6533b861fe1ef96bd12c4ed7
RESEARCH PRODUCT
Exploring the immersive journalism landscape
Esa SirkkunenJorge Vázquez-herreroTuro UskaliHeli Väätäjäsubject
liiketoimintaympäristö518 Media and communicationsmediaimmersiivinen journalismidigitaalitekniikkatodellisuusvirtuaalitodellisuusVisual arts6132 Visual arts and designmedia-alaliiketoiminta5141 SociologyjournalismiJournalismlehdistöSociologylisätty todellisuusvirtuaalimaailmadescription
Current drivers of 360-degree journalism have been mostly curious about the new medium, its possibilities, and are exploring business opportunities. The early adoption of such technology is often a matter of brand-building – that is, news organizations experimenting with virtual reality (VR) want to demonstrate that their digital strategies are forward-thinking (Watson 2017). After interviewing representatives from leading US newspapers, Bosworth and Sarah (2019, 226) also conclude, “among major media companies that failing to experiment in immersive and experimental stories will mean losing a race”. peerReviewed
year | journal | country | edition | language |
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2021-01-12 |