Search results for "IDENTITY"
showing 10 items of 1751 documents
The Legitimacy Paradox of Business Schools: Losing by Gaining?
2015
In recent years, many scholars have argued that business schools have jeopardized their legitimacy and identity. However, business schools have also been praised as a success story of higher educat...
Identità e qualità di una scuola. Il valore aggiunto dell’appartenenza a una comunità
2017
Un Istituto scolastico per svolgere efficacemente il suo lavoro educativo, per autovalutarsi e per migliorare il servizio adeguandolo alle esigenze reali degli studenti deve “appartenere” a qualcuno, nel senso che ci deve essere una comunità di riferimento, caratterizzata da ideali condivisi, che veda in quell’istituto scolastico l’espansione dei suoi ideali, cioè che lo consideri lo strumento per rendere partecipi gli alunni della propria cultura affinchè la migliorino e la diffondano a loro volta. Nella Costituzione italiana sono chiaramente espressi i principi morali su cui si basa la convivenza civile nel nostro Paese e che pertanto vanno proposti a tutti i giovani affinchè li interiori…
Vulnérabilité des ménages et sentiment de déclassement social : l'adoption de comportements écologiques peut-elle contribuer à satisfaire les motivat…
2019
L’étude porte sur trois territoires de Gironde (France), situés le long d’un gradient d’urbanisation : la métropole de Bordeaux, le territoire périurbain du Créonnais et le territoire rural du Pays Foyen. Un diagnostic cartographique comparatif a été effectué à partir d’indicateurs socio-démographiques et économiques empruntés aux bases de données publiques (INSEE) pour caractériser les vulnérabilités territoriales et faire émerger des perturbateurs potentiels de la qualité de vie des personnes. Une enquête par questionnaire a aussi été réalisée (n=285 répondants) pour : i) identifier quels perturbateurs semblaient les plus problématiques en fonction des territoires, ii) mesurer le sentimen…
LAS ESTRATEGIAS DE AUTOTRADUCCIÓN, MANIPULACIÓN Y PERSUASIÓN EN "30 DÍAS EN MADRID/30 GIORNI A MADRID", SECCIÓN HABITUAL DE ACTUALIDAD DE LA REVISTA:…
2018
The purpose of this article is to analyze the self-translation strategies, together with the manipulation and persuasion policies present in the column “30 Días en Madrid/30 Giorni a Madrid” of the journal Legiones y Falanges/Legioni e Falangi. This column, written by the critic Masoliver relating briefly the political events of the time, represents a sample of how, in those times, translation – as intersemiotic processes – could be considered an ideal expression of a linguistic ideology, as well as an expression of the desire to build a national identity.
Negotiating an identity : the mediated discursive self-representation of the Polish immigrant community in the UK
2017
The chapter investigates the mediated entextualizations of the identities of Polish immigrants to the UK in the period of post-crisis politics and economic reforms. The media discourse studied is collected from MojaWyspa.co.uk (MyIsland), one of the largest Polish-language online hubs designed for the substantial Polish community living on the British Isles. The study shows which discursive strategies of othering are employed to delimit the Polish immigrants’ collective identity, which self/other-presentation techniques are used, and how this group identity is legitimized argumentatively. It examines the linguistic realizations of self/other reference, active/passive and positive/negative p…
Rosticceria: ibridazioni gustative e logiche identitarie
2020
this contribution is dedicated to the analysis of a particular dish of sicilian, and in particular palermitan, cuisine known as 'rosticceria'. the essay investigates the ambivalent status of such bread dough-based dishes, halfway between street food and other categories of dishes. the analysis concerns both the manner and timing of consumption and the food-object itself from the point of view of its gustatory and sensory characteristics.
L’Ateneo di Palermo, da Università a L’Univercittà: un caso di comunicazione pubblica in Sicilia
2014
Se consideriamo l'istituzione universitaria come un soggetto che si muove nella società e che agisce in essa, confrontandosi costantemente con i suoi pubblici, interni ed esterni, e, più o meno direttamente, con gli altri atenei, e se riteniamo significante ogni tipo di azione, a prescindere dalla sostanza espressiva, non potremo fare distinzioni tra immagine e identità, tra comunicazione e reputazione: l'identità si dà solo attraverso unÊimmagine percepibile (espressione), e viceversa, l'immagine non può che comunicare un insieme di valori, cioè un'identità (contenuto). L'identità di un soggetto sociale, come un'istituzione, va considerata come l'esito finale di tutte le manifestazioni tes…
Semiotic Roadmap for Designing Packaging
2015
This paper concerns the main aspects of semiotics of packaging. Packaging has to be considered as a special communicative touchpoint between brands and consumers, since it is a syncretic object (using various languages) with textures, materials, shapes and colours that consumers can see, touch, smell, involving different modes (visual, verbal, tactile) that convey a brand's core values.
Inny/obcy: doświadczenie języka i rzeczywistości (literacko-kulturowa ponowoczesność)
2017
The subject matter is developed around the Other, their presence and their personalising in the literary-cultural space. The reality becomes the source of observation (fiction and non-fiction) and reveals not only a variety of human experience in the world of multiculturalism, but also forms of “branding” the Other (rhetoric of the dominant communities towards cultural minorities) which correspond to them. The analysis of the rhetoric of speech and image permits to reveal the good and the bad side of language-cultural stereotypes, including also attitudes and behaviours affected by ideology.