Search results for "consumer"
showing 10 items of 880 documents
Consumer attitude toward using smart shopping carts: a comparative analysis of Italian and Croatian consumer attitudes
2016
This paper aims to explore consumer attitudes toward using smart shopping cart, considering country of origin, gender, age, and intentions to use smart shopping carts while purchasing. Moreover, it investigates the influence of extracted factors on consumers' attitudes toward using smart shopping carts and the users' levels of digital competence. The data was collected through survey questionnaires using a purposive sample of 313 Croatian and Italian respondents. To this end, we applied statistical methodologies such as binary logistic regression, factor analysis, and analysis of variance. We found that, compared with Croatians, Italian respondents have a more positive attitude toward using…
The Role of the Brand on Choice Overload
2019
Current research on choice overload has been mainly conducted with choice options not associated with specific brands. This study investigates whether the presence of brand names in the choice set affects the occurrence of choice overload. Across four studies, we find that when choosing among an overabundance of alternatives, participants express more positive feelings (i.e., higher satisfaction/confidence, lower regret and difficulty) when all the options of the choice set are associated with familiar brands, rather than unfamiliar brands or no brand at all. We also find that choice overload only appears in the absence of brand names, but disappears when all options contain brand names—eit…
Do too many choices have negative consequences? An empirical review
2013
Various experiments demonstrated that having too much choice has negative consequences on the motivation to choose and on the satisfaction with the chosen option. However, the literature reports conflicting results showing that choosing from large assortments has advantages. This paper reviews the main empirical results in favor and against the negative effect of too much choice and identifies possible directions for further research. Copyright © 2013 by Società editrice il Mulino.
Analytical Methods for Pesticide Residue Determination in Bee Products
2002
Monitoring pesticide residues in honey, wax, and bees helps to assess the potential risk of these products to consumer health and gives information on the pesticide treatments that have been used on the field crops surrounding the hives. The present review seeks to discuss the basic principles and recent developments in pesticide analysis in bee products and their application in monitoring programs. Consideration is given to extraction, cleanup, chromatographic separation, and detection techniques.
Nanotechnology Application Challenges: Nanomanagement, Nanorisks and Consumer Behaviour
2017
New emerging technologies are entering the society, which makes civil society the location for moral authority. Society is about the quality of human relationships; it is where people have to accept responsibility for the consequences of their actions; it is where the nano meets the micro and the micro meets the macro issues. Society belongs to all of us and everyone has his role to play. A new way of system thinking – nanothinking demonstrates technology trends from perfectness to non-regularity. The removal of current contradictions between regular and non-regular systems and the corresponding nanophenomena is the way to novel processes in the development of nanosciences and nanotechnolog…
Teaching and learning in consumer behavior: a class activity supporting real decision-making in cultural management
2010
Abstract Problem-based learning has been suggested as a useful tool to foster student-centered learning and increase student motivation. Students of Business Administration are not familiar with Research on Consumer Behavior, its contents and techniques, since this subject is traditionally linked to Psychology. In order to facilitate the teaching-learning process in this subject, this paper presents an application of problem-based learning in the context of Consumer Behavior. Results of this pilot experience are assessed under a qualitative and a quantitative basis. The evidence obtained allow us to conclude that this collaboration project enable students to obtain and to process informatio…
Validation of the Italian version of the Devaluation consumers' Scale and the Devaluation Consumers Families Scale
2016
Objectives This study aimed to assess the psychometric properties of the Italian versions of the Devaluation of Consumers Scale (DCS) and the Devaluation of Consumer Families Scale (DCFS), twoshort-scales examining public stigma towards people with mental disorders and their relatives. Methods The scales were administered to 117 individuals with a clinical diagnosis of affective or non-affective psychoses (ICD 10 criteria F20-29, F30-33). Translation procedures were carried out according to accepted standards. Internal reliability was assessed using Cronbach’s alpha coefficient. Convergent validity was evaluated in terms of correlation with the Global Functioning Scale (GAF) and with the Qu…
Managers’ and consumers’ representations of the closeness to a store : a contribution to retailer strategy
2013
Getting close to the consumer is one major concern in retailing. This research tries to understand the rehabilitation of small food stores in the French retailing context and explores the notion of closeness in all in its dimensions from a retailer as well as a consumer perspective. The research involves data collection from both retail companies and consumers. The qualitative and quantitative analysis show that creating closeness with the customer can be defined as the management of the spatial, temporal, functional and social distance that links a store to its customers. Seven dimensions can be identified: the access closeness, the functional closeness, the process closeness, the relation…
STUDY ON CONSUMERS' BEHAVIOR CONCERNING BERRIES CONSUMPTION IN ITALY
2014
In Italy, the cultivated land of berries shows a positive trend, nevertheless berries still remain a productive segment of niche and luxury in the Italian agri-food system. In the world, the interest for these productions is high for their healthy aspects that have a strong appeal to the consumers. The objectives of this study are to know the consumers behavior of berries and the determinants of purchase in Italy in order to improve the management of the producing and retailers companies for increase the competitiveness of the supply chain. The results obtained through a multivariate analysis show some difference among the consumers interviewed. The most important results of this study is t…
Analysis of Socio-Spatial Differences in Germany for the Definition of Online Milieus
2017
This research paper is part of a research project that analyses the influence of socioeconomic variables on the usage of online social networks to provide quality ensured social media supported business transactions. The research in this paper contains the analysing of the online milieu groups from the Responsibility-Driven Individuals and the Digital Vanguards, which were defined 2012 as milieu groups for online users in Germany. Both target groups are part of the in Germany well-established approach of lifeworlds and milieus for the differentiation of groups in the society. With such a distinguishing of customer groups, the communication with agents in social media communication will be m…