Search results for "franchise"
showing 10 items of 35 documents
Knowledge transfer mechanisms in franchise network
2020
PurposeThe purpose of this paper is to investigate the use of knowledge transfer (KT) mechanisms in a franchise network.Design/methodology/approachThis study uses qualitative and grounded theory techniques to collect and analyze data from a franchise network based in Africa. This approach enables the triangulation of data from different sources including field visits, observation, interviews and company reports.FindingsThe findings suggest that training is the most preferred mechanisms for transferring localized knowledge. The results highlight the importance of identifying franchisees’ training needs for transferring relevant knowledge according to experience and market profile of franchis…
Managing asymmetry in franchise contracts: transparency as the overriding rule
2012
PurposeThe aim of this article is to provide solutions to protect the weaker party in management and distribution contracts, especially in the field of franchising.Design/methodology/ approachThe paper is based on a review of literature, legislation and practices concerning management and franchise contracts. The regulation of this field at a national level consists of laws that are both private and mandatory in nature. Certain questions are raised concerning the obligatory nature of regulations when applied to the management of international franchise contracts.FindingsThis article studies the question of whether the imperative application of laws to international contract management is ap…
Franchisors' disclosure duty: market transparency and franchisee protection
2014
The franchisee is usually the most vulnerable part of the franchise relationship, and should therefore receive greater protection from the legal framework. In this regard, the franchisor's pre-contractual disclosure duty has evolved in its legal status. Whereas its original purpose was to ensure transparency in the market, it now serves to protect the franchisee. In this paper, we compare the franchisor's obligations established by the legal framework in Spain with those set out in the Model Law drawn up by The International Institute for the Unification of Private Law.
Franchising in Europe: Exploring the Case of Spain with Self-organizing Time Maps
2016
Economic crises affect both the organizational side and the brand side of the franchise. Using self-organizing time maps, this study examines how franchise brand behavior influences decisions by potential franchisees in Spain. The findings confirm that franchising offers an alternative to the business turnaround strategy, which firms apply when faced with adverse changes in the environment such as those caused by the economic crisis in Spain. Results show that all franchise brands within the same sector behaved similarly, except for brands in the catering sector, which displayed varying responses to the economic changes. The authors discuss the implications of these results for future franc…
Cycles de vie et événements-ruptures dans la franchise : conséquences sur le pilotage de la relation franchiseur-franchisés. Une approche par le cont…
2007
What is franchise? It's a beautiful wedding. At first we believe it. Unfortunately in a wedding he ends up having moments of lassitude, moments of disappointment and then arguments. "A network is based on the human relationship, so it remains fragile. Anyway, if a network has problems, it's because the franchisor has failed. A franchisee has no reason to be at war with his franchisor if all goes well. And if it goes wrong is that the franchisor has failed at some point in the relationship, in the result or in the products. This is because there is a problem with the headend. "
The choice of master international franchising – A modified transaction cost model
2022
Abstract This study develops and tests a novel transaction cost model of master international franchising. Based on data from international franchise firms headquartered in six countries, we show that master international franchising is the franchisor’s preferred governance mode under the following conditions: large bilateral franchisor’s and franchisees’ transaction-specific investments, high institutional uncertainty and high behavioral uncertainty. Our model extends the literature by presenting a modified transaction cost model of master international franchising that investigates the bonding effect of bilateral transaction-specific investments and environmental uncertainty as determinan…
Finnish Franchisee Training Program — Findings from the First Ten Programs 1999–2001
2004
The Finnish franchisee training program is a unique training because it is given to prospective franchisees by a third party. The program aims to find people interested in franchising and to give them the essential skills and knowledge a franchisee needs. Additional goal is to help the trainees to choose a franchise. In total, more than 200 trainees graduated from the first ten programs held in 1999–2001. The graduates comprise the samples of the current study. The data was collected in two separate phases. The present study explores the potential differences of the samples. The purpose of the research is to analyze the effectiveness of the franchisee training program by describing the care…
Analysis of efficiency and profitability of franchise services
2014
The present study analyses the relative efficiency of franchise services and characterises the best companies, confirming the relationship between efficiency and profit. These companies are from the trade and other services sector , the main group of service-providing companies in the Spanish economy. The methodology calls for first comparing the relative efficiency of franchisers and ownership enterprises. Second, the focus turns to the most efficient franchise services, using a super-efficiency model to rank them. The paper then goes on to cover the analysis of the main characteristics of the best franchise enterprises, the number of own establishments in a franchise business and the prof…
Enterprise System Implementation in a Franchise Context: An Action Case Study
2015
Abstract This research paper reports on a study focusing on a franchise relationship that utilizes an enterprise system (ES) to optimize its supply chain. The ES is in its post-implementation phase; however, the franchisee has challenges with inventory management due to poor data quality, which causes problems with vendor analysis and revenue control. An action case study was carried out to identify and diagnose the source of the problem, and interventions were implemented and evaluated. The findings demonstrate that several of the challenges related to poor data quality in the supply chain were influenced by problems of a socio-technical character. These included a lack of understanding of…
Implementing a culture of data in franchise systems : the ingredients for success
2020
The purpose of our research is to improve the understanding of the factors that explain the development of exchange relationships and facilitate the customer data management in franchise Systems. To this end, a literature review was conducted in the field of relationship marketing, and particulary, in relation to Bagozzi's theory of exchange (1974; 1975). Through its lexical and thematic analyses, the qualitative study highlights the principle of reciprocity in exchange in franchisor-franchisee-customer relationships with regard to customer data management. Reciprocity seems to be at the core of exchanges between the franchisor, franchisees and their customers.