 items of 140 documents
Et vos idées ont du génie ! Rhétorique de la marque
2013
In order to appeal to us and convince us, brand names develop a complex set of rhetorical techniques. Thus, they use various stories illustrating the creation or the evolution of these brand names, along with stories regarding ways of consuming as well as consumers themselves. These brand names also rely on values and use a range of communication techniques in order to adapt to the consumers' degree of approbation. The current food brand names to be found throughout the major supermarket networks, notably Michel et Augustin, is used as a basis for case studies concerning the brand name rhetoric which, we believe, relies on a triple dimension which is simultaneously theme-oriented, axiologic…
Characterization process to measure the electrical contact resistance of Gas Diffusion Layers under mechanical static compressive loads
2016
AEM2016. International conference on Advanced Energy Materials, University of Surrey, Guildford, ROYAUME-UNI, 12-/09/2016 - 14/09/2016; Recent research has identified the mechanical properties of the fuel cell internal components (in particular, the Gas Diffusion Layers - GDLs) as key-parameters to obtain high final performances of the generator. The mechanical compression modulus of these components, the stability of their mechanical properties with respect to temperature and humidity, and their ability to interact with water have an impact on the electrical contact resistances in the stack and, by consequence, on the overall performance of the electric generator. Reducing the losses by co…
L'expérience du bien partagé et ses conséquences en termes de matérialisme : le cas des jouets
2015
International audience; Partager l’usage des biens se traduit-il par une diminution de ses achats et de l’attachement à la possession exclusive des biens ? Les résultats d’une étude qualitative exploratoire auprès d’enfants usagers d’une ludothèque, utilisant la technique projective des collages, montrent que le moment expérientiel se poursuit parfois par des acquisitions. L’immersion dans le monde du jouet dévoile que l’expérience vécue sert davantage à devenir un consommateur plus averti, qu’à réduire ses acquisitions.
Mesure du transport narratif dans le contexte d’une expérience de consommation transmédia
2018
This research offers a French narrative transportation scale measuring the experience of transmedia devices in the arts and cultural field. First, based on a literature review of the definition and measure of narrative transportation, a new scale is presented and defended. Second, a qualitative study is conducted. The dimensions of narrative transportation are confirmed and items are generated to measure it. Results from factorial analysis leading to a reliable and valid scale of narrative transportation lived by the cultural consumer through the use of a transmedia device are presented.
A quelles saveurs les nourrissons sont-ils exposés dans la première année de vie ?
2010
International audience; Résumé Les consommations alimentaires des jeunes enfants sont influencées par leurs préférences alimentaires, lesquelles sont en partie déterminées par l'attirance pour les différentes saveurs (sucrée, salée, acide, amère et umami). Les expériences alimentaires précoces pourraient moduler cette attraction. Or aucun travail n'avait jusqu'à présent décrit les saveurs de l'alimentation des nourrissons au cours de la première année. Tel est l'objectif de cette étude. Les caractéristiques de l'alimentation de 76 nourrissons ont été consignées par leurs parents pendant une semaine par mois au cours de la première année. Ce suivi a conduit à recenser 2902 aliments a priori …
Optimizing Fuel Consumption and Pollutant Emissions of a Spark Ignition Engine for Eco-driving Applications
2018
VPPC 2018, Vehicle Power and Propulsion Conference, Chicago, ETATS-UNIS, 27-/08/2018 - 30/08/2018; The transportation sector is a major contributor to both air pollution and greenhouse gas emissions. While optimizing fuel consumption reduces CO2 emissions, it can increase fuel-rich operation and cause higher HC and CO emissions. A simplified emissions model is thus introduced in order to account for the impact of air/fuel ratio on both the exhaust concentration of regulated pollutants and the catalyst efficiency. This model is used to solve the eco-driving problem with dynamic programming and a weighted objective function. An emission-centered and a consumption-centered scenario are compare…
The Lasting Influences of Early Food-Related Variety Experience: A Longitudinal Study of Vegetable Acceptance from 5 Months to 6 Years in Two Populat…
2016
International audience; Children's vegetable consumption falls below current recommendations, highlighting the need to identify strategies that can successfully promote better acceptance of vegetables. Recently, experimental studies have reported promising interventions that increase acceptance of vegetables. The first, offering infants a high variety of vegetables at weaning, increased acceptance of new foods, including vegetables. The second, offering an initially disliked vegetable at 8 subsequent meals markedly increased acceptance for that vegetable. So far, these effects have been shown to persist for at least several weeks. We now present follow-up data at 15 months, 3 and 6 years ob…
Une Nouvelle Variable Explicative du Comportement de Consommation Culturelle : la Recherche de Sensations
1994
Rice cooking and sensory quality
2019
International audience; This chapter provides a state-of-the-art review of the diversity and dynamics of consumer demand with respect to the eating quality of rice worldwide. Quality includes both tangible measurable factors (rice characteristics) and the context of consumption. The main sensory attributes evaluated around the world are described, and their relationship with the diversity of consumer demand is discussed. Instrumental methods for predicting quality measured on either raw or cooked grains are reviewed. The changes that occur in the rice grain during cooking are described along with a modeling approach able to predict the changes and their spatial distribution in the rice grai…