Search results for "airline"

Modelling Airlines Competition on Fares and Frequencies of Service by Bi-level Optimization

2011

Abstract The research aims to understand how airlines make operative decisions on fares and frequencies of service in a competitive envi-ronment. A game approach has been developed to model the airlines’ choices in a duopolistic market. In particular, the short haul market for intercity linkages has been investigated. In this segment the air mode is in competition with other ground modes (i.e. road and high speed rail). A bi-level optimization program has been realized. The variables of model are: fares and frequencies of airlines.

Price dispersion in the Italian airline industry: the role of competition and online travel agents

2013

Price dispersion and competition in business routes: An empirical analysis

2014

How do airlines preferences about engines influence the competition in the commercial aircraft industry: an empirical analysis

2011

This paper examines the competitive context in the commercial aircraft industry. In particular, the aim of the research here presented is to understand what are the main drivers influencing the choice of a specific engine manufacturer in an aircraft, and how such preferences influence the competition between Airbus and Boeing. In order to do that, we have collected data about the fleet composition of the top 25 airlines and we have located the main drivers influencing the engine configuration in: route specialization, business model and maintenance policy. Implications of such empirical findings in the competition among aircraft manufacturers are finally discussed.

Drivers and barriers to online airline ticket purchasing

2009

Although online sales of airline tickets are growing, many travellers are still reluctant to use the web as a purchase channel. Given the cost advantages of online sales for airlines, it is useful for them to know the main drivers and barriers affecting the use of the Internet to purchase tickets. This study analyses the influence of risk, perceived usefulness and perceived ease of use on the airline ticket online purchase intention. The results of a survey show that perceived purchase risk and perceived usefulness exercise a direct influence on airline ticket purchasing intentions, while perceived ease of use has an indirect influence through perceived usefulness. Psychological risk, perfo…

Key drivers of consumer purchase of airline tickets: A cross-cultural analysis

2013

Abstract This paper considers drivers of online airline ticket purchasing behaviour, and analyses the influence of attitude, subjective norm and perceived behavioural control on such decisions in two cultures. A number of hypotheses are examined using a sample of online shoppers in Spain and The Netherlands. We find that perceived control, subjective norm and attitude positively influence airline tickets online purchase intention in Spain, but in the Netherlands attitude is the key driver.

Airline Loyalty Determinants among Business Travelers: Empirical Evidence from Croatia

2017

AbstractAirline passenger loyalty has been the subject of several studies set within a general travel context. These studies have helped understanding the influence of variables like brand equity, airline service levels, customer commitment, but also price in tying a passenger to a particular airline. Despite the great economic importance of the business traveler market, no study has, however, so far, exclusively focused on this traveler segment and tried to investigate drivers of repurchase intentions and loyalty of this specific traveler type. This study aims to address this research gap. The findings reveal that business passenger loyalty is far stronger driven by emotional than rational…

The effect of cooperative infrastructure fees on high-speed rail and airline competition

2021

Abstract This paper explores the effects of cooperation between rail and air infrastructures in setting per-passenger fees prior to competition among airlines and high-speed rail (HSR) in a transport network. It is shown that, for a sufficiently low degree of substitution, cooperation results in lower fees and greater HSR traffic than under competition. Besides, it leads to more connecting passengers. An empirical application allows for a quantitative assessment of cooperation. Gains to passengers and operators are sizeable when cooperation either involves all infrastructure managers or the rail and the hub airport managers. Welfare gains are in the range of 10.4–11.1%. Our contribution off…

Aviokompāniju reklāmu raksturojums sociālo tīklu tīmekļa vietnēs Facebook un Twitter

2018

Reklāma ir profesionālā diskursa žanrs, kas tiek izmantots komunikācijai ar sabiedrību. Mūsdienās internets un sociālo tīklu tīmekļa vietnes tiek bieži izmantotas reklāmas nolūkos. Šī pētījuma mērķis bija analizēt lingvistiskās un paralingvistiskās iezīmes sociālo tīklu tīmekļa vietnēs Facebook un Twitter publicētajās aviokompāniju reklāmās. Pētījums tika balstīts uz Kuka (Cook, 1992) piedāvāto diskursa analīzes modeli, kas ietver teksta un konteksta analīzi. Pētījuma rezultāti parādīja, ka šo reklāmu tekstos izmantotā valoda ir vienkārša un lasītājam draudzīga, kas ir panākts, pārsvarā izmantojot vienkāršus teikumus, kā arī lietojot kontrakcijas un saīsinājumus. Tā arī imitē sarunu ar lasī…

Airlines Customer Segmentation in the Hyper-Competition Era

2019

As the airline industry reaches its maturity, so do the passengers who are looking for more sophistication in terms of the products and services they buy or expect. Offering a large array of services to customers with different expectations who await customization along their journey has become more challenging for airlines all over the world. Coping with changes in a volatile environment means that airlines need to redefine their customer segmentation, evolving from a social-demographic to a more complicated behavioral approach which encompasses the whole traveling experience and the way airlines deliver at every touching point.