Search results for "Qualitative"

showing 10 items of 1328 documents

Innovative governance from public policy unities

2016

Abstract This study examines which configurations explain the public policy for innovative governance through comparative qualitative analysis (QCA). The research analyzes the sub-system conditions through a case of Vietnam. The results show the minimum configurations of key variable conditions to achieve the outcome.

MarketingPublic economicsCorporate governance05 social sciencesPublic policyPublic administrationOutcome (game theory)0506 political sciencePolicy studiesVariable (computer science)Qualitative analysis0502 economics and business050602 political science & public administrationKey (cryptography)Business050203 business & managementJournal of Business Research
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Do firms implement work–life balance policies to benefit their workers or themselves?

2016

Abstract The purpose of this article is to enhance scholars' understanding of work-life balance (WLB) policies in small and medium enterprises (SMEs). The study explores whether SMEs display a common pattern of behavior when implementing WLB policies. The benefits of implementing WLB policies either improve conditions for the workers themselves or improve the firm's productivity. Empirical evidence on the effects of WLB, however, is scarce. This empirical study uses fuzzy-set qualitative comparative analysis (fsQCA). Findings fail to show an association between a particular combination of factors and the implementation of WLB policies. Nevertheless, the firm's decision to implement WLB poli…

MarketingPublic economicsQualitative comparative analysisbusiness.industry05 social sciencesWork–life balance050209 industrial relationsOrganizational performanceEmpirical research0502 economics and businessBusinessSmall and medium-sized enterprisesMarketingEmpirical evidenceHuman resourcesProductivity050203 business & managementJournal of Business Research
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Influence of the Virtual Brand Community in Sports Sponsorship

2016

This study explores how the virtual brand community (VBC) of soccer-team supporters influences the brand's attitude toward sponsorship according to the theory of image transfer. The study provides a comparative analysis using both structural equation modeling (SEM) and qualitative comparative analysis (QCA). A total of 609 supporters of a professional, first-division Spanish soccer team provide the data. The results from SEM support the importance of control, attitude toward the team, and identification variables. However, SEM cannot assure the usefulness of variables such as trust and opportunism when evaluating the resulting attitude toward the sponsor. The results from the fuzzy-set QCA …

MarketingQualitative comparative analysis05 social sciencesControl (management)Structural equation modelingIdentification (information)Brand communityImage transferOrder (business)0502 economics and businessOpportunism050211 marketingPsychologySocial psychology050203 business & managementApplied PsychologyPsychology & Marketing
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Score a tweet and post a goal: Social media recipes for sports stars

2016

Abstract Sports performance is not the unique ingredient of a sports star's market value. Some gifted players are undermined by weak media exposure while some less talented players who actively engage in social media and attract fans in millions benefit from exorbitant contracts. This research conceptualizes the effect of social media in the sports business and analyzes the recipes that lead to high market value for sports stars. This study uses qualitative comparative analysis (QCA) on a sample of 95 top soccer players in Europe. The empirical results reveal that sports performance and social media activity are both necessary but insufficient conditions for a high market value condition. T…

MarketingQualitative comparative analysis05 social sciencesSample (statistics)AdvertisingSports marketing0502 economics and business050211 marketingSocial mediaBusinessBusiness and International ManagementMarketingSport managementMarket value050203 business & managementBusiness Horizons
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Quantitative and qualitative comparative analysis in business

2018

Abstract Studies show that symmetric theory construction is problematic. Fuzzy-set qualitative comparative analysis (fsQCA) may be better suited to data analysis and theory construction. The Global Innovation and Knowledge Academy (GIKA) Conferences have consistently endeavored to promote outstanding research. Continuing in this endeavor, this special issue of the Journal of Business Research presents articles that explore “Quantitative and Qualitative Comparative Analysis in Business.” The original papers were presented at the 2017 GIKA Conference, held at ISEG School of Economics and Management, Lisbon, Portugal, from June 28 to 30, 2017. After undergoing double-blind peer review, 37 pape…

MarketingQualitative comparative analysis0502 economics and business05 social sciencesBusiness Research050211 marketingEngineering ethicsSchools of economic thoughtSociology050203 business & managementJournal of Business Research
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Civic crowdfunding: A new opportunity for local governments

