Search results for "EBOO"
showing 10 items of 280 documents
"I ate an apple today" : suitability of Facebook posts and reactions to norm violations
2015
Facebook on yksi maailman suosituimmista sosiaalisista verkostoitumissivuista. Käyttäjät esiintyvät Facebookissa pääsääntöisesti omilla nimillään, kirjoittavat lyhyitä tekstejä verkostolleen ja jakavat muuta materiaalia avoimesti. Facebookia ja sosiaalista mediaa on tutkittu paljon erilaisista näkökulmista, mutta Facebookiin kirjoituksen aiheista ei ole paljoa tutkimusta. Tämän tutkimuksen tarkoituksena on selvittää mistä aiheista ihmiset kirjoitavat Facebookiin, mitä aiheita välttävät, mitä aiheita pitävät täysin sopimattomina ja miten he reagoivat epäsopiviin kirjoituksiin. Näitä kysymyksiä varten suoritettiin verkko-kysely, jossa kysyttiin avoimesti vastauksia näihin kysymyksiin. Vastaaj…
New Media E-marketing Campaign. Case Study for a Romanian Press Trust
2014
Abstract The impact of new media on the organization of the companies has increased a lot in the recent years. This was achieved either through the implementation of new media tools for the business management, or by opening up to clients or other companies using social media. Attracting new customers and communicate with them by using social media platforms such as Facebook or Twitter that have become a necessity. In this work we have done a case study applied to press trust in Romania. For a period of 2 years will be done a total of 5 marketing campaigns on the social network platform Facebook. In this paper we will present the results of the first three campaigns, the other two still bei…
Multispectral images-based background subtraction using Codebook and deep learning approaches
2020
This dissertation aims to investigate the multispectral images in moving objects detection via background subtraction, both with classical and deep learning-based methods. As an efficient and representative classical algorithm for background subtraction, the traditional Codebook has first been extended to multispectral case. In order to make the algorithm reliable and robust, a self-adaptive mechanism to select optimal parameters has then been proposed. In this frame, new criteria in the matching process are employed and new techniques to build the background model are designed, including box-based Codebook, dynamic Codebook and fusion strategy. The last attempt is to investigate the potent…
Kropp i bevegelse i bildeboka : Känner du Pippi Långstrump?
2011
In Astrid Lindgren’s authorship, there are many bodies in motion, and one of her most movable and energetic characters is Pippi Longstocking. In the illustrated novels about Pippi (Lindgren and Nyman 1945, 1946, and 1948) there are relatively few pictures, and as a result, Lindgren’s words carry most of the story. In the novels, her words have a greater functional load (Kress 2003, 46 ) than Nyman’s pictures. Naturally then, the words convey most of the information about Pippi and the other characters’ movements. But how does the portrayal of bodies in motion change when Pippi is portrayed in picturebooks where the pictures have a lot more space, ie, a greater functi…
Estimating the causal effect of timing on the reach of social media posts
2022
AbstractModern companies regularly use social media to communicate with their customers. In addition to the content, the reach of a social media post may depend on the season, the day of the week, and the time of the day. We consider optimizing the timing of Facebook posts by a large Finnish consumers’ cooperative using historical data on previous posts and their reach. The content and the timing of the posts reflect the marketing strategy of the cooperative. These choices affect the reach of a post via a dynamic process where the reactions of users make the post more visible to others. We describe the causal relations of the social media publishing in the form of a directed acyclic graph, …
Televīziju komunikācija sociālajā vietnē Facebook.com: LTV1, TV24 un TV3 analīze
2019
Bakalaura darba tēma – Televīziju komunikācija sociālajā vietnē Facebook.com: LTV1, TV24 un TV3 analīze. Darbs ietver iepriekš minēto televīziju ierakstu sociālajā vietnē Facebook.com analīzi, informāciju par televīziju lapu saturu un mārketinga stratēģiju, kā arī televīziju lapu sekotāju paradumu analīzi. Bakalaura darba mērķis ir noskaidrot, kāda ir televīziju komunikācijas prakse, kā arī mērķauditorijas viedoklis par to. Darbs sastāv no teorētiskās, metodoloģiskās, empīriskās daļas un secinājumiem. Izmantojot kontentanalīzi, noteikts ierakstu veikšanas biežums un izplatītākais publicēšanas laiks, ierakstu tematika un vizuālo materiālu raksturs, kā arī auditorijas reakcija un iespējamais …
Digital culture in order to introduce the socio-ecological transition: the case of the Fontaine d'Ouche territory in Dijon
2012
International audience
A Logical Key Hierarchy Based approach to preserve content privacy in Decentralized Online Social Networks
2020
Distributed Online Social Networks (DOSNs) have been proposed to shift the control over user data from a unique entity, the online social network provider, to the users of the DOSN themselves. In this paper we focus on the problem of preserving the privacy of the contents shared to large groups of users. In general, content privacy is enforced by encrypting the content, having only authorized parties being able to decrypt it. When efficiency has to be taken into account, new solutions have to be devised that: i) minimize the re-encryption of the contents published in a group when the composition of the group changes; and, ii) enable a fast distribution of the cryptographic keys to all the m…
Zīmola "Timberland" sociālo mediju komunikācijas analīze Baltijas valstu piemērs
2020
ociālo mediju Facebook un Instagram izmantošana tirgzinības nolūkos kļūst arvien populārāka. Saprotot savu auditoriju sociālajos medijos, zīmoliem ir iespējams uzbūvēt ciešākās attiecības ar saviem potenciālajiem klientiem. Zīmols “Timberland” ir globāls, augstas kvalitātes apavu un apģērbu zīmols, kurš par savu potenciālo auditoriju izvēlējies cilvēkus dažādā vecumā, kuriem ir svarīgi ērti un kvalitatīvi āra apavi un apģērbi. Šāda liela un ietekmīga zīmola sociālo mediju komunikācija ir ļoti svarīga, lai veidotu zīmola tēlu attiecīgajā valstī, Eiropā un pasaulē. 2019.gada 5. septembrī zīmols uzsāka jaunu kampaņu “Dabai ir nepieciešami varoņi”, tā ir paredzēta turpmākajiem 5 gadiem un tās i…
Time perspective and Facebook addiction: The moderating role of neuroticism
2021
The present paper verified the hypothesis that neuroticism moderates the relationship between past-negative or present-fatalistic time perspectives and Facebook addiction. A sample of 248 Facebook users (Female: 66%, mean age: 21.5 years) filled the Zimbardo Time Perspective Inventor and the Facebook Addiction Italian Questionnaire. Two hierarchical regression analyses tested a moderator model in which time perspectives have been defined as independent variables, Facebook addiction as dependent variables, and neuroticism as moderator. Gender and age were introduced in the model as covariates. Results show that past-negative significantly predicts Facebook addiction through the moderation ef…