6533b826fe1ef96bd1284861
RESEARCH PRODUCT
Factors Affecting Entrepreneurship and Business Sustainability
Norat Roig-tiernoAna M Tur PorcarAnna Llorca Mestresubject
EntrepreneurshipCompetitive intelligenceGeography Planning and DevelopmentAnalytic hierarchy processMedi ambient ProteccióTJ807-830010501 environmental sciencesManagement Monitoring Policy and LawBusiness activitiesEconomia d'empresaentrepreneurshipTD194-19501 natural sciencesRenewable energy sourceshuman relationsSustainable business0502 economics and businessGE1-350Comportament col·lectiuMarketing0105 earth and related environmental sciencesComputingMilieux_THECOMPUTINGPROFESSIONEnvironmental effects of industries and plantsRenewable Energy Sustainability and the Environmentbehavior05 social sciencesRelacions humanesentrepreneurship; sustainability; behavior; environment; human relationssustainabilityHuman relationsEnvironmental sciencesSustainabilityBusinessSustainable entrepreneurshipenvironment050203 business & managementdescription
Abstract: Sustainability is becoming increasingly important for society, and the creation of business ventures is one area where sustainability is critical. We examined the factors affecting actions that are designed to foster business sustainability. These factors are related to the environment, behavior, human relations, and business activity. Based on questionnaire responses from experts, the Analytic Hierarchy Process (AHP) method was used to rank sustainable business criteria according to their importance for entrepreneurs starting sustainable businesses. The results indicate that the most important drivers of sustainable entrepreneurship are behavioral factors and business factors. Ethical principles and values, together with competitive intelligence, are crucial for undertaking actions that lead to sustainability. Keywords: entrepreneurship; sustainability; behavior; environment; human relations
| year | journal | country | edition | language |
|---|---|---|---|---|
| 2018-02-09 | Sustainability |