2021

Abstract In civic crowdfunding, local communities are asked to financially contribute to projects aimed at the regeneration of an area. Usually a local government acts as a co-funder. This paper employs a fuzzy set qualitative comparative analysis to discover which conditions are combined and may result in the collection of a significant amount of funds. Five conditions were selected: the nature of project, the number of backers, the number of rewards, the percentage of backers that did not require a reward and the percentage of rewards not required during the fundraising campaign. The study used a sample of 40 Italian successful civic crowdfunding rounds sponsored and match-funded by a loc…

MarketingQualitative comparative analysisbusiness.industry05 social sciencesFsQCASample (statistics)Public relationsCivic crowdfundingLocal governmentRewardNegocisLocal government0502 economics and businessORGANIZACION DE EMPRESAS050211 marketingBusinessLocal communities050203 business & management
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How useful are incubators for new entrepreneurs?

2016

This study examines profiles of incubator tenants who provide the most positive evaluations of the use of advisory services and support from incubators. The study presents an application of qualitative comparative analysis (QCA) to a sample of 54 incubator tenants in Valencia, Spain. The study examines how entrepreneurs' age, gender, education and training, work experience, and family background affect the utility of advice and support from experts at the incubator. The results of the research inform that the incubator tenants who find the services of incubators most useful are young, have good studies, have professional experience, and have family experience.

MarketingQualitative comparative analysisbusiness.industry0502 economics and business05 social sciencesIncubator050211 marketingSample (statistics)Public relationsbusiness050203 business & managementWork experienceJournal of Business Research
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Alternative paths to high consulting fees: A fuzzy-set analysis

2016

Abstract Little research exists on factors that cause high consulting fees. This study examines what combinations of factors can generate the kind of competitive advantage that consulting firms can benefit from. Accordingly, this study performs a fuzzy-set qualitative comparative analysis (fsQCA) to ascertain whether consulting-client satisfaction explains differences in consulting fees and determine the conditions that lead to high consulting fees. This analysis suggests complex pathways driving companies' willingness to pay higher consulting fees. This methodological approach sheds new light on the relationship between combinations of conditions and high consulting fees. The set of condit…

MarketingQualitative comparative analysismedia_common.quotation_subject05 social sciencesCompetitive advantageConsistency (negotiation)Willingness to pay0502 economics and business050211 marketingCustomer satisfactionQuality (business)BusinessMarketingSet (psychology)Inclusion (education)050203 business & managementmedia_commonJournal of Business Research
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The role of the store in managing postpurchase complaints for omnichannel shoppers

2020

Abstract This paper focuses on postpurchase complaint behavior to understand under which conditions omnichannel shoppers choose to complain at the physical store instead of doing it through online channels. Using fuzzy-set Qualitative Comparative Analysis (fsQCA), we find that four different combinations of situational, channel-related, and individual variables lead to complaining at the store. The motivation of seeking redress together with assertiveness and high dissatisfaction, play an essential role in the choice of complaint channel. The channel of purchase is not determinant for the choice of the store to complain. These findings have implications in terms of redefining the role of th…

MarketingQualitative comparative analysismedia_common.quotation_subject05 social sciencesRedressAdvertisingOmnichannelConsumidors Conducta0502 economics and businessComplaintMercat Anàlisi050211 marketingAssertivenessSituational ethicsPsychology050203 business & managementmedia_common
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The impact of cyberostracism on online complaint handling

2013

Purpose – This research aims to examine how consumers react to being ignored by a company once they have complained about an online service failure. The authors seek to propose that automatic reply e-mails to customer complaints are considered a form of cyberostracism, thus having equally harmful effects on customer perceptions as a mere no reply. Design/methodology/approach – The authors first conducted a qualitative study to ensure that consumers feel ignored when companies fail to respond to their e-mails. This was followed by an experimental study that tested the research propositions. The experimental design was a 3 (ostracism) × 2 (severity of failure) factorial between-subjects desi…

MarketingService (business)Perceptionmedia_common.quotation_subjectSignificant differenceComplaintOstracismAdvertisingBusinessBusiness and International Managementmedia_commonQualitative researchInternational Journal of Retail & Distribution Management
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