Search results for "destination"
showing 10 items of 253 documents
Transition towards a tourist innovation model: The smart tourism destination
2020
Implantation of the smart city model in intermediate tourist towns on their transition to becoming smart destinations involves an inescapable commitment to their habitat and improving the quality of civic life and the economy of cities through more sustainable and technologically advanced elements. Based on this work, the aim is to achieve an overview of the current smart cities paradigm from the standpoint of territorial interest groups, by analysing a tourist town on the Mediterranean coast (Gandia, Valencia) to diagnose its current status. The ultimate aim is to answer the question of whether these intermediate tourist cities are in a position to align themselves with the necessary requi…
Exploring the concept of perceived sustainability at tourist destinations: a market segmentation approach
2018
The concept of sustainability as perceived by tourists has rarely been studied and much less considered as a basis for segmentation. This article provides a conceptual framework based on tourists’ ...
New frontiers in tourism: destinations, resources, and managerial perspectives
2018
Kozak, M., Rita, P., & Bigne, E. (2018). New frontiers in tourism: destinations, resources, and managerial perspectives. [Editorial]. European Journal of Management and Business Economics, 27(1), 2-5. DOI: 10.1108/EJMBE-03-2018-066
Destination appeal through digitalized comments
2019
Abstract Brand choice remains under review in the context of service provision. Drawing on schema theory and persuasion theory, this study tests how, in online reviews, valence (positive vs. negative), content style (general vs. specific), and destination familiarity interact and influence digital destination image (DDI) and intention to visit a tourist destination (TD). We run a 2 × 2 × 2 experimental design using a sample of 1055 TripAdvisor users. Our findings suggest that: (i) Positive (vs. negative) online reviews, specific (vs. general) online reviews, and familiarity with a destination enhance DDI and intention to visit a TD; (ii) the impact of the valence of the review on DDI and in…
The Role of Roots in the Perception of a Destination: an Exploratory Study on Sicily
2004
ABSTRACT This study was conducted to determine the effect of ancestry on perception of Sicily as a tourist destination. Central Florida students' perception of Sicily was explored using a combination of qualitative and quantitative design with a sample of 276 students. While all respondents perceived Sicily as a tourist destination rich in scenery, culture and sun, sand and sea opportunities, those students with Italian ancestors had a statistically more significant positive image of Sicily.
Market Segmentation by Motivations to Travel
2005
Abstract Knowledge about tourist motivations would enable tourism destination planners to better satisfy consumer needs. Recent studies evidence the heterogeneous nature of tourist motivations, and highlight the importance of motivations (e.g., Bansal & Eiselt, 2004). The context-dependency of motivations to specific destinations and tourist market emphasizes the need of further research. The purpose of this study is two-fold. First, to explore the primary reasons influencing British tourists' decision making while taking a summer holiday in two resorts (Fethiye and Marmaris), located in Mugla (Turkey), and second, to identify customer segments, depending on their socio-demographic characte…
Experience management as an innovative approach in emerging Mediterranean destinations
2019
Abstract Recent experience-centric management theory stresses the quality of the interaction between the consumer and the company as the key contributor to the creation of value. The theory follows that understanding tourists' quality of service experience (QSE) is crucial if tourism managers are to effectively support the value cocreation experience. This study examines the impact of QSE on destination image, as well as the impact of these variables on positive word-of-mouth and revisit intentions. The hypotheses are tested with data from a convenience sample of 1362 tourists who were surveyed in seven emerging Mediterranean destinations. Notably, the variable QSE is considered to be a for…
Predictors of tourist engagement: Travel motives and tourism destination profiles
2020
Abstract The aim of this study is to investigate the influence of travel motives and regional tourism destinations on positive/negative engagement with a destination management organisation (DMO). According to previous literature, travel motives were classified as push and pull motives, and regional tourism destinations were classified by tourist demand behaviour. To achieve the objective, the totality of posts about regional tourism destinations published on the Brand Spain's Official Facebook Fanpage during a year were analysed (418), along with audience reactions (127,750), comments (3219) and shares to such posts. A content analysis was performed, with a regression analysis (optimal sca…
An analysis of the stability of rural tourism as a desired condition for sustainable tourism
2019
Abstract Tourism is a key sector in the sustainable development of rural environments. Its ability to create stable employment and an acceptable level of profits is conditioned by the stability of tourist activity throughout the year. This paper compares the level of seasonality of a group of rural destinations to that of coastal and urban destinations. By doing so, we intend to determine whether seasonality-related problems exist in the rural environment or not. The second aim is related to the first one: the proposal of a new, more comprehensive and objective methodology that can measure the intensity of seasonality based on a DP2 synthetic indicator. The DP2 indicator groups information …
Associations between travel and tourism competitiveness and culture
2020
Abstract In recent years, countries have been competing with each other to attract tourists due to of the unprecedented growth in new tourism destinations. Consequently, these countries have been taking several initiatives to improve the competitiveness of their destinations in comparison to those of other countries. However, it is becoming increasingly difficult for destinations to become the most popular and preferred choice among tourists. Previous literature has highlighted the need for examining the association between the culture of a particular destination and their competitiveness with respect to tourism. Little is known, however, about these associations at the present time. This s…