Search results for "TOURISM"

Management des organisations sportives

2015

National audience; La 4e de couv. indique : "Les organisations sportives ont connu un développement considérable ces 10 dernières années. Pour Jacques Rogge, président du Comité International Olympique de 2001 à 2013, la rationalisation de l’organisation sportive est nécessaire car elle doit faire face à une exigence et un besoin de pérennisation de ses activités. Le management des organisations sportives repose ainsi sur la nécessité de bâtir la stratégie en fonction de l’organisation et de son orientation managériale. Les institutions, les associations et les entreprises sportives doivent donc mettre en place une structure pour fonctionner et déployer une stratégie pour se développer dans…

The commercial activity of tourism companies. Perception of tourism students

2019

El presente trabajo pretende analizar la opinión que los estudiantes universitarios de Turismo tienen respecto a desarrollar su futuro laboral en el área comercial de empresas turísticas, la que más oferta de puestos de trabajo genera en España. En concreto, se pretende conocer cuál es su percepción sobre este tipo de trabajo, tanto desde un punto de vista personal como profesional. Para alcanzar estos objetivos, se ha encuestado a 348 estudiantes de diferentes cursos, de grado y posgrado, que han sido clasificados en función de su interés por trabajar como vendedores en el sector turístico. Los resultados muestran que, en general, la valoración de una futura actividad de tipo comercial es …

Seasonality in Tourism: Do Senior Programs Mitigate It?

2021

Seasonality is a widely recognised and accredited phenomenon known to cause an imbalance in tourism activity throughout the year, prompting tourist destinations, both public and private, to consider how best to plan the use of their resources. One way of mitigating the economic imbalances that seasonality can cause is to find strategies for seasonal adjustment, such as travel programmes aimed at the elderly. This paper analyses the seasonality of tourism activity in some EU countries, and in particular in Spain. Different indicators are used to compare the results and carry out a sensitivity analysis. The study then focuses on tourism programmes for the elderly in Spain to see whether this …

Book Review

2020

The new role of the corporate and functional strategies in the tourism sector: Spanish small and medium-sized hotels

2005

This article aims at establishing the presence or lack of possible relationships between the existence of a logical global strategy definition in Spanish small and medium-sized hotels and its links with functional or department strategies involving four areas – marketing, technology, human resources and finance. Results show that there is a relationship between enterprise size – using business turnover as a yardstick – and the proper definition of technology, human resources and finance functions. There is also a relationship between enterprise size, determined by the number of employees, and an adequate definition of corporate strategy and technology and human resources department function…

Facilitators and Inhibitors of Technologies to Tackle Climate Change: Opinions of Government and Private Actors

2012

The purpose of this paper is to analyse the facilitators and inhibitors of investing in environmentally friendly technologies from the Spanish hotel perspective as well as to describe the governance initiatives pertaining to this issue. A description of the actions implemented by different Spanish governance institutions is given. Additionally, a survey is conducted to compile information provided by hotel managers on facilitators and inhibitors regarding investments in environmentally friendly information and communication technology (ICT). The results are compared across hotel categories. National governance bodies focus on providing tourist companies with preferential credits, assuming t…

Mobilities and Globalization in the Aftermath of COVID-19

2021

Will COVID-19 kill tourism? This was a big question that came to trouble everyone dependent upon tourism, especially in the early days of it being declared a pandemic. Before it became a pandemic, experts opined that Chinese tourists and tourism businesses would be cut off from it; certain political groups in the US considered this to be a blessing in disguise. Covertly and overtly, many even celebrated how COVID-19 would dent the Chinese economy. Then, it was declared as a global pandemic, and panic ensued. The US and Europe found they no longer had the upper hand over China in containing it; rather, to the surprise of many, the Chinese government proved it could weather a pandemic much be…

Multiple constituency evaluation in sport policy

2004

AbstractThe purpose of this study is to show, how the evaluation process worked, when evaluation method was the multiple constituency evaluation procedure. The research material was Finnish state government’s platform during the years 1995-2003 and also government’s sport policy impacts to Sport Policy in European Union. The goal and objective of modern evaluation research in Sport Policy is to chart, or even call into question, societal functions and programmes. Policy-analytical evaluation research has in Sport Policy been characterised as being too goal oriented, which causes problems when adapting set goals into concrete assessment criteria, especially in the evaluation of public activi…

Tourism and migration: Identifying the channels with gravity models

2020

As a result of the role played by migrants in supporting host economies, the interest in understanding the impact of migration is growing. However, the literature remains silent on the channels by which migration affects tourism. The present article aims to isolate the effect of migrant networks on tourism by exploring the role of information, travel costs, and demand for visiting friends and relatives. To this end, a theoretical framework that rests upon a structural gravity model is developed. The model allows not only a better understanding of the relationship between tourism and migration but also to overcome several empirical biases like the omission of multilateral resistance in tour…

Exploring travelers’ willingness to pay for green hotels in the digital era

2021

The past few years have witnessed an intensifying effort by hotels to respond to customers’ growing environmental sensitivities. A critical aspect of this market trend is the actual willingness of tourists to pay (WTP) for green products and services offered by green hotels. Previous studies in this research field have mainly focused on the relationship between guests’ attitudes and their behavioral intentions, neglecting the influence of external and situational factors. In light of this, the present paper contributes to knowledge by analyzing the influence of e-Word-of-Mouth (e-WOM) and physical image, as it emerges from digital platforms, and the effect of green hotel attributes on the t…