Mining Customer Requirement from Helpful Online Reviews

6533b81ffe1ef96bd1277d43

RESEARCH PRODUCT

Mining Customer Requirement from Helpful Online Reviews

subject

helpfulne Engineering Measure (data warehouse)Product design business.industry Perspective (graphical)product design Data science Online review Conjoint analysis Kano model Mobile phone Helpfulness brand Key (cryptography)Kano model Marketing business conjoint analysi

description

Today there are a huge quantity of online reviews available across different categories of products. The key question is how to select helpful online reviews and what can we learn from the abundant reviews. In this paper, we first conclude five categories of features to predict reviews' helpfulness from the perspective of a product designer and then present an approach based on conjoint analysis to measure customer requirement. The suggested approach are demonstrated using product data from a popular Chinese mobile phone market.

year	journal	country	edition	language
2014-08-01	2014 Enterprise Systems Conference

https://doi.org/10.1109/es.2014.38

PEPhysical Sciences and Engineering
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LSLife Sciences
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  - LS4_2Comparative physiology
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  - LS4_11Haematopoiesis and blood diseases
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SHSocial Sciences and Humanities
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  - SH1_14Strategy, operation research
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  - SH1_16Quantitative economic history, economic systems, institutional economics
  - SH1_5Corporate finance; international finance
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  - SH3_2Inequalities, discrimination, prejudice
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  - SH3_7Social policies, welfare, work and employment
  - SH3_8Poverty and poverty alleviation
  - SH3_10Communication and information, networks, media
  - SH3_11Digital social research
  - SH3_9Social aspects of teaching and learning, curriculum studies, education and educational policies
  - SH3_12Social studies of science and technology
  - SH3_6Social influence; power and group behaviour
- SH4The Human Mind and Its Complexity
  - SH4_1Cognitive basis of human development, developmental disorders; comparative cognition
  - SH4_2Personality and social cognition; emotion
  - SH4_3Clinical and health psychology
  - SH4_4Neurocognitive psychology
  - SH4_5Attention, perception, action, consciousness
  - SH4_6Learning, memory; cognition in ageing
  - SH4_7Reasoning, decision-making; intelligence
  - SH4_8Language learning and processing (first and second languages)
  - SH4_11Pragmatics, sociolinguistics, linguistic anthropology, discourse analysis
  - SH4_9Theoretical linguistics; computational linguistics
  - SH4_10Language typology; historical linguistics
- SH6The Study of the Human Past
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  - SH6_6Digital, computational, virtual and geospatial archaeologies
  - SH6_7Historiography, theory and methods of history, including the analysis of digital data
  - SH6_10Colonial and post-colonial history
  - SH6_11Global, transnational, and comparative history
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- SH5Texts and Concepts
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  - SH5_5Palaeography and codicology
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- SH7Human Mobility, Environment, and Space
  - SH7_2Migration
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  - SH7_3Population dynamics: households, family and fertility
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  - SH7_6Environmental and climate change, societal impact and policy
  - SH7_7Cities; urban, regional and rural studies
  - SH7_8Land use and planning
  - SH7_10GIS, spatial analysis; digital geography
  - SH7_9Energy, transportation and mobility
- SH8Studies of Cultures and Arts
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