Search results for "diskurss"
showing 10 items of 878 documents
‘Culture’ as a discursive resource in newspaper articles from Le Monde about secularism : constructing ‘us’ through strategic oppositions with religi…
2017
Building on research highlighting the complex webs of relations between secularism, culture, and religion, this study investigates how the concept of culture was utilized in discourses of laïcité from the newspaper le Monde. Articles (N = 76) published between 2011 and 2014 were analyzed using qualitative content analysis. Results revealed the agency associated with the use of culture as it was strategically – rather than systematically – used in opposition to religion. Overall, culture – and the practices it defined – tended to be represented as normal and invisible. On the other hand, religion tended to be constructed as a disruption to secularism and the corresponding cultural reality. T…
“Stop whining and be a badass”: a postfeminist analysis of university students' responses to gender themes
2021
PurposeThis paper critically examines how female students at a Finnish business school understand gender in management.Design/methodology/approachThe analysis is based on female students' learning diaries from a basic management course.FindingsThe findings show how students respond to the topic of gender inequality through a neoliberal postfeminist discourse. The students' discourse is structured around three discursive moves: (1) rejecting “excessive” feminism, (2) articulating self-reliant professional futures and (3) producing idealized role models through successfully integrating masculinity and femininity.Originality/valueThis article contributes to current understanding of the role of…
Cosmopolitan internationalism: UNESCO’s ideological ambiguity and the difference/diversity problematic
2022
This article addresses the ways in which UNESCO’s ideological engagements are negotiated in the difference/diversity discourse as they are transferred from the international standard-setting level to the national and local contexts. It proposes the discursive construction of cosmopolitan internationalism as a framework for analysing the intersections of difference, located in the practicalities of internationalism, and diversity, tied to the ideals of cosmopolitanism, as they are manifested at the level of both the implementation of UNESCO’s Diversity Convention and urban policy making in the city of Sydney. The analysis suggests that ruptures challenging the homogenising diversity discours…
Touring the magical North : Borealism and the indigenous Sámi in contemporary English-language children’s fantasy literature
2017
Discourses of exotic Lapland with its indigenous inhabitants, the Sámi, are widely circulated in the tourist industry and also surface in contemporary English-language children’s fantasy fiction. In contrast to the ‘self-orientalism’ of discourses of tourism, where places and people are represented as exotic to a tourist gaze, the portrayals of the North and its inhabitants gain different symbolic meanings in fictional texts produced by outsiders who rely on earlier texts – myths, fairy tales and anthropological accounts – rather than on their own lived experience of the North or indigeneity. This article applies the concept of Borealism to examine cross-cultural intertextuality and discou…
Care and gendered work in reception centers in Finland
2019
PurposeThis paper focuses on how gendered processes of working life are (re)constructed and are also challenged discursively in paid and volunteer care and work in reception centers. The purpose of this paper is to show how caring work with asylum seekers can both enhance the traditional gender order and challenge it through enabling men to have opportunities to care.Design/methodology/approachThe data were produced through qualitative interviews among paid workers and volunteers in reception centers, and analyzed through a discourse analysis approach.FindingsThree discourses of care and work were identified: a discourse on solidarity and care; a discourse on control and order; and a discou…
“A Shameless Ideology of Shameless Women”: Positioning the Other in Social Media Discourse Surrounding a Women’s Rights Movement in Pakistan
2022
This study analyzes social media (YouTube) discourse related to Aurat March 2019, a women’s rights movement in Pakistan. Using a discourse analytical approach that draws on the premises of Positioning theory, the analysis reveals the following two major storylines from the data: “The women who stray from the path, and the men who will return them to it,” and “Islam under threat from the outside.” Social media platforms allow their users to express opinions in online spaces, often resulting in polarization and clustering of like-minded people in so-called echo-chambers. This study demonstrates how social media users actively participate in the discursive construction of the “other,” and how…
Banal Sustainability : Renewing the Cultural Norm of Not Wasting Food
2022
Recently food waste has been raised as a major sustainability problem: roughly one third of the food produced globally ends up lost or wasted. This article investigates how people attach meaning to food waste reduction, based on eight individual interviews conducted with people met at a consumer education event in Helsinki in 2017. It is shown how the traditional cultural norm of not wasting food is reproduced in discourse on thrift and frugality and renewed by research-based arguments from circular economy discourse and environmental and sustainability discourse. It is proposed that the interplay of discourses merge into what Lars Kaijser calls banal sustainability: the complicated issue o…
Presidential speeches and the online politics of belonging : Affective-discursive positions toward refugees in Finland and Estonia
2019
The so-called ‘refugee crisis’ has added urgency to the social dynamics of inclusion and exclusion in European societies. This study explores how emotions figure in this politics of belonging by studying their discursive mobilization in Finnish and Estonian public debates on asylum seekers. Focusing on presidential speeches addressing the refugee issue, on the one hand, and their reception by online commenters on popular tabloid news sites, on the other, the comparative analysis highlights both similarities and differences in how emotional expressions are employed in these two countries with very different experiences of taking refugees. Despite employing common discursive elements in thei…
“Cute Goddess is Actually an Aunty”: The Evasive Middle-Aged Woman Streamer and Normative Performances of Femininity in Video Game Streaming
2022
In this paper the focus is on the representations of “middle-aged” or “aging” women streamers in western media. I analyze discussions in Western online media around a case of Chinese DouYu live-streamer. “Qiaobiluo Dianxia,” as her streamer name goes, became a topic in Western media after a glitch in her live stream revealed her to be a middle-aged woman, rather than young woman she was assumed to be. The discussions are analyzed with critical discourse analysis. It is argued that the aging bodies of women, both their presence and absence, should be read and understood through toxic gaming culture and geek masculinity and the hegemonic discourse they constitute.
Can ambivalence hold potential for fat activism? An analysis of conflicting discourses on fatness in the Finnish column series Jenny’s Life Change
2018
In 2017, a publicly funded, nationwide campaign called the Scale Rebellion set out to address fatness through body positivity and fat activism in Finland, with a fat woman named Jenny Lehtinen havi